Product Activation Lead, YouTube Creators
Product Activation Lead, YouTube Creators

Product Activation Lead, YouTube Creators

Bachelor 60000 - 80000 £ / year (est.) Home office (partial)
Google

At a Glance

  • Tasks: Lead the go-to-market strategy for YouTube creators and drive business growth.
  • Company: Join Google, a leader in innovation and inclusivity.
  • Benefits: Competitive salary, diverse workplace, and opportunities for personal growth.
  • Other info: Dynamic role with a focus on collaboration and creativity.
  • Why this job: Make an impact on creators' success while shaping the future of digital media.
  • Qualifications: Experience in strategy, data analytics, and excellent communication skills required.

The predicted salary is between 60000 - 80000 £ per year.

Minimum Qualifications

  • Bachelor's degree or equivalent practical experience.
  • 4 years of experience in a management consulting, sales operations, business strategy or corporate advisory role.
  • 3 years of experience in a strategy and operations or consulting role.
  • 3 years of experience working with executive stakeholders.
  • Experience in SQL and other reporting tools and techniques.

Preferred Qualifications

  • 2 years of experience creating data sets, data modeling, and reporting.
  • Experience in consumer internet and media industries.
  • Experience using SQL or data analytics tools to deliver insights and recommendations.
  • Experience in design or launch of AI products (e.g., generative, creative, or detection based technology).
  • Excellent communication skills, with the ability to structure a story and build presentation decks/documents to support their position.
  • Excellent problem‑solving and analysis skills.

About The Job

YouTube Biz Segment GTM is responsible for designing and delivering our service models for our Business Development, Creator and Consumer Success, and Partner Engineering teams to drive sustainable partner growth and customer lifetime value. The team will work closely with Business, Product and Marketing leaders to optimize impact and cost‑to‑serve across these partner and consumer segments. The core capabilities of the team include innovating and gaining alignment on our partner and consumer service models — who we serve, what service is provided to achieve growth, how the service is provided and incentivized — defining measures of success (impact, productivity, ROI), enabling change management with frontline teams and developing pilots to test new frontline models.

As the Product Activation Lead, you will be responsible for driving business growth in the region. You will lead data‑driven decision making by overseeing most of the lifecycle of global and regional programs from conducting pre‑launch analyses to measuring and reporting the final business impact of the program.

Responsibilities

  • Own the regional go‑to‑market strategy for creators across EMEA, ensuring global priorities align with local market nuances.
  • Drive measurable business impact by landing global and EMEA‑specific programs in collaboration with global product activation and regional partnership teams.
  • Act as the regional authority for the creators, delivering reports and synthesizing regional feedback to influence global product roadmaps.
  • Identify incremental growth opportunities by building business cases, incentive plans, and recommendations for cross‑functional stakeholders.
  • Partner with global product and country teams on pilots and program assessments to scale market growth and support the broader business plan.

Product Activation Lead, YouTube Creators employer: Google

At Google, we pride ourselves on fostering a dynamic and inclusive work environment that empowers our employees to thrive. As a Product Activation Lead for YouTube Creators, you will benefit from unparalleled opportunities for professional growth, collaboration with industry leaders, and the chance to make a significant impact in the EMEA region. Our commitment to innovation and diversity ensures that every team member's voice is heard, making it an exciting place to build a meaningful career.
Google

Contact Detail:

Google Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Product Activation Lead, YouTube Creators

✨Tip Number 1

Network like a pro! Reach out to folks in your industry on LinkedIn or at events. A friendly chat can lead to opportunities you might not find on job boards.

✨Tip Number 2

Prepare for interviews by practising common questions and scenarios related to the role. We recommend using the STAR method to structure your answers – it helps you showcase your skills effectively!

✨Tip Number 3

Showcase your data skills! If you're applying for a role that involves SQL or analytics, be ready to discuss how you've used these tools in past projects. Bring examples to the table!

✨Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive about their job search!

We think you need these skills to ace Product Activation Lead, YouTube Creators

Management Consulting
Sales Operations
Business Strategy
Corporate Advisory
SQL
Data Modelling
Data Analytics
AI Product Design
Communication Skills
Problem-Solving Skills
Analytical Skills
Stakeholder Management
Go-to-Market Strategy
Cross-Functional Collaboration
Business Case Development

Some tips for your application 🫡

Show Off Your Experience: Make sure to highlight your relevant experience in management consulting, sales operations, or strategy roles. We want to see how your background aligns with the responsibilities of the Product Activation Lead position.

Data Skills are Key: Since this role involves a lot of data-driven decision making, don’t forget to mention your experience with SQL and any reporting tools you've used. We love seeing candidates who can turn data into actionable insights!

Craft a Compelling Story: Your application should tell a story about your journey and how it relates to this role. Use clear communication skills to structure your narrative and make it engaging. Remember, we’re looking for someone who can build great presentation decks too!

Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it’s super easy!

How to prepare for a job interview at Google

✨Know Your Numbers

Since the role involves data-driven decision making, brush up on your SQL skills and be ready to discuss how you've used data analytics tools in past roles. Prepare specific examples of how your insights led to measurable business impact.

✨Craft Your Story

You’ll need excellent communication skills, so practice structuring your story. Think about how you can present your experience in management consulting or strategy roles in a way that aligns with the job's requirements. Use the STAR method (Situation, Task, Action, Result) to frame your answers.

✨Understand the Market

Familiarise yourself with the consumer internet and media industries, especially in the EMEA region. Be prepared to discuss local market nuances and how they might affect the go-to-market strategy for creators. Showing that you understand the landscape will set you apart.

✨Showcase Your Problem-Solving Skills

This role requires excellent problem-solving abilities. Think of challenges you've faced in previous positions and how you overcame them. Be ready to discuss these scenarios and the analytical approaches you took to drive solutions.

Product Activation Lead, YouTube Creators
Google

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