At a Glance
- Tasks: Manage social media and marketing for exciting live events across the UK and EU.
- Company: Join Gotobeat, an innovative AI-native Live Events company.
- Benefits: Gain hands-on experience in a fast-paced, creative environment.
- Other info: Opportunity to collaborate with artists and grow your network.
- Why this job: Be part of the vibrant live music scene and make your mark.
- Qualifications: Strong social media skills, creativity, and a passion for music.
The predicted salary is between 28000 - 35000 £ per year.
Gotobeat is looking for a
Social Media & Marketing Coordinator to join our growing team and help manage the day-to-day marketing of our live events.
Gotobeat is an AI-native Live Events company.
Gotobeat works with artists from all around the world putting on 80+ shows (music, comedy, talks, etc) a month in the UK and EU, ranging anywhere from 80 to 10,000 cap.
We promote a wide range of shows across the UK and Europe, from emerging artists and intimate venues to international acts and large-scale events.
We’re looking for someone who is hands‑on, organised, creative and comfortable working in the fast-moving world of live music and events.
- What you’ll be doing
- Show announcements and marketing coordination
- Manage the social media announcement process for upcoming Gotobeat shows.
- Liaise directly with artists, managers and agents to coordinate announcements and marketing materials.
- Send artwork and campaign assets to artist teams for approval and make sure everything is ready ahead of announcement dates.
- Coordinate announcements across Gotobeat, artists, venues and relevant partners.
- Make sure event information, artwork, links and messaging are accurate across all channels.
- Work across a varied calendar of events, prioritising campaigns based on announcement dates, ticket sales and marketing needs.
- Keep track of upcoming announcements, assets, approvals and content deadlines.
- Social media & organic growth
- Manage Gotobeat’s day-to-day social media presence across platforms including Instagram and Tik Tok.
- Develop content that goes beyond event posters and helps build Gotobeat as a recognisable live music brand.
- Create content around artists, venues, shows, trends, behind-the-scenes moments and the wider live music scene.
- Identify opportunities to collaborate with artists, venues, music pages, creators, communities and other relevant accounts.
- Build partnerships with different social pages and communities across the different genres and types of events we promote.
- Experiment with new formats and ideas to increase organic reach, engagement and follower growth.
- Creative production
- Work with freelance designers, videographers, content creators and other external creatives.
- Use existing Gotobeat templates to quickly produce or adapt artwork for smaller events.
- Resize and adapt creative assets for different social media formats when required.
- Maintain consistency across Gotobeat’s visual identity while adapting content to different artists, genres and audiences.
You’ll be a good fit if you
- Can be very hands‑on , know what shows are coming up and keep all our events in mind.
- Are very comfortable using Instagram, Tik Tok and other social platforms.
- Understand what makes good organic social content.
- Are highly organised and able to manage multiple events and deadlines at the same time.
- Have a good visual eye and can confidently work with design templates.
- Are comfortable using tools such as Canva, Photoshop or similar creative software.
- Can brief and manage freelance creatives.
- Are proactive: you spot opportunities and make things happen rather than waiting to be told what to post.
- Have a genuine interest in music, live events, culture and social media.
- #J-18808-Ljbffr
Social Media & Marketing Coordinator employer: Gotobeat
At Gotobeat, we pride ourselves on being an innovative employer in the live events industry, offering a vibrant work culture that thrives on creativity and collaboration. As a Social Media & Marketing Coordinator, you'll have the opportunity to engage with artists and audiences alike, while benefiting from a dynamic environment that encourages personal growth and professional development. With our commitment to promoting diverse events across the UK and EU, you'll be part of a team that values your contributions and fosters a passion for music and culture.
StudySmarter Expert Advice🤫
We think this is how you could land Social Media & Marketing Coordinator
✨Show Off Your Creative Juice
As a freelancer in marketing communications, your portfolio is your golden ticket! Make sure you’ve got a killer online presence showcasing projects you've worked on, including any campaigns or content pieces. Don't just toss it together; highlight the impact you've made with metrics whenever possible!
✨Join the Marketing Circuit
Get yourself into the local or online marketing communities, like the AMA (American Marketing Association) or industry-specific groups on LinkedIn. Attending events, workshops, or webinars can help you connect with potential clients or collaborators who might need your skills.
✨Leverage Social Media Authentically
Use platforms like Instagram and Twitter to share your insights on marketing trends or showcase your past work. Creating engaging posts or even threads with tips can boost your visibility and position you as a go-to expert in your niche.
✨Tap into Your Network
Don’t shy away from reaching out to old colleagues, friends, or acquaintances in the marketing space. A simple message asking if they know anyone in need of freelance support can open unexpected doors. Remember, personal connections can lead to opportunities that job boards can’t!
We think you need these skills to ace Social Media & Marketing Coordinator
Some tips for your application 🫡
Craft a Portfolio that Pops:As a freelance marketer, your portfolio is your best friend! Make sure to showcase your best marketing campaigns, social media content, and any communications strategies you've developed. Don't just list your experience; highlight the results you achieved for your clients to demonstrate your talent.
Show Off Your Creativity:Marketing and communications thrive on creativity, so don’t hesitate to let your unique style shine! Whether it’s your CV layout, your cover letter’s voice, or even your email subject line, a bit of flair goes a long way in making you stand out to Gotobeat.
Define Your Services and Rates:Freelancing means you're running your own show! In your application, be clear about the services you can offer Gotobeat and include your rates if appropriate. This helps potential clients understand what they can expect from you and makes it easier for them to consider working together.
Don’t Forget About Availability:Clients want to know when they can start working with you, so be upfront about your availability in your application. Whether you can take on a project immediately or have a schedule lined up, being clear about timelines will make you a more attractive candidate for Social Media & Marketing Coordinator at Gotobeat.
How to prepare for a job interview at Gotobeat
✨Showcase Your Portfolio
When interviewing for a freelance gig in marketing communications, having a strong portfolio is crucial. Make sure you have examples of your best work, whether that's social media campaigns, press releases, or content pieces, ready to share with the team at Gotobeat.
✨Familiarise Yourself with Marketing Tools
Since this role involves communication, be prepared to discuss the specific tools that you use for managing campaigns and analytics, like HubSpot or Hootsuite. Being able to demonstrate your technical comfort with these platforms can really set us apart from other candidates.
✨Pitch Your Unique Value
Freelance roles are all about standing out, so don’t just talk about what you can do—pitch why you’re the perfect fit for Gotobeat. Focus on your unique style, previous client success stories, and how you can tailor your approach to their needs.
✨Prepare to Discuss Your Availability
Since this is a freelance position, expect to chat about your availability and workload management. Have a clear plan on how you can fit this role into your schedule while ensuring quality output, as this will establish reliability and professionalism with the hiring team at Gotobeat.
