At a Glance
- Tasks: Drive growth through strategic product category management and data analysis.
- Company: Join ghd, a leading British brand in luxury hair styling tools.
- Benefits: Hybrid working model, competitive salary, and opportunities for professional development.
- Other info: Collaborative culture focused on creativity and consumer-first values.
- Why this job: Be part of a mission to transform lives with innovative hair care solutions.
- Qualifications: Degree in relevant field and 2+ years in marketing or category management.
The predicted salary is between 45000 - 55000 € per year.
This job is brought to you by Jobs/Redefined, the UK's leading over-50s age inclusive jobs board.
Iconic British brand ghd is a global leader in high end professional hair styling tools and the UK's number one recommended styling brand. Merging science and innovation with luxury beauty and style, ghd combines cutting edge technologies and beautiful designs to create the most technically advanced hair tools in the world. ghd tools deliver 'safer for hair' heat styling that have become an essential part of the daily lives of professional hair stylists and consumers globally. Renowned for game changing innovation and superior performance, at ghd we are on a mission to transform lives with the power of a good hair day!
ABOUT THIS ROLE
Reporting to the Head of Category & Trade Marketing for the UK & Ireland, the Category Manager will be responsible for driving our growth via a product category strategy. By using data and insights, the Category Manager will determine the opportunity for ghd's strategic priority categories. Therefore, determining the relevant category strategy required including the optimum level of investment, the right distribution and activations needed to reach the maximum potential. The Category Manager will work cross functionally to bring to life the strategy across all commercial and marketing teams.
LOCATION
This role will be based in our London (Soho) office, and we offer a hybrid working pattern of 3 days in the office and 2 days WFH.
JOB ROLE AND RESPONSIBILITIES
- Oversees the entire performance and strategy of a product category (e.g., Stylers, Dryers, Wet to Dry).
- Analyzes sales data, consumer insights, and market trends to optimize product mix and pricing.
- Responsible for identifying customer targets within the category and educating internal teams on the opportunities for targeting.
- Collaborates with cross functional teams to secure 360 support across channels to drive category performance in line with the category A+CP budget goals.
- Ensures category profitability, growth, and alignment with the company's broader marketing strategy.
- Works closely with the Head of Category and Trade Marketing to upskill commercial and marketing teams ensuring that there is understanding of category customer targets for all activations, promotions and new product launches.
- Ability to challenge and hold all teams accountable for the performance to meet our overarching business objectives and the defined category roadmap.
- Works with commercial and customer teams to make ranging and differentiation plans, thanks to data analysis to reinforce the strategic recommendations.
- Works closely with the demand planner to forecast long-term strategies for product demand and size the prize.
- Keeping abreast of consumer trends in the market via data sources and understanding of competitor landscape.
REQUIREMENTS
- Relevant degree level or equivalent.
- Minimum 2 years' experience in Hair/Beauty/Fashion/Luxury marketing or Knowledge of Fashion and premium brand behaviour.
- Exceptional P&L and Commercial acumen.
- Deep understanding of category management and market dynamics.
- Strong analytical and data interpretation skills to drive category performance.
- Expertise in category management, pricing & promotional strategies, and retail optimization.
- Excellent communication and collaboration skills to work across multiple teams and external facing customers.
VALUES
We at ghd are proudly committed to our Company Values and aim to attract and retain employees who live our Values.
- Collaborative - We work together to create the extraordinary.
- Creative - We foster creativity & excellence to create value for our brands and business.
- Courageous - We are agile, entrepreneurial & we own our future.
- Connected - We stay connected and ensure we are always consumer first.
- Committed - We are responsible for our impact on others & the planet.
Category Manager employer: good hair day
At ghd, we pride ourselves on being an exceptional employer, offering a vibrant work culture in our London (Soho) office that fosters collaboration and creativity. With a commitment to employee growth, we provide opportunities for professional development and the chance to work with cutting-edge technologies in the beauty industry. Our hybrid working model ensures a healthy work-life balance, making ghd a truly rewarding place to build your career.
StudySmarter Expert Advice🤫
We think this is how you could land Category Manager
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those who work at ghd or similar brands. A friendly chat can open doors and give you insider info that could help you stand out.
✨Tip Number 2
Prepare for interviews by knowing your stuff! Research ghd’s products, values, and recent news. Show them you’re not just another candidate but someone who genuinely cares about their mission and can contribute to their growth.
✨Tip Number 3
Practice your pitch! Be ready to explain how your experience aligns with the Category Manager role. Use specific examples from your past that highlight your analytical skills and ability to drive category performance.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining the ghd team and ready to make an impact.
We think you need these skills to ace Category Manager
Some tips for your application 🫡
Show Your Passion for the Brand:When you're writing your application, let your love for ghd shine through! Talk about why you admire our products and how you connect with our mission of transforming lives with a good hair day.
Highlight Relevant Experience:Make sure to showcase your experience in Hair, Beauty, Fashion, or Luxury marketing. Use specific examples that demonstrate your understanding of category management and how you've driven performance in previous roles.
Be Data-Driven:Since this role is all about using data and insights, don’t forget to mention your analytical skills. Share instances where you've used data to make strategic decisions or optimise product performance.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to see your application and get to know you better. Plus, it shows you’re serious about joining the ghd family!
How to prepare for a job interview at good hair day
✨Know Your Numbers
As a Category Manager, you'll need to demonstrate your analytical skills. Brush up on key metrics related to category performance, sales data, and market trends. Be ready to discuss how you've used data in past roles to drive decisions and optimise product strategies.
✨Showcase Your Collaboration Skills
This role requires working cross-functionally, so highlight your experience in collaborating with different teams. Prepare examples of how you've successfully partnered with marketing, sales, or product development teams to achieve common goals.
✨Understand the Brand and Market
Familiarise yourself with ghd's products and their positioning in the market. Research competitors and current consumer trends in the hair and beauty industry. This knowledge will help you articulate how you can contribute to ghd's growth and align with their values.
✨Prepare for Scenario Questions
Expect questions that assess your problem-solving abilities. Think of scenarios where you've had to make tough decisions regarding product mix or pricing strategies. Be ready to explain your thought process and the outcomes of those decisions.
