At a Glance
- Tasks: Join Google as an Agentic Marketing Specialist, driving AI-powered marketing workflows.
- Company: Be part of Google's innovative team, shaping the future of marketing.
- Benefits: Enjoy competitive pay, diverse culture, and opportunities for growth.
- Other info: Collaborative environment with a focus on creativity and cutting-edge technology.
- Why this job: Make a real impact by blending technology with user-focused marketing strategies.
- Qualifications: Bachelor's degree and 1 year of relevant marketing experience required.
The predicted salary is between 45000 - 55000 £ per year.
Early experience completing work as directed, and collaborating with teammates; developing knowledge of relevant concepts and processes.
Minimum qualifications:
- Bachelor's degree or equivalent practical experience.
- 1 year of experience in growth, performance, direct response, social, digital, cloud, or events marketing.
- Experience working cross-functionally with various stakeholders and teams.
Preferred qualifications:
- Experience building and maintaining semantic context graphs or taxonomies to ground LLM outputs.
- Experience working within agile or sprint-based frameworks to deliver technical marketing solutions.
- Understanding of agentic system architectures and the utilisation of skills and context to produce accurate output.
- Demonstrated ability to translate complex technical architectures into actionable business workflows for non-technical stakeholders.
About the job:
As an Agentic Marketing Specialist, you will work at the AI-driven marketing, helping the team deploy AI-powered agentic workflows, applying emerging tools and approaches to traditional marketing ways of working. You will define and monitor agent behaviours, curate our shared marketing skill library, and maintain the context layers that keep our agents accurate (e.g., brand and product guidelines). You will collaborate in sprints with Product Marketing Managers to safely deploy agents, serving as the bridge between marketing goals and modern generative AI capabilities built by central MarTech and Engineering teams.
Responsibilities:
- Assist in configuring and maintaining the technical pipelines required to run automated, context-aware marketing workflows across core scaled business programs. These workflows will be powered by first-party tools including Antigravity, Gemini Enterprise, and Vertex AI.
- Help build and curate our shared Skill library by drafting prompt chains and testing tool-calling capabilities that enable agents to execute tasks like content localization, asset generation, and conversational analytics.
- Collaborate with Product Marketing Managers (PMMs) to map organizational marketing knowledge into structured schemas, helping maintain the EMEA Ads Marketing Context Graph and brand guidelines.
- Participate in changing sprints alongside marketing partners to prototype agentic solutions for high-priority workflows, ensuring configurations align with team templates and best practices.
Agentic Marketing Specialist, AI, Google Ads employer: Google
Google is an exceptional employer, offering a dynamic work culture that fosters innovation and collaboration among its employees. With a strong commitment to professional development, team members have access to numerous growth opportunities and resources to enhance their skills. Working remotely in the UK allows for a flexible work-life balance while being part of a globally recognised leader in technology.
StudySmarter Expert Advice🤫
We think this is how you could land Agentic Marketing Specialist, AI, Google Ads
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Google and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Google are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Google on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Google. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Agentic Marketing Specialist, AI, Google Ads
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Google. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Google:Show us that you’ve done your homework! In your application, briefly mention what you admire about Google’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Google
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Google will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Google, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.