At a Glance
- Tasks: Lead exciting marketing campaigns and create engaging content for a dynamic agency.
- Company: Ambitious brand and creative agency based in York with a collaborative culture.
- Benefits: Ownership of marketing strategy, access to leadership, and opportunities for skill development.
- Other info: Enjoy a hybrid work model with a vibrant team and diverse projects.
- Why this job: Make a real impact in a growing agency while unleashing your creativity.
- Qualifications: Experience in B2B marketing, strong copywriting skills, and a proactive attitude.
The predicted salary is between 33750 - 41250 £ per year.
We're working with an ambitious, specialist brand and creative agency to find a talented Marketing Manager who can take ownership of the agency's marketing and help drive its next phase of growth. Our client works with organisations across healthcare, finance, fintech, property and the charity sector, helping brands communicate complex messages through brilliant strategy, creativity and digital marketing. The agency already has a clear marketing strategy, strong positioning and ambitious growth plans. Now they need someone who can bring that strategy to life!
This is a fantastic opportunity for a creative, commercially minded marketing all-rounder who loves getting stuck in. You'll be responsible for everything from content creation and social media to email marketing, campaigns, events, PR coordination and performance reporting. This isn't a role for someone who just manages marketing activity. It's for someone who loves making it happen!
What You'll Be Doing
- Take ownership of delivering the agency's established marketing strategy.
- Plan and execute engaging, integrated marketing campaigns.
- Develop creative ideas that showcase the agency's expertise and generate new business opportunities.
- Manage marketing calendars, campaign budgets and deadlines.
- Continuously improve marketing activity to maximise engagement and results.
- Create engaging content across LinkedIn, email, the website and other marketing channels.
- Write compelling case studies, thought leadership articles, social posts and agency news.
- Manage website updates and ensure content is fresh, relevant and on-brand.
- Deliver email marketing campaigns and support lead generation activity.
- Work with internal digital specialists on SEO, website improvements and digital campaigns.
- Help build the agency's reputation as a leading specialist creative agency.
- Work closely with external PR partners to coordinate campaigns, media opportunities and announcements.
- Identify opportunities for awards, events, partnerships and speaking engagements.
- Showcase the agency's people, projects and achievements.
- Support the agency's visibility across UK and international markets.
- Work closely with creative, digital and strategy specialists to bring campaigns to life.
- Coordinate external partners, suppliers and PR activity.
- Track campaign performance, website traffic, engagement and enquiries.
- Produce clear marketing reports and recommend improvements.
- Ensure marketing contributes to brand awareness, lead generation and commercial growth.
What We're Looking For
We're looking for a hands-on B2B Marketing Manager who's equally comfortable developing ideas and delivering the work. Ideally, you'll bring:
- Strong experience in a broad, hands-on B2B marketing role.
- Excellent copywriting, content creation and communication skills.
- Practical experience with LinkedIn, email marketing, websites and digital tools.
- Strong organisational skills and the ability to manage multiple projects.
- A creative mindset with the commercial awareness to understand what drives results.
- Confidence working independently while collaborating with internal specialists.
- A proactive attitude and genuine enthusiasm for getting things done.
Bonus points if you have:
- Experience working within a creative, branding or digital agency.
- Experience marketing professional services or complex B2B propositions.
- Knowledge of SEO, CRM platforms, paid media or marketing automation.
- Experience coordinating PR agencies, awards, events or thought leadership.
- Exposure to healthcare, finance, fintech or other regulated industries.
The Person
You'll be someone who genuinely enjoys the variety that comes with an all-round marketing role. You're creative, organised and commercially switched on, but most importantly, you're a doer! You'll thrive in this role if you're:
- Hands-on: Happy writing content, building campaigns and managing the detail.
- Creative: Full of ideas and able to turn them into engaging marketing activity.
- Proactive: Someone who takes ownership and gets things moving.
- Results-driven: Interested in what marketing achieves, not just what gets published.
- Collaborative: Comfortable working with specialists and learning new skills.
- Commercially minded: Motivated by helping an ambitious agency grow.
This is a brilliant opportunity to make a real impact within an ambitious and growing creative agency. You'll benefit from:
- Genuine ownership of the agency's marketing activity.
- An established marketing strategy and clear direction to work from.
- Direct access to the CEO and Chief Commercial Officer.
- The opportunity to collaborate with talented creative, digital and strategy specialists.
- Plenty of variety, creative freedom and opportunities to develop your skills.
- The chance to play an important role in the agency's continued growth.
If you're a creative, hands-on Marketing Manager who loves turning great ideas into brilliant campaigns, we'd love to hear from you!
Marketing Manager employer: Got The T-Shirt
Got The T-Shirt is an exceptional employer that fosters a vibrant and collaborative work culture, perfect for creative minds looking to make an impact in the film, fashion, and FMCG sectors. With a focus on employee growth, we offer numerous opportunities for professional development and encourage innovative thinking in a dynamic agency environment. Located in a bustling area, our team enjoys a stimulating atmosphere that inspires creativity and teamwork, making it a rewarding place to advance your career.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Manager
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Got The T-Shirt and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Got The T-Shirt are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Got The T-Shirt on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Got The T-Shirt. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Manager
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Got The T-Shirt. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Got The T-Shirt:Show us that you’ve done your homework! In your application, briefly mention what you admire about Got The T-Shirt’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Got The T-Shirt
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Got The T-Shirt will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Got The T-Shirt, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
