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- Tasks: Lead the marketing strategy and manage a high-performing team in a fast-paced finance business.
- Company: Join a luxury brand in North Yorkshire with ambitious growth plans and a collaborative culture.
- Benefits: Enjoy gym membership, health plan, EV schemes, pension contributions, and ongoing training.
- Why this job: Shape the future of marketing while driving real commercial impact in a trusted brand.
- Qualifications: Degree in Marketing, significant leadership experience, and strong digital expertise required.
- Other info: Onsite role with opportunities for social and charitable events.
The predicted salary is between 43200 - 72000 £ per year.
Location: North Yorkshire (Onsite)
Salary: Competitive, based on experience
Reports to: Managing Director
Department: Marketing
Are you a strategic marketing leader ready to build a luxury brand, lead a high-performing team, and drive real commercial impact? This is a fantastic opportunity to shape and own the marketing strategy of a fast-moving, high-growth finance business—leading across brand, digital, campaign, and customer experience. If you're a hands-on Head of Marketing who thrives on autonomy, commercial focus, and creative execution, this is your seat at the table and a chance to shape the future of the company’s marketing strategy and growth.
What You'll Be Doing:
- Lead Strategy & Execution
- Own and deliver the full marketing strategy across the Company and Group
- Create a strong and sustainable luxury brand positioning
- Align marketing with sales to meet and exceed commercial targets
- Lead the customer journey across all touchpoints
- Budget & ROI
- Manage the full marketing budget with focus on ROI and business value
- Report on performance, metrics, and marketing spend effectiveness
- Team Leadership
- Manage and grow a high-performing marketing team
- Create a collaborative culture aligned with company values
- Drive productivity, structure, and purpose in the day-to-day
- Campaigns & Comms
- Oversee all internal and external marketing campaigns
- Own digital marketing performance: web, SEO, PPC, email, and social
- Champion consistent brand voice and visuals across all media
- Digital & Creative
- Own website development, optimisation, analytics and CRO
- Lead social strategy—developing channel-specific content and presence
- Work on video, creative, and promotional campaigns across formats
- Partnerships & Growth
- Develop affiliate/partner marketing strategies
- Liaise closely with sales to create a true Sales & Marketing function
- Identify and maximise new marketing opportunities across sectors
- Regulatory & Internal Comms
- Ensure all activity is FCA-compliant and aligned with TCF principles
- Maintain internal communication around marketing goals and results
- Support cross-departmental collaboration and clear messaging
What You Bring:
Essential
- Degree (or equivalent) in Marketing or related subject
- Significant marketing leadership experience in a fast-paced environment
- Proven people management and team leadership skills
- Strong digital, brand, and campaign expertise
- Experience reporting into senior leadership/board-level
- Excellent written and verbal communication
- High commercial awareness and multitasking ability
Desirable
- Knowledge of car finance or prestige automotive market
- Experience in a regulated environment (FCA exposure ideal)
Tools & Skills:
- Strong IT literacy – MS Office, CMS platforms, marketing automation
- Data and analytics mindset
- Exceptional presentation, communication and influencing skills
- Full UK driving licence and access to own vehicle
Why Join?
- A senior leadership role with full strategy ownership
- Join a collaborative, values-driven team with real momentum
- Work for a trusted, established brand with ambitious growth plans
- Be recognised, supported, and rewarded for your impact
Benefits:
- Benefits package including gym membership, healthplan and lots more
- EV & Cycle-to-Work schemes
- Pension scheme, increasing contribution based on service
- Ongoing training and development
- Lots of social and charitable events
Ready to Make Your Mark? If you're a Head of Marketing ready to lead with passion, accountability and creativity—we’d love to hear from you so you can tell us how you’ll deliver on this great opportunity.
Head of Marketing employer: Got The T-Shirt
Contact Detail:
Got The T-Shirt Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Marketing
✨Tip Number 1
Research the company thoroughly before your interview. Understand their current marketing strategies, brand positioning, and any recent campaigns they've launched. This will not only help you tailor your responses but also demonstrate your genuine interest in the role and the company.
✨Tip Number 2
Network with current or former employees of the company on platforms like LinkedIn. They can provide valuable insights into the company culture and expectations for the Head of Marketing role, which can help you align your experience with what they are looking for.
✨Tip Number 3
Prepare to discuss specific examples of how you've successfully led marketing strategies in the past. Focus on metrics and outcomes that showcase your ability to drive commercial impact, as this is a key aspect of the role.
✨Tip Number 4
Familiarise yourself with the FCA regulations and TCF principles mentioned in the job description. Being able to speak knowledgeably about compliance in marketing will set you apart from other candidates and show that you understand the industry's nuances.
We think you need these skills to ace Head of Marketing
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant marketing leadership experience, particularly in fast-paced environments. Emphasise your achievements in digital marketing, brand positioning, and team management to align with the job description.
Craft a Compelling Cover Letter: Write a cover letter that showcases your strategic vision for building a luxury brand. Discuss how your past experiences have prepared you to lead a high-performing marketing team and drive commercial impact.
Showcase Your Digital Expertise: In your application, provide specific examples of your success in digital marketing, including web optimisation, SEO, PPC, and social media strategies. Highlight any metrics or KPIs that demonstrate your effectiveness.
Demonstrate Leadership Skills: Illustrate your people management skills by sharing examples of how you've built and led successful teams. Mention any initiatives you've implemented to foster a collaborative culture and drive productivity.
How to prepare for a job interview at Got The T-Shirt
✨Showcase Your Strategic Vision
As a Head of Marketing, it's crucial to demonstrate your ability to create and execute a comprehensive marketing strategy. Prepare to discuss specific examples of how you've successfully developed brand positioning and aligned marketing with sales to achieve commercial targets.
✨Highlight Team Leadership Skills
This role requires managing and growing a high-performing team. Be ready to share your experiences in building collaborative cultures, driving productivity, and leading teams through challenges. Discuss how you foster a positive environment that aligns with company values.
✨Demonstrate Digital Expertise
Given the emphasis on digital marketing performance, come prepared to talk about your experience with web optimisation, SEO, PPC, and social media strategies. Highlight any successful campaigns you've led and the metrics that showcase their effectiveness.
✨Prepare for Commercial Discussions
With a focus on budget management and ROI, be ready to discuss how you've managed marketing budgets in the past. Share insights on how you've reported on performance metrics and ensured that marketing spend delivers real business value.
