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For Companies At a Glance
- Tasks: Drive customer growth and loyalty through innovative marketing strategies and data-driven decisions.
- Company: Join Gousto, a fast-growing company on a mission to revolutionise dinner in the UK & Ireland.
- Benefits: Inclusive culture, flexible working options, and opportunities for personal and professional growth.
- Why this job: Be part of a dynamic team shaping the future of food and customer experiences.
- Qualifications: Experience in growth marketing, CRM, and strong analytical skills are essential.
- Other info: Gousto values diversity and inclusivity, welcoming applicants from all backgrounds.
The predicted salary is between 36000 - 60000 £ per year.
Here at Gousto, we’re on a mission to become the UK & Ireland’s most loved way to eat dinner and to ensure every meal leaves the planet better off. We’re changing the way people shop, cook and eat at home, and it’s an exciting time to be part of our journey. We’re proud to be one of the UK’s fastest‑growing companies. Powered by data and a passion for food, we’re disrupting the recipe box sector – and we’re just getting started. Our people are key to our success, and we’re committed to building an inclusive environment where everyone can thrive.
As Senior Growth Manager, you’ll play a pivotal role in driving customer growth and loyalty within our post‑signup journey. Sitting within the Growth team, you’ll report to the Growth Lead and partner closely with cross‑functional teams including Product, Trading, Marketing and Analytics. Your mission? To strengthen long‑term customer value by shaping and leading key areas such as Flexible Ordering, Loyalty, Gamification, and Referral journeys. You’ll take full ownership of strategic initiatives in these areas – using data, experimentation, and creative thinking to deliver sustainable, commercial impact.
What You’ll Be Doing
- Lead marketing strategy for our flexible ordering journey, optimising both top‑up and standalone box experiences
- Own and evolve our Loyalty & Gamification programmes, shaping future development and partnering with Talon One
- Drive end‑to‑end referral campaign execution and CRM optimisation to increase sign‑ups and retention
- Use experimentation to improve journeys and inform future strategy across multiple customer touchpoints
- Take full commercial ownership of key growth drivers – forecasting, analysing, and communicating performance across loyalty, referral, and flexible ordering
- Partner cross‑functionally to align priorities, manage risk, and identify opportunities to deepen customer engagement
Who You Are
- Skilled in growth marketing, CRM, loyalty, product marketing or customer retention
- Commercially aware and confident working with P&Ls and forecasting tools
- Experienced in leading CRM or lifecycle journeys – hands‑on with platforms like Braze is a bonus
- Adept at working cross‑function collaboratively
- Analytical and curious – you use data and testing to shape decisions and continuously improve
- Strong communicator, able to tailor messaging and influence across levels and functions
Additional Information
Gousto is for everyone. Whether it’s creating diversity in our recipes or building new teams, we care about our people and the opportunities they have at Gousto. Across our business, we lead with inclusivity and strive for equality in all we do, working hard to ensure Gousto is an environment where you can be totally yourself. Everyone is welcome, and we’re looking for applications from people of all backgrounds and experiences. We want to enable you to do your best work, and if you require additional flexibility, please talk to us about it. If you have a disability that might affect you during the interview process, please let us know, and we will do our best to help you feel comfortable. We’d love it if you could submit your application online; if you require an alternative method of applying, please let us know.
Senior Growth Manager employer: Gousto
Contact Detail:
Gousto Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Growth Manager
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those at Gousto. A friendly chat can open doors and give you insights that a job description just can't.
✨Tip Number 2
Show off your skills! Prepare a portfolio or case studies that highlight your growth marketing successes. When you get the chance to chat with someone from Gousto, let your achievements do the talking.
✨Tip Number 3
Be ready to discuss data! Since Gousto is all about using data to drive decisions, brush up on your analytical skills and be prepared to share how you've used data in past roles to achieve results.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you're genuinely interested in being part of Gousto's exciting journey.
We think you need these skills to ace Senior Growth Manager
Some tips for your application 🫡
Show Your Passion for Food: When you're writing your application, let your love for food shine through! Share any personal experiences or insights that connect you to Gousto's mission of changing the way people shop, cook, and eat at home.
Highlight Your Growth Marketing Skills: Make sure to emphasise your experience in growth marketing, CRM, and customer retention. Use specific examples from your past roles to demonstrate how you've driven customer growth and loyalty, just like we aim to do at Gousto.
Be Data-Driven: Since we're all about using data to inform decisions, include any relevant metrics or results from your previous work. Show us how you've used data and experimentation to improve customer journeys and drive commercial impact.
Tailor Your Messaging: Craft your application to reflect Gousto's values and culture. Use language that resonates with our mission and be sure to communicate how you can contribute to building an inclusive environment where everyone thrives. And remember, apply through our website!
How to prepare for a job interview at Gousto
✨Know Your Growth Marketing Stuff
Make sure you brush up on your growth marketing strategies, especially around customer retention and loyalty. Be ready to discuss how you've used data and experimentation in past roles to drive results. This will show that you're not just familiar with the concepts but have practical experience too.
✨Show Off Your Analytical Skills
Prepare to talk about specific examples where you've used analytics to inform your decisions. Gousto is all about data-driven strategies, so be ready to explain how you've forecasted performance and communicated insights effectively across teams.
✨Collaborate Like a Pro
Since the role involves working cross-functionally, think of instances where you've successfully partnered with other teams. Highlight your communication skills and how you've influenced others to align on priorities and manage risks together.
✨Get Creative with Customer Engagement
Gousto values innovative thinking, especially in areas like gamification and referral programmes. Come prepared with ideas or examples of how you've creatively engaged customers in the past. This will demonstrate your ability to think outside the box and contribute to their mission.
