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- Tasks: Lead content creation and build a scalable content system for Goodnotes.
- Company: Join Goodnotes, a visionary tech company transforming digital note-taking.
- Benefits: Enjoy flexible hours, medical insurance, and personal development budget.
- Why this job: Shape the future of content with AI tools and creative collaboration.
- Qualifications: Strong editorial skills and experience in content systems required.
- Other info: Dynamic team culture focused on learning and growth.
The predicted salary is between 50000 - 70000 £ per year.
At Goodnotes, we believe that every individual holds untapped potential waiting to be unleashed. By reimagining the way we interact with information, we're merging human creativity with the breakthrough capabilities of AI. Our renewed vision and mission drive us to create the best medium for human and AI collaboration, empowering users to explore new dimensions of productivity, creativity, and learning. Join us on this journey as we transform digital note-taking into an inspiring and innovative experience.
Our Values
- Dream big - Be visionary, strategic, and open to innovation
- Build great things - Work in service of our users, always improving and pushing higher
- Operate as an owner - Take responsibility with bold decision-making and bias for action
- Win like a sports team - Be trusting and collaborative while empowering others
- Learn and grow fast - Never stop learning and iterate fast
- Share our passion - Share ideas and practice enthusiasm and joy
About the team
The Goodnotes Brand Marketing team is a passionate group of individuals who are dedicated to making the Goodnotes brand shine. Our team works with the creative studio, performance marketing, B2B, design and product teams to shape our community, influencer marketing, social media, and content. Join us as we inspire new dimensions of productivity, creativity, and learning.
About the role
We’re looking for a strategic and systems-minded Content Editor to build and scale Goodnotes' content engine from the ground up. This is a highly cross-functional role that will sit at the center of Brand, B2B, and Product Marketing—owning the foundations that allow our content to scale. You’ll be responsible for designing and operating our content system. Establishing editorial standards, tone of voice, and content guidelines; managing a network of freelance creators and copywriters; and leveraging AI-powered tools and automations to scale high-quality content efficiently. This role is about building for the future; setting the infrastructure that enables Goodnotes to grow into a global brand with clarity and consistency. You will report directly to the Brand Marketing Lead and partner closely with Product, B2B and Growth teams to support content across blog, thought leadership, podcasts, video scripts, PR events, and more.
This is the role for you
- Curate Goodnotes content; reviewing, shaping, and elevating quality across blog posts, thought leadership, video scripts, podcasts, and event content.
- Build a centralized, scalable content operations system to support Brand, B2B, and future global content needs.
- Creating repeatable processes for content planning, production, review, and publishing across channels.
- Establish content guidelines, tone of voice, and editorial standards to ensure consistency across teams and formats.
- Manage a freelancer network (writers, editors, creators), serving as the primary point of contact and ensuring brand alignment with creative studio.
- Leverage AI-powered content tools and automations to accelerate content creation while maintaining quality and brand voice.
- Train and refine AI models and prompts to support content ideation, drafting, repurposing, and localization.
The skills you will need to be successful
- Excellent written and spoken English, with a strong editorial eye and ability to refine tone, clarity, and narrative.
- Experience building or running content systems, editorial operations, or content programs at scale.
- Strong understanding of brand voice, storytelling, and thought leadership, across both consumer and B2B audiences.
- Experience managing freelancers or agencies.
- Comfort working with AI tools and automation platforms.
- Ability to think strategically while also executing operationally.
- Highly organized, proactive, and comfortable building new systems.
- Strong collaboration skills and experience working cross-functionally with marketing, product, and leadership teams.
Even if you don’t meet all the criteria listed above, we would still love to hear from you! Goodnotes places a lot of value on learning and development and will support your growth if needed.
The interview process
- An introductory call with someone from our talent acquisition team.
- A role-specific call, combined with a live technical assessment to discuss your background and skillset for this role in more detail.
- A call with your hiring manager.
- A meet the team call with 2 or 3 GoodPeople you’d be working closely with at Goodnotes.
- An AI literacy interview, to gauge how you work with AI.
- A call with our Head of Marketing.
What’s in it for you
- Budget for things like noise cancelling headphones, setting up your home office, personal development, professional training, and health & wellness.
- Sponsored visits to our Hong Kong or London office every 2 years.
- Company wide annual offsite.
- Flexible working hours and location.
- Medical insurance for you and your dependents.
Note
Employment is contingent upon successful completion of background checks, including verification of employment, education, and criminal records. By submitting your application, you acknowledge that you have read and understood our Candidate Privacy Notice, which provides important information about the data we collect during the application process.
Content Lead employer: Goodnotes
Contact Detail:
Goodnotes Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Content Lead
✨Tip Number 1
Get to know Goodnotes inside out! Familiarise yourself with their products and values. This way, when you chat with them, you can show off your passion and understanding of what they do.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn or attend industry events. Building relationships can give you insider info and might even lead to a referral!
✨Tip Number 3
Prepare for those interviews! Think about how your skills align with the role of Content Lead. Have examples ready that showcase your experience in content systems and collaboration.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the Goodnotes team!
We think you need these skills to ace Content Lead
Some tips for your application 🫡
Show Your Passion: When you're writing your application, let your enthusiasm for content creation and digital innovation shine through. We want to see how your passion aligns with our mission at Goodnotes!
Tailor Your Content: Make sure to customise your application to reflect the specific skills and experiences that match the Content Lead role. Highlight your experience with content systems and managing freelancers, as these are key for us.
Be Clear and Concise: We appreciate clarity! Use straightforward language and structure your application well. This will showcase your strong editorial eye and ability to refine tone and narrative, which is crucial for the role.
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for this exciting opportunity at Goodnotes.
How to prepare for a job interview at Goodnotes
✨Know Your Content Inside Out
Before the interview, dive deep into Goodnotes' content and understand their tone of voice and editorial standards. Familiarise yourself with their blog posts, podcasts, and any thought leadership pieces. This will not only help you speak confidently about their content but also show your genuine interest in the brand.
✨Showcase Your Systems Thinking
Since this role is all about building scalable content systems, be prepared to discuss your previous experiences in creating or managing content operations. Bring specific examples of how you've streamlined processes or improved content quality in past roles. This will demonstrate your strategic mindset and operational skills.
✨Emphasise Collaboration Skills
Goodnotes values teamwork, so highlight your experience working cross-functionally. Share stories that showcase your ability to collaborate with different teams, such as marketing, product, and design. This will illustrate your understanding of how to align content with broader business goals.
✨Be Ready for AI Discussions
Given the emphasis on leveraging AI tools, brush up on your knowledge of AI in content creation. Be ready to discuss how you've used AI tools in the past or how you envision integrating them into content strategies. This will show that you're forward-thinking and aligned with Goodnotes' innovative approach.