At a Glance
- Tasks: Lead and execute innovative marketing strategies for domestic energy supply.
- Company: Join Good Energy, a pioneer in the green energy sector.
- Benefits: Competitive salary, hybrid working, generous allowances, and 25 days holiday.
- Other info: Dynamic role with opportunities for personal and professional growth.
- Why this job: Make a real impact on the UK's transition to cleaner energy.
- Qualifications: Experience in digital acquisition marketing and strong data analysis skills.
The predicted salary is between 40000 - 50000 £ per year.
No day will be the same - here are some of the highlights. Join Good Energy as our Marketing Manager and help accelerate the UK’s transition to a cleaner, greener future. We have an exciting opportunity for a proactive, data‑driven marketer to lead the execution of our domestic energy supply marketing strategy. This is a brand‑new role with plenty of opportunities to make your mark, shape how we grow, and influence how customers experience our brand.
Responsibilities:
- Growth: Lead and deliver the domestic acquisition marketing strategy for domestic energy supply.
- Deliver: Plan and execute integrated highly impactful performance marketing campaigns that turn our target audience into Good Energy customers.
- Review success: Own the roadmap for delivery of our domestic supply marketing, ensuring we remain on track, hitting seasonal peaks with aligned campaigns.
- Forecasting: Own performance against acquisition targets, ensuring we’re delivering against commercial objectives, with regular forecasting of where we are performing vs target.
- Calibrate: Aligning cross‑functional groups within the marketing team and beyond to deliver against the strategy.
- Report: Managing campaign reporting, working with marketing data analyst to extract insights on campaign performance.
- Data led: Proactively act on insight to optimise existing marketing activity or introduce new activity that will support commercial objectives.
- Sharing knowledge: Proactively bring examples of best practice, inspiration and insight to the wider marketing team, stakeholders and agency partners, to ensure we’re adapting to market trends.
- Communication: Utilize your strong stakeholder management, engagement and influencing skills to support best practice and efficient delivery.
- Collaboration: Partner with agencies and in‑house design and content teams to create compelling, conversion‑focused advertising assets, keeping a clear roadmap of activity to support prioritisation across the team.
- Stakeholder management: Build strong, trusted relationships with our proposition teams to bring new products to market and translate complex energy concepts into clear, customer‑friendly messages.
- Working together: Clear alignment and regular touch points with our comms team, to ensure campaigns are appropriately amplified through comms channels.
- Budget management: Ensure spending remains on track and customer acquisition costs are aligned to targets.
What you’ll need to succeed:
- We’re looking for an ambitious, hands‑on marketer with a passion for growth.
- You’ll be someone who thrives when working in a fast‑paced, agile environment and relish the opportunity to build strong stakeholder relationships.
- Essentials:
- Highly experienced in acquisition marketing, with particular focus on digital acquisition, as well as additional channel experience.
- Comfortable working in a fast‑paced, agile environment, making quick tactical decisions to improve campaign performance.
- Highly organised, motivated and proactive, with great attention to detail.
- Comfortable juggling multiple projects at once.
- Collaborative and strong at building relationships across teams and functions.
- Confident turning data into insight, spotting trends, and making evidence‑based decisions.
Hybrid working explained:
Our office is based in Chippenham, Wiltshire. For this role, we’re looking for candidates who can come in to our Chippenham office, once a week based on location. We offer both formal and informal flexible working options. Full‑time hours are 37.5 per week, Monday to Friday. The office is fully accessible, allowing everyone to participate fully in their working lives regardless of any mobility challenges. We promote work‑life balance and flexibility through hybrid working, which combines both remote and office work.
Benefits you can rely on:
- Great allowances for hybrid working: £500 work from home allowance (annual), £500 travel allowance (annual).
- £500 annual development allowance: to spend on your chosen development area, whether that’s in your current role, or future roles.
- 8% annual bonus: company‑wide bonus scheme designed to reward collective teamwork and delivery of results across the whole business.
- Holiday: 25 days annual leave, a day off for your birthday, additional days leave for long service, plus bank holidays. You’ll also have the option to buy additional leave, allowing for a better work‑life balance.
- Ethical Pension with Aviva: Good Energy offers an ethical pension plan provided by Aviva, with employer‑matched contributions up to 7.5% of your base salary.
Growth Marketing Manager - Domestic Energy Supply in Chippenham employer: Good Energy Group
Good Energy is an exceptional employer, offering a dynamic work environment in Chippenham where innovation meets sustainability. As a Growth Marketing Manager, you'll enjoy a supportive culture that prioritises employee development, with generous allowances for hybrid working and a commitment to work-life balance. Join us to make a meaningful impact on the UK's transition to cleaner energy while benefiting from competitive compensation and a collaborative team atmosphere.
StudySmarter Expert Advice🤫
We think this is how you could land Growth Marketing Manager - Domestic Energy Supply in Chippenham
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Understand their mission and values, especially how they relate to the energy sector. This will help you tailor your answers and show that you're genuinely interested in being part of their team.
✨Tip Number 3
Practice makes perfect! Conduct mock interviews with friends or use online resources to refine your responses. Focus on articulating your experience in acquisition marketing and how it aligns with Good Energy's goals.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re serious about joining the team and ready to contribute to a greener future.
We think you need these skills to ace Growth Marketing Manager - Domestic Energy Supply in Chippenham
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Growth Marketing Manager role. Highlight your experience in acquisition marketing and how it aligns with our mission at Good Energy. We want to see how you can help us grow!
Show Off Your Data Skills:Since this role is all about being data-driven, don’t shy away from showcasing your analytical skills. Share examples of how you've turned data into actionable insights in previous roles. We love a marketer who can back up their strategies with numbers!
Be Proactive in Your Approach:We’re looking for someone who takes initiative, so make sure your application reflects that. Talk about times when you’ve led projects or campaigns and how you’ve driven results. Show us that you’re ready to hit the ground running!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it gives you a chance to explore more about Good Energy and what we stand for!
How to prepare for a job interview at Good Energy Group
✨Know Your Numbers
As a Growth Marketing Manager, you'll need to be data-driven. Brush up on key metrics related to acquisition marketing and be ready to discuss how you've used data to drive campaign success in the past. This shows you can turn insights into actionable strategies.
✨Showcase Your Campaigns
Prepare to talk about specific marketing campaigns you've led. Highlight your role in planning, executing, and reviewing these campaigns. Be ready to discuss what worked, what didn’t, and how you adapted your approach based on performance data.
✨Build Relationships
Since stakeholder management is crucial for this role, think of examples where you've successfully collaborated with cross-functional teams. Share how you’ve built trust and communicated effectively to achieve common goals.
✨Stay Agile
This position requires quick decision-making in a fast-paced environment. Be prepared to discuss times when you had to pivot your strategy or make rapid adjustments to campaigns. This will demonstrate your ability to thrive under pressure and adapt to changing circumstances.
