Product Activation Lead, Media and Responsibility, Go-To-Market, YouTube
Product Activation Lead, Media and Responsibility, Go-To-Market, YouTube

Product Activation Lead, Media and Responsibility, Go-To-Market, YouTube

London Full-Time 36000 - 60000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead product Go-To-Market strategy for YouTube across EMEA, driving growth and adoption.
  • Company: Join YouTube, a platform empowering voices and fostering community through creativity and technology.
  • Benefits: Enjoy a collaborative culture, flexible work options, and opportunities for personal and professional growth.
  • Why this job: Be part of a dynamic team solving real problems while having fun and making an impact.
  • Qualifications: Bachelor's degree with 2 years in consulting or business strategy; data analysis skills preferred.
  • Other info: Google values diversity and is committed to creating an inclusive workplace.

The predicted salary is between 36000 - 60000 £ per year.

Early experience completing work as directed, and collaborating with teammates; developing knowledge of relevant concepts and processes. Apply Bachelor's degree or equivalent practical experience. 2 years of experience in a management consulting, sales operations, or business strategy role. Experience with data analysis and manipulation, deriving insights from data sets, and presenting the case for business initiatives.

Preferred qualifications:

  • 1 year of experience creating complex data sets, data modeling, and reporting.
  • Experience in advertising, consultative sales, business development, or a digital media environment.
  • Passion for the YouTube business and digital media in general.

About the job:

The YouTube Strategy team focuses on our highest priorities, solving complex, ambiguous problems that span early stage growth initiatives, investing in our largest product or business areas, making major operational or organizational changes, and assessing strategic rationale for YouTube external investment opportunities. Throughout, we provide analytics-based insights, ensure cross-functional alignment of goals and execution, help YouTube teams drive our most important strategic initiatives, and advise our senior leadership on the best path forward.

The YouTube Go-To-Market's team is responsible for leading global, cross-functional, strategic initiatives to drive the growth and health of the YouTube creator and partner ecosystem. In this role, you will be a key partner to YouTube EMEA Partnerships teams and leadership, helping to bring our products to market, and an advocate for our partners helping to bring their feedback to product teams.

At YouTube, we believe that everyone deserves to have a voice, and that the world is a better place when we listen, share, and build community through our stories. We work together to give everyone the power to share their story, explore what they love, and connect with one another in the process. Working at the intersection of cutting-edge technology and boundless creativity, we move at the speed of culture with a shared goal to show people the world. We explore new ideas, solve real problems, and have fun — and we do it all together.

Responsibilities:

  • Own the product Go-To-Market strategy in Europe, Middle East and Africa (EMEA) for key verticals/products such as TV, Sport, News and Learning.
  • Work seamlessly with our Global Go-To-Market Product Activation team and the EMEA YouTube Partnerships team to drive business outcomes and product adoption goals, while also leading cross-functional projects working with a broad stakeholder set.
  • Synthesize and prioritize product feedback from the region, build business case recommendations on product roadmap to global.
  • Collaborate with global product, regional and country teams on pilots, program assessments, and cross-functional engagements to drive market growth and support business plan.

Product Activation Lead, Media and Responsibility, Go-To-Market, YouTube employer: Google

At YouTube, located in the vibrant city of London, we pride ourselves on fostering a dynamic work culture that champions creativity and collaboration. As a Product Activation Lead, you'll benefit from unparalleled opportunities for professional growth within a diverse team, while contributing to impactful projects that shape the future of digital media. Our commitment to inclusivity and employee well-being ensures that every voice is heard, making YouTube not just a workplace, but a community where innovation thrives.
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Contact Detail:

Google Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Product Activation Lead, Media and Responsibility, Go-To-Market, YouTube

✨Tip Number 1

Familiarise yourself with YouTube's current products and services, especially in the EMEA region. Understanding their Go-To-Market strategies and recent initiatives will help you engage in meaningful conversations during interviews.

✨Tip Number 2

Network with professionals in the digital media and advertising sectors. Attend industry events or webinars to connect with people who work at YouTube or similar companies, as they can provide valuable insights and potentially refer you.

✨Tip Number 3

Brush up on your data analysis skills, particularly in creating complex data sets and reporting. Being able to demonstrate your ability to derive insights from data will be crucial for this role, so consider taking a short course if needed.

✨Tip Number 4

Show your passion for YouTube and digital media in your conversations. Be prepared to discuss how you can contribute to their mission of empowering creators and fostering community, as cultural fit is important to them.

We think you need these skills to ace Product Activation Lead, Media and Responsibility, Go-To-Market, YouTube

Data Analysis
Data Manipulation
Business Strategy
Consultative Sales
Advertising Knowledge
Cross-Functional Collaboration
Project Management
Stakeholder Engagement
Product Roadmap Development
Market Growth Strategies
Analytical Skills
Presentation Skills
Problem-Solving Skills
Passion for Digital Media

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience in management consulting, sales operations, or business strategy. Emphasise any data analysis skills and your passion for digital media, particularly YouTube.

Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Discuss how your background aligns with the responsibilities of owning the product Go-To-Market strategy and collaborating with cross-functional teams.

Showcase Data Skills: Provide specific examples of your experience with data analysis, data modelling, and reporting. Highlight any complex data sets you've created and how you've derived insights to support business initiatives.

Research YouTube's Culture: Familiarise yourself with YouTube's mission and values. Mention in your application how you resonate with their belief in giving everyone a voice and how you can contribute to building community through storytelling.

How to prepare for a job interview at Google

✨Show Your Passion for YouTube

Make sure to express your enthusiasm for YouTube and digital media during the interview. Share specific examples of how you engage with the platform and its community, as this will demonstrate your genuine interest in the role.

✨Highlight Your Data Skills

Since the role involves data analysis and manipulation, be prepared to discuss your experience with complex data sets. Bring examples of how you've derived insights from data and how those insights have influenced business decisions.

✨Demonstrate Cross-Functional Collaboration

The position requires working with various teams, so be ready to share experiences where you've successfully collaborated across departments. Highlight any projects where you led or contributed to cross-functional initiatives.

✨Prepare for Strategic Thinking Questions

Expect questions that assess your strategic thinking abilities. Be prepared to discuss how you would approach product Go-To-Market strategies and provide examples of how you've tackled complex problems in previous roles.

Product Activation Lead, Media and Responsibility, Go-To-Market, YouTube
Google
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  • Product Activation Lead, Media and Responsibility, Go-To-Market, YouTube

    London
    Full-Time
    36000 - 60000 £ / year (est.)

    Application deadline: 2027-04-05

  • G

    Google

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