At a Glance
- Tasks: Lead marketing campaigns for AI-driven live events and manage artist communications.
- Company: Gotobeat, an innovative AI-native live entertainment company.
- Benefits: Competitive salary, flexible working hours, and opportunities for creative growth.
- Other info: Be part of a global company delivering 1,000+ shows across 25 countries.
- Why this job: Join a dynamic team and shape the future of live entertainment with AI.
- Qualifications: Experience in marketing and a passion for live events.
The predicted salary is between 45000 - 55000 £ per year.
Gotobeat is an AI-native live entertainment company delivering 1,000+ shows across 25 countries.
As Senior Marketing Manager, you will lead Gotobeat’s brand and broader marketing activity across our events portfolio.
You will develop and execute distinctive campaigns, manage artist and partner communications, and oversee organic, paid and offline channels.
You will work with the Performance Marketing and Social Media managers to build joined-up campaigns and ensure fast, practical delivery.
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Brand & Growth Lead — AI-Driven Live Events employer: Gotobeat
At Gotobeat, we pride ourselves on being an innovative employer that champions creativity and collaboration in the fast-paced world of live entertainment. Our vibrant work culture fosters professional growth through diverse opportunities, allowing you to make a meaningful impact while working alongside passionate individuals in a dynamic environment. With our global reach and commitment to cutting-edge technology, you'll be part of a team that is shaping the future of live events.
StudySmarter Expert Advice🤫
We think this is how you could land Brand & Growth Lead — AI-Driven Live Events
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Gotobeat and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Gotobeat are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Gotobeat on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Gotobeat. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Brand & Growth Lead — AI-Driven Live Events
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Gotobeat. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Gotobeat:Show us that you’ve done your homework! In your application, briefly mention what you admire about Gotobeat’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Gotobeat
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Gotobeat will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Gotobeat, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
