Product Marketing Manager (Digital Marketing whizz in an in-house team)

Product Marketing Manager (Digital Marketing whizz in an in-house team) Join to apply for the Product Marketing Manager (Digital Marketing whizz in an in-house team) role at Got The T-Shirt Product Marketing Manager (Digital Marketing whizz in an in-house team) 3 days ago Be among the first 25 applicants Join to apply for the Product Marketing Manager (Digital Marketing whizz in an in-house team) role at Got The T-Shirt Get AI-powered advice on this job and more exclusive features. Job Title: Product Marketing Manager (Digital Marketing whizz for an in-house team) Location: Manchester – Hybrid (1 day minimum in the city-centre office) Department: Marketing Reports To: Deputy Marketing Director Salary: Circa £40,000 per annum Employment Type: Full-time, Permanent Overview We’re on the lookout for a proactive and commercially minded Product Marketing Manager to champion and grow three sub-brands for this in-house marketing team on the up in an exciting membership organisation in the residential lettings space. You’ll lead on strategic planning and campaign delivery, using digital channels, content, physical events, and insights to drive awareness, usage, and value for the brand’s members. This is a hybrid role that blends creativity, commercial thinking, and collaboration – perfect for someone who enjoys owning their space and making a real impact. Key Responsibilities Digital Marketing Drive campaign performance through paid media, SEO, and social Collaborate with internal teams and external digital agency to amplify reach Use digital tactics to increase brand awareness, usage and revenue Website & UX Optimise user journeys and funnel performance using marketing automation tools Ensure web content is relevant, compliant, effective and aligned with user needs Continuously improve conversion rates and experience Events Maximise sub-brand visibility at regional and national events Work with the events team on integrated pre, during and post-event campaigns to maximise attendance and effectiveness Content & Creative Plan and deliver annual activity plans for 3 distinct sub-brands Brief and collaborate with internal design and video teams Produce engaging content across email, social and digital channels Reporting & Insights Monitor campaign effectiveness and share key takeaways with the team Collaborate with the research team to analyse product usage and surface opportunities Conduct competitor research to keep us ahead of the game About You Qualifications A degree in marketing or a related field is preferred but not essential Experience Previous product marketing experience is highly desirable Solid understanding of multichannel marketing (email, social, paid media) Experience with marketing automation platforms a distinct plus Skills & Attributes Highly organised with the ability to juggle multiple projects Strong communicator and team player – great at building relationships with colleagues and members Confident and self-motivated – you take initiative and get things done Analytical mindset – comfortable working with data and insight Adaptable, resourceful and always looking for ways to improve Perks and Benefits 25 days AL increasing to 26 on 3 years’ service, 27 days on 5 and 28 on 7 Additional annual day off for your birthday Salary Sacrifice Pension scheme Life assurance Cash plan health and wellbeing benefit including EAP and counselling service Company sick pay Cycle purchase loans, season tickets loans and interest free staff loans Non contractual annual bonus scheme relating to individual and organisational performance Ready to Make Your Mark? If you’re ready to help drive this fast-paced internal marketing team forward and deliver exceptional work that drives results, this is the role for you. Got The T-Shirt is all about connecting talented professionals with opportunities to thrive. Ready to create some magic? Apply now and show us how you’ll do it! Seniority level Seniority level Mid-Senior level Employment type Employment type Full-time Job function Job function Marketing Referrals increase your chances of interviewing at Got The T-Shirt by 2x Get notified about new Product Marketing Manager jobs in Manchester, England, United Kingdom . 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