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- Tasks: Lead marketing strategies for AI in the UK Public Sector and drive demand among key decision-makers.
- Company: Join Google, a global leader in tech with a commitment to diversity and inclusion.
- Benefits: Competitive salary, inclusive culture, and opportunities for professional growth.
- Why this job: Shape the future of public sector marketing and make a real impact with innovative solutions.
- Qualifications: 9 years in marketing, experience in B2B, and knowledge of the public sector landscape.
- Other info: Collaborate with cross-functional teams and manage high-profile events.
The predicted salary is between 36000 - 60000 £ per year.
Experience owning outcomes and decision making, solving ambiguous problems and influencing stakeholders; deep expertise in domain.
Apply Bachelor's degree or equivalent practical experience.
9 years of experience in marketing working across one or more marketing fields (i.e. growth, product marketing, brand marketing, social).
Experience managing external creative agencies, events vendors, and third-party partnerships.
Experience in business-to-business (B2B) marketing, specifically within the public sector or government vertical.
Experience in account based marketing (ABM) and executing marketing strategies for enterprise-level accounts.
Preferred qualifications:
- Experience marketing technical solutions (cloud, AI, data, security) to Chief Experience Officer (CxO) and IT decision-makers.
- Knowledge of aligning marketing strategies with business objectives to drive pipeline and business growth.
- Understanding of the UK public sector landscape, including central government departments, procurement frameworks, and digital transformation agendas.
- Ability to effectively influence and communicate with cross-functional stakeholders, including business leadership, policy, and product teams.
Responsibilities:
- Execute a UK Public Sector marketing strategy to drive AI perception and demand among CxOs, IT decision makers, and developers.
- Lead high-touch account-based marketing (ABM) for priority government departments with bespoke narratives focused on digital transformation.
- Partner with business and government affairs (GAPP) to align on business priorities, pipeline targets, and lead conversion.
- Orchestrate proprietary events and sponsorships to advocate core themes like AI, security, and digital sovereignty.
- Oversee agency delivery and budget while supporting wider UKI & SSA initiatives, including the London summit.
Senior Marketing Manager, Cloud Public Sector employer: Google Inc.
Contact Detail:
Google Inc. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Manager, Cloud Public Sector
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry, especially those who work in the public sector. A friendly chat can lead to insider info about job openings or even a referral.
✨Tip Number 2
Showcase your expertise! Prepare a portfolio or case studies that highlight your successful marketing strategies, especially in B2B and public sector contexts. This will help you stand out during interviews.
✨Tip Number 3
Stay updated on industry trends! Follow relevant news and reports about digital transformation in the public sector. This knowledge will not only impress interviewers but also help you tailor your discussions.
✨Tip Number 4
Apply through our website! We make it easy for you to find roles that match your skills. Plus, it shows you're genuinely interested in joining our team at StudySmarter.
We think you need these skills to ace Senior Marketing Manager, Cloud Public Sector
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Senior Marketing Manager. Highlight your experience in B2B marketing, especially within the public sector, and showcase any relevant achievements that align with the job description.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're the perfect fit for this role. Mention specific experiences that demonstrate your ability to influence stakeholders and manage external partnerships.
Showcase Your Expertise: Don’t hold back on your expertise in cloud solutions, AI, and digital transformation. We want to see how your knowledge aligns with our goals and how you can drive marketing strategies that resonate with CxOs and IT decision-makers.
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and ensure it gets the attention it deserves!
How to prepare for a job interview at Google Inc.
✨Know Your Stuff
Make sure you have a solid understanding of the UK public sector landscape, including key government departments and procurement frameworks. Brush up on recent digital transformation agendas and be ready to discuss how your marketing strategies can align with these objectives.
✨Showcase Your Experience
Prepare specific examples from your 9 years in marketing that highlight your experience in B2B marketing, especially within the public sector. Be ready to discuss your successes in managing external agencies and executing account-based marketing strategies for enterprise-level accounts.
✨Influence and Communicate
Demonstrate your ability to influence stakeholders by sharing instances where you've successfully communicated complex ideas to cross-functional teams. Highlight your experience working with CxOs and IT decision-makers, and how you tailored your messaging to resonate with them.
✨Be Ready for Ambiguity
Expect questions about how you handle ambiguous problems. Prepare to share examples of how you've navigated uncertainty in past roles, particularly in developing marketing strategies that drive pipeline and business growth in challenging environments.
