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- Tasks: Source and book artists, develop live event strategies, and drive ticket sales.
- Company: Gotobeat, a tech-driven company revolutionising live entertainment.
- Benefits: Flexible work structure, access to proprietary tools, and a chance to shape the future of live music.
- Other info: Opportunity to work with diverse genres and collaborate with a passionate team.
- Why this job: Join a fast-paced environment and make an impact in the live music scene across Europe.
- Qualifications: Strong network in the live music industry and a proven track record of successful shows.
The predicted salary is between 40000 - 60000 £ per year.
Gotobeat is building the operating system for live entertainment — combining culture and technology to turn live events into a predictable, data-driven growth engine. We work with artists, venues, and partners across Europe to plan, promote, and execute live shows end-to-end, using proprietary tools to forecast demand, optimise pricing, and drive ticket sales. We’ve delivered 600+ shows across 16 countries in 2025, selling hundreds of thousands of tickets, and continued rapid growth.
We’re looking for an experienced promoter who already operates within the live music ecosystem, someone with strong relationships, sharp instincts, and a track record of delivering successful shows. Any genre of music is welcome. We want someone who can bring artists, ideas, and opportunities, and who is excited to work within a fast-moving, technology-enabled environment. You’ll work closely with our central team across booking, marketing, and data to build scalable touring and event strategies across the UK and Europe.
Key Responsibilities
- Source and book artists across any genre, from emerging talent to established acts
- Leverage existing relationships with agents, managers, and artists to originate new opportunities
- Develop and execute live event strategies, including tours, headline shows, and special events
- Identify new market opportunities across cities and territories
- Collaborate with internal marketing and ticketing teams to drive ticket sales performance
- Work with data insights and forecasting tools to support decision‑making
- Manage show budgets, settlements, and commercial performance
- Contribute to long‑term artist development and roster growth
What we are looking for
- A strong existing network of agents, managers, and artists
- Proven track record of delivering profitable or high‑performing live shows
- Deep understanding of the live music ecosystem
- Entrepreneurial mindset, comfortable originating opportunities, not just executing them
- Passion for live music and culture across genres
- Commercial awareness and strong negotiation skills
- Alignment with our vision of building a modern, data‑driven live entertainment company
Nice to have
- Experience working across multiple territories
- Background in touring, festivals, or international markets
- Experience scaling artist careers or touring cycles
- Familiarity with ticketing data, pricing strategies, or audience insights
- Work with a fast‑growing promoter operating across Europe
- Access proprietary tools and data that support smarter show planning
- Join a team that values culture, relationships, and innovation equally
- Real opportunity to shape the next generation of live entertainment infrastructure
- Flexible structure with room to build your own lane
Senior Promoter (Live Music) employer: Gotobeat
Contact Detail:
Gotobeat Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Promoter (Live Music)
✨Network Like a Pro
Get out there and connect with people in the live music scene! Attend gigs, festivals, and industry events to meet agents, managers, and artists. The stronger your network, the easier it’ll be to source and book talent.
✨Show Off Your Successes
When you’re chatting with potential employers, don’t hold back on sharing your past wins. Talk about the shows you’ve delivered and how you’ve driven ticket sales. We want to see that track record of success!
✨Be Data-Driven
Familiarise yourself with data insights and forecasting tools. Show that you can leverage these to make informed decisions about event strategies. It’s all about using data to optimise performance and drive those ticket sales!
✨Apply Through Our Website
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive and engaged with our brand.
We think you need these skills to ace Senior Promoter (Live Music)
Some tips for your application 🫡
Show Your Passion for Live Music: When you're writing your application, let your love for live music shine through! Share your experiences and what excites you about the industry. We want to see that you're not just in it for the job, but because you genuinely care about the culture.
Highlight Your Network: Make sure to mention your existing relationships with agents, managers, and artists. We’re looking for someone who can leverage these connections, so don’t be shy about showcasing your network and how it can benefit us at Gotobeat.
Demonstrate Your Track Record: Include specific examples of successful shows you've promoted or events you've managed. Numbers speak volumes, so if you’ve got stats on ticket sales or audience growth, flaunt them! We love seeing a proven track record.
Tailor Your Application: Take the time to customise your application for this role. Use the language from the job description and align your skills with what we’re looking for. It shows us you’re serious about joining our team and understand what we do!
How to prepare for a job interview at Gotobeat
✨Know Your Live Music Ecosystem
Make sure you brush up on your knowledge of the live music scene. Understand the current trends, key players, and emerging artists. This will not only show your passion but also demonstrate that you’re well-informed and ready to contribute to Gotobeat's mission.
✨Leverage Your Network
Since relationships are crucial in this role, come prepared with examples of how you've successfully leveraged your network in the past. Be ready to discuss specific artists or events you've worked with and how those connections can benefit Gotobeat.
✨Showcase Your Strategic Thinking
Prepare to discuss your approach to developing live event strategies. Think about how you would identify new market opportunities and optimise ticket sales. Presenting a clear, strategic mindset will resonate well with the interviewers.
✨Demonstrate Your Data Savvy
Familiarise yourself with data insights and forecasting tools relevant to the live music industry. Be ready to talk about how you’ve used data to inform decisions in previous roles. This will align perfectly with Gotobeat's focus on a data-driven approach.