At a Glance
- Tasks: Lead strategic planning and client management to deliver inventive media solutions.
- Company: Join Goodstuff, the world's most inventive media agency with a collaborative culture.
- Benefits: Competitive salary, inclusive environment, and opportunities for personal growth.
- Other info: Embrace diversity and innovation in a supportive workplace.
- Why this job: Make a real impact in media planning while leading a passionate team.
- Qualifications: Experience in media planning, strong leadership, and creative problem-solving skills.
The predicted salary is between 56700 - 69300 £ per year.
The Goodstuff Planning Director blends excellence in planning with strong client management and leadership to deliver great work, a happy team and delighted clients.
They are responsible for leading client briefs through goodprocess, managing their team, the expertise and resources around them to deliver inventive and effective solutions.
They have a thorough knowledge of planning best practice, and provide strong and evidence-led direction for their clients on specific briefs and long-term strategic challenges.
Reporting to the Business Director or Group Planning Director.
- Lead on strategic responses to briefs, championing and controlling the planning process
- Write informed and inspiring investment briefs centred around insight-driven big ideas
- Play an active role and express your point of view in Client Department gatherings
- Create learning and development opportunities and coach direct reports
- Engage with industry developments and relevant media owners, identifying new opportunities for clients
- Confidently instigate and invite challenge
- Influence clients through strong relationships and compelling communications
- Demonstrate deep understanding of your clients’ business and brand
- Drive Goodstuff’s gold-standard client servicing principles
- Direct effective client meetings, setting the agenda, tone and desired outcome
- Direct day-to-day agenda, controlling workflow and deliverables
- Create clarity around team roles and responsibilities, skilfully delegating to ensure the team are performing the right tasks
- Responsible for the overall quality and delivery of work of direct reports
- Create strong relationships with direct reports, providing regular feedback and effective appraisals and 1:1s
- Oversee frictionless financial by instilling best practice across the team
- Support direct reports in efficient management of invoicing processes and quick issue resolution
- Get client fees booked on the system promptly and accurately and contribute to accurate and timely forecasting
- Ensure accurate and consistent weekly completion of timesheets and those of direct reports
- Encourage a culture of integration across departments
- The requirements
- Experience working within media planning across a breadth of different sectors
- Experience in leading the process of strategic responses to brief
- Evidence of a creative and strategic media mindset
- A thorough knowledge of media best practice
- A passion for media effectiveness and the creation of ideas
- A positive approach and ability to galvanise, even in challenging situations
- A confident presenter with the ability to tell a compelling story
- Able to build strong relationships and flex communication style
- Personable, passionate and professional
- Demonstration of strong leadership skills
- Analytical and numerical ability
- Organised and meticulous levels of attention to detail
- Ability to think around problems and get to inventive solutions
- Seizes opportunities and is adept at responding to change
- Made of different stuff
Goodstuffers are a group of individuals made of different stuff.
Collectively we shine in support of our mission: to be the World’s most inventive media agency.
Our invention is born out of divergent thinking in an inclusive environment which comes together to create something truly original and good.
Truly Goodstuff.
To support this, we have an Equal Opportunities Policy; except we call ours the Do the Right Thing Policy.
It’s simple.
We believe in fairness.
That means, first and foremost, we recruit on merit and ability.
We treat each other, fairly, with dignity and respect – we give a shit.
We create an inclusive environment in which everyone belongs.
When we recruit, promote, train, or reward we do that on the basis of aptitude and ability.
We help and encourage everyone at Goodstuff to realise their full potential.
Any form of discrimination or harassment, less favourable treatment, or victimisation based on age, disability, gender reassignment, marriage and civil partnership status, pregnancy and maternity, race, religion or belief, sex, or sexual orientation will not be tolerated.
If you need us to make any reasonable adjustments at any point during your recruitment process, please fill out the ‘Reasonable Adjustments’ box when you submit your application or contact the recruitment lead for this role.
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Planning Director employer: Goodstuff
Goodstuff is an exceptional employer that fosters a collaborative and inclusive work culture, where creativity and strategic thinking are highly valued. As a Planning Senior Executive, you will have the opportunity to develop your skills in a fast-paced environment while building meaningful relationships with clients and colleagues alike. With a strong commitment to employee growth and a focus on fairness and respect, Goodstuff empowers its team members to reach their full potential and contribute to the agency's mission of being the world's most inventive media agency.
StudySmarter Expert Advice🤫
We think this is how you could land Planning Director
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Goodstuff and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Goodstuff are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Goodstuff on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Goodstuff. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Planning Director
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Goodstuff. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Goodstuff:Show us that you’ve done your homework! In your application, briefly mention what you admire about Goodstuff’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Goodstuff
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Goodstuff will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Goodstuff, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
