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- Tasks: Lead and shape a dynamic PPC department while driving innovative paid media strategies.
- Company: Fast-growing digital agency with a focus on AI and collaboration.
- Benefits: Competitive salary, hybrid working, and opportunities for professional growth.
- Other info: Join a curious team that values learning and offers flexibility in work.
- Why this job: Take ownership of PPC, embrace AI, and make a real impact in a thriving environment.
- Qualifications: 5+ years of PPC experience, strong leadership skills, and a passion for innovation.
The predicted salary is between 50000 - 60000 ÂŁ per year.
Location: Leeds – hybrid working
Salary: £50,000–£60,000 depending on experience
Ready to take proper ownership of a paid media department? We’re working exclusively with a fast-growing digital agency that is looking for a Head of PPC to lead, shape and scale its paid media offering. This is a brilliant opportunity for someone who lives and breathes PPC, genuinely enjoys leading people, and is excited by where paid media is heading next. AI, automation, audience modelling, creative testing, platform changes — all of it. If that sounds like your kind of role, please keep reading.
You’ll lead and develop a paid media team, take senior ownership of key client relationships, and help shape how the agency delivers PPC over the next few years. There’s plenty already working well, but there’s also loads of room to build, improve, experiment and put your own spin on the department.
What You’ll Be Doing
- Leading the PPC department day-to-day across strategy, delivery, standards and account allocation
- Coaching, supporting and developing paid media specialists
- Taking senior ownership of larger paid media accounts, including retention, performance reviews and renewal conversations
- Getting hands‑on with strategy and delivery where needed — especially on key accounts
- Building AI into paid media workflows across ad copy, auditing, reporting, audience modelling and creative testing
- Running account audits to spot weaknesses, opportunities and smarter ways to improve performance
- Leading client meetings with clarity, confidence and commercial understanding
- Producing strong presentations, pitch decks and strategic documents for clients and new business
- Writing and reviewing high‑quality ad copy
- Keeping a close eye on Google, Meta, LinkedIn, TikTok and wider platform changes
- Helping shape pricing, scopes, proposals and how PPC is packaged commercially
- Supporting pitches and new business conversations
- Being a credible, positive senior presence across the agency
What You’ll Bring to the Table
Experience & Skills
- Significant agency‑side PPC experience — ideally 5+ years, with time spent in a senior or team‑lead role
- Proven experience across Google Ads, including Search, Display, Shopping and Performance Max
- Strong paid social experience across platforms such as Meta, LinkedIn and TikTok
- Experience across both lead generation and eCommerce accounts
- Solid knowledge of GA4, Google Tag Manager and conversion tracking
- A good commercial brain — you understand PPC beyond clicks and leads, and can connect it back to business results
- Confident client‑facing skills, especially with senior stakeholders and larger accounts
- Experience pitching PPC or contributing to new business
- Strong written communication skills across ad copy, presentations and client comms
- Proper leadership experience — someone who can coach, challenge and bring people on
Mindset & Approach
- Curious, switched‑on and genuinely excited by where paid media is going
- AI‑fluent — not just “I have ChatGPT”, but interested in how AI can properly improve workflows and performance
- PPC‑obsessed in the best way — always learning, testing and keeping pace with the platforms
- Commercially sharp, but still human and collaborative
- Calm under pressure and able to bring clarity when things get complicated
- Positive, generous with knowledge and good energy in the room
- Comfortable balancing leadership with hands‑on account work when needed
Nice to Have
- Experience with Microsoft Ads, Pinterest Ads, Reddit Ads or programmatic platforms
- Experience with feed management or shopping campaign tools
- Looker Studio dashboard‑building skills
- Google Ads or Meta Blueprint certifications
- Advanced Excel skills
- Experience helping grow or develop a paid media team
- Experience working across eCommerce, home, garden, FMCG or financial services clients
- Experience making smaller budgets work hard — not just managing huge spends
Why Join?
- Real ownership — this is a proper Head of role, with space to shape the department
- AI‑forward environment — a business genuinely interested in using AI to work smarter, not just talk about it
- Growth stage — join an agency with momentum and ambition
- Team leadership — coach, support and raise the standard of a growing paid media function
- Curiosity is valued — this is a place for people who want to keep learning, not coast
- Commercial influence — have a say in how PPC is packaged, pitched and grown
- Hybrid working — Leeds‑based with flexibility
Sound Like Your Kind of Challenge? If you’re ready to lead a PPC team, shape an offering, embrace AI properly and help build something with real momentum, we’d love to hear from you.
Head of PPC (at a fast-growing digital agency) in Leeds employer: Got The T-Shirt
Contact Detail:
Got The T-Shirt Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of PPC (at a fast-growing digital agency) in Leeds
✨Tip Number 1
Network like a pro! Get out there and connect with industry folks on LinkedIn or at local events. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your PPC successes, campaigns you've led, and any innovative strategies you've implemented. This will give potential employers a taste of what you can bring to their team.
✨Tip Number 3
Prepare for interviews by researching the company and its clients. Be ready to discuss how you can lead their PPC department and implement AI-driven strategies. Tailor your answers to show you're the perfect fit for their vision.
✨Tip Number 4
Apply through our website! We’re all about making connections, so don’t hesitate to submit your application directly. It shows initiative and gives us a chance to see your enthusiasm for the role.
We think you need these skills to ace Head of PPC (at a fast-growing digital agency) in Leeds
Some tips for your application 🫡
Show Your Passion for PPC: When writing your application, let your love for PPC shine through! Share specific examples of how you've led successful campaigns or embraced new trends like AI and automation. We want to see that you're not just experienced, but genuinely excited about the future of paid media.
Tailor Your Application: Make sure to customise your application to reflect the job description. Highlight your relevant experience in Google Ads, paid social platforms, and your leadership skills. This shows us that you understand what we're looking for and that you're a perfect fit for our team.
Be Clear and Concise: We appreciate strong written communication skills, so keep your application clear and to the point. Use bullet points where necessary to make it easy for us to read through your achievements and skills. Remember, clarity is key!
Apply Through Our Website: Don't forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it gives you a chance to explore more about our agency and what we stand for.
How to prepare for a job interview at Got The T-Shirt
✨Know Your PPC Inside Out
Make sure you’re up to speed with the latest trends in PPC, especially around AI and automation. Brush up on your knowledge of Google Ads, Meta, LinkedIn, and TikTok, as well as how these platforms are evolving. Being able to discuss recent changes and how they impact strategy will show that you’re genuinely passionate about the field.
✨Showcase Your Leadership Skills
Prepare examples of how you've successfully led a team or project in the past. Think about specific instances where you coached team members or improved performance. This role is all about leadership, so demonstrating your ability to inspire and develop others will be key.
✨Be Ready for Client Conversations
Since you'll be taking senior ownership of client relationships, practice articulating your approach to managing these accounts. Prepare to discuss how you handle retention, performance reviews, and renewal conversations. Confidence in client-facing scenarios will set you apart from other candidates.
✨Craft Strong Presentations
You’ll need to produce pitch decks and strategic documents, so think about how you can showcase your communication skills. Prepare a mini-presentation on a PPC strategy you’ve implemented successfully. This will not only demonstrate your expertise but also your ability to convey complex ideas clearly.