At a Glance
- Tasks: Lead marketing strategies for AI in the UK Public Sector and drive demand among key decision-makers.
- Company: Join Google, a global leader in technology and innovation.
- Benefits: Competitive salary, diverse culture, and opportunities for professional growth.
- Why this job: Shape the future of public sector marketing with cutting-edge tech solutions.
- Qualifications: 9 years in marketing, experience with B2B and public sector strategies.
- Other info: Be part of a dynamic team that values diversity and inclusion.
The predicted salary is between 43200 - 72000 £ per year.
Experience owning outcomes and decision making, solving ambiguous problems and influencing stakeholders; deep expertise in domain.
Bachelor's degree or equivalent practical experience.
9 years of experience in marketing working across one or more marketing fields (i.e. growth, product marketing, brand marketing, social).
Experience managing external creative agencies, events vendors, and third-party partnerships.
Experience in business-to-business (B2B) marketing, specifically within the public sector or government vertical.
Experience in account based marketing (ABM) and executing marketing strategies for enterprise-level accounts.
Preferred qualifications:
- Experience marketing technical solutions (cloud, AI, data, security) to Chief Experience Officer (CxO) and IT decision-makers.
- Knowledge of aligning marketing strategies with business objectives to drive pipeline and business growth.
- Understanding of the UK public sector landscape, including central government departments, procurement frameworks, and digital transformation agendas.
- Ability to effectively influence and communicate with cross-functional stakeholders, including business leadership, policy, and product teams.
Responsibilities:
- Execute a UK Public Sector marketing strategy to drive AI perception and demand among CxOs, IT decision makers, and developers.
- Lead high-touch account-based marketing (ABM) for priority government departments with bespoke narratives focused on digital transformation.
- Partner with business and government affairs (GAPP) to align on business priorities, pipeline targets, and lead conversion.
- Orchestrate proprietary events and sponsorships to advocate core themes like AI, security, and digital sovereignty.
- Oversee agency delivery and budget while supporting wider UKI & SSA initiatives, including the London summit.
Senior Marketing Manager, Cloud Public Sector in London employer: Google Inc.
Contact Detail:
Google Inc. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Manager, Cloud Public Sector in London
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry, especially those who work in the public sector. A friendly chat can lead to insider info about job openings or even a referral.
✨Tip Number 2
Showcase your expertise! Prepare a portfolio or case studies that highlight your successful marketing strategies, especially in B2B and public sector contexts. This will help you stand out during interviews.
✨Tip Number 3
Practice your pitch! Be ready to discuss how your experience aligns with the role. Focus on your ability to influence stakeholders and drive marketing outcomes, as these are key for the Senior Marketing Manager position.
✨Tip Number 4
Apply through our website! We love seeing candidates who take the initiative. Plus, it gives you a chance to showcase your enthusiasm for the role and the company right from the start.
We think you need these skills to ace Senior Marketing Manager, Cloud Public Sector in London
Some tips for your application 🫡
Showcase Your Experience: Make sure to highlight your 9 years of marketing experience clearly. We want to see how you've tackled challenges in growth, product marketing, and brand marketing. Use specific examples that demonstrate your expertise in the public sector.
Tailor Your Application: Don’t just send a generic application! Tailor your CV and cover letter to reflect the skills and experiences mentioned in the job description. We love it when candidates align their background with our needs, especially in B2B marketing and account-based strategies.
Be Clear and Concise: When writing your application, keep it clear and to the point. We appreciate well-structured applications that get straight to the heart of your achievements and how they relate to the role. Avoid fluff and focus on what makes you a great fit!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you’re genuinely interested in joining our team!
How to prepare for a job interview at Google Inc.
✨Know Your Stuff
Make sure you have a solid understanding of the UK public sector landscape, including key departments and procurement frameworks. Brush up on recent digital transformation agendas and be ready to discuss how your marketing strategies can align with these.
✨Showcase Your Experience
Prepare specific examples from your 9 years in marketing that highlight your experience with B2B marketing, especially within the public sector. Be ready to talk about your successes in managing external agencies and executing account-based marketing strategies.
✨Influence with Confidence
Demonstrate your ability to influence stakeholders by preparing for questions on how you've navigated ambiguous problems in the past. Think of instances where you effectively communicated with cross-functional teams and drove outcomes.
✨Engage with Enthusiasm
During the interview, show your passion for marketing technical solutions like AI and cloud services. Discuss how you would advocate for these themes through events and sponsorships, and be prepared to share your vision for driving demand among CxOs and IT decision-makers.