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For Companies At a Glance
- Tasks: Lead a team to develop pricing strategies and analyse market trends.
- Company: Join a top FMCG company known for its innovative products.
- Benefits: Enjoy hybrid work, competitive salary, and opportunities for professional growth.
- Why this job: Shape the future of a household-name brand while driving sustainable growth.
- Qualifications: Seeking data-driven leaders with experience in commercial strategy and insights.
- Other info: Be part of a dynamic senior leadership team influencing key business decisions.
The predicted salary is between 76000 - 88000 £ per year.
A leading player in the FMCG space is looking for a commercially astute, data-driven leader to step into a high-impact role as Head of Commercial Strategy & Insights. This is a fantastic opportunity to shape long-term commercial direction in a household-name portfolio while driving sustainable growth through strategic insight and cross-functional leadership.
This role will lead a team of commercial insight professionals and work closely with pricing, promotions, and revenue management teams to build a smarter, insight-led future. You’ll be part of a senior leadership team, influencing both internal and external stakeholders with powerful, actionable analysis.
What You’ll Do:- Develop long-range pricing and promotional strategies that drive profit and market share
- Lead commercial insight delivery to key partners, helping optimise trade spend and category performance
- Analyse competitive activity across channels and retailers, identifying commercial opportunities
- Influence internal decision-making through deep insights into consumer and shopper behaviour
- Coach and develop a high-performing team while collaborating across analytics, commercial, and category functions
Head of Commercial Strategy and Insights employer: Goodman Masson
Contact Detail:
Goodman Masson Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Commercial Strategy and Insights
✨Tip Number 1
Network with professionals in the FMCG sector, especially those in commercial strategy roles. Attend industry events or webinars to connect with potential colleagues and learn about the latest trends and challenges in the field.
✨Tip Number 2
Familiarise yourself with the latest data analytics tools and methodologies relevant to commercial strategy. Being able to demonstrate your proficiency in these areas during discussions can set you apart from other candidates.
✨Tip Number 3
Prepare to discuss specific examples of how you've influenced decision-making through insights in previous roles. Highlighting your ability to drive change with data will resonate well with the hiring team.
✨Tip Number 4
Research the company’s current market position and recent initiatives. Being knowledgeable about their strategies and challenges will allow you to tailor your conversations and show that you're genuinely interested in contributing to their success.
We think you need these skills to ace Head of Commercial Strategy and Insights
Some tips for your application 🫡
Understand the Role: Take time to thoroughly read the job description for the Head of Commercial Strategy and Insights. Understand the key responsibilities and required skills, and think about how your experience aligns with these.
Tailor Your CV: Customise your CV to highlight relevant experience in commercial strategy, data analysis, and team leadership. Use specific examples that demonstrate your ability to drive profit and market share.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for the FMCG sector and your strategic vision. Mention how you can contribute to the company's goals and provide insights into your approach to leading teams and influencing stakeholders.
Highlight Key Achievements: In both your CV and cover letter, emphasise quantifiable achievements from your previous roles. Use metrics to illustrate how your insights have led to improved trade spend or category performance.
How to prepare for a job interview at Goodman Masson
✨Showcase Your Commercial Acumen
Prepare to discuss your previous experiences in developing pricing and promotional strategies. Be ready to provide specific examples of how your insights have driven profit and market share in past roles.
✨Demonstrate Data-Driven Decision Making
Highlight your ability to analyse data and translate it into actionable insights. Bring examples of how you've used data to influence internal decision-making and improve category performance.
✨Emphasise Leadership Skills
As this role involves leading a team, be prepared to talk about your coaching and development style. Share instances where you’ve successfully built high-performing teams and collaborated across functions.
✨Understand the FMCG Landscape
Research the company and its position within the FMCG sector. Be ready to discuss current trends and competitive activities, showcasing your understanding of the market and potential commercial opportunities.
