At a Glance
- Tasks: Lead and execute innovative marketing strategies for domestic energy supply.
- Company: Join Good Energy, a pioneer in the UK's green energy transition.
- Benefits: Generous hybrid working allowances, annual bonuses, and 25 days holiday.
- Other info: Flexible working options and a supportive, inclusive workplace culture.
- Why this job: Make a real impact on the future of energy while growing your marketing skills.
- Qualifications: Experience in acquisition marketing and strong data analysis skills required.
The predicted salary is between 36000 - 44000 £ per year.
Join Good Energy as our Marketing Manager and help accelerate the UK's transition to a cleaner, greener future. We have an exciting opportunity for a proactive, data-driven marketer to lead the execution of our domestic energy supply marketing strategy. This is a brand-new role with plenty of opportunities to make your mark, shape how we grow, and influence how customers experience our brand.
Responsibilities
- Lead and deliver the domestic acquisition marketing strategy for domestic energy supply.
- Plan and execute integrated highly impactful performance marketing campaigns that turn our target audience into Good Energy customers.
- Own the roadmap for delivery of our domestic supply marketing, ensuring we remain on track, hitting seasonal peaks with aligned campaigns.
- Own performance against acquisition targets, ensuring we're delivering against commercial objectives, with regular forecasting of where we are performing vs target.
- Align cross-functional groups within the marketing team and beyond to deliver against the strategy.
- Manage campaign reporting, working with marketing data analyst to extract insights on campaign performance.
- Proactively act on insight to optimise existing marketing activity or introduce new activity that will support commercial objectives.
- Proactively bring examples of best practice, inspiration and insight to the wider marketing team, stakeholders and agency partners, to ensure we're adapting to market trends.
- Utilise your strong stakeholder management, engagement and influencing skills to support best practice and efficient delivery.
- Partner with agencies and in‑house design and content teams to create compelling, conversion-focused advertising assets, keeping a clear roadmap of activity to support prioritisation across the team.
- Build strong, trusted relationships with our proposition teams to bring new products to market and translate complex energy concepts into clear, customer-friendly messages.
- Clear alignment and regular touch points with our comms team, to ensure campaigns are appropriately amplified through comms channels.
- Ensure spending remains on track and customer acquisition costs are aligned to targets.
What you'll need to succeed
We're looking for an ambitious, hands-on marketer with a passion for growth. You'll be someone who thrives when working in a fast-paced, agile environment and relish the opportunity to build strong stakeholder relationships.
Essentials
- Highly experienced in acquisition marketing, with particular focus on digital acquisition, as well as additional channel experience.
- Comfortable working in a fast-paced, agile environment, making quick tactical decisions to improve campaign performance.
- Highly organised, motivated and proactive, with great attention to detail.
- Comfortable juggling multiple projects at once.
- Collaborative and strong at building relationships across teams and functions.
- Confident turning data into insight, spotting trends, and making evidence-based decisions.
Hybrid working explained:
Our office is based in Chippenham, Wiltshire. For this role, we’re looking for candidates who can come in to our Chippenham office, once a week based on location. We offer both formal and informal flexible working options. Full-time hours are 37.5 per week, Monday to Friday. The office is fully accessible, allowing everyone to participate fully in their working lives regardless of any mobility challenges. We promote work-life balance and flexibility through hybrid working, which combines both remote and office work.
Benefits you can rely on
- GBP 500 work from home allowance – an annual allowance paid monthly alongside your salary to support with working‑from‑home costs.
- GBP 500 travel allowance – an annual allowance paid monthly alongside your salary to support with travelling to work costs.
- GBP 500 annual development allowance: to spend on your chosen development area, whether that’s in your current role, or future roles.
- 8% annual bonus: company-wide bonus scheme designed to reward collective teamwork and delivery of results across the whole business.
- 25 days annual leave, a day off for your birthday, additional days leave for long service, plus bank holidays. You’ll also have the option to buy additional leave, allowing for a better work‑life balance.
- Ethical Pension with Aviva: Good Energy offers an ethical pension plan provided by Aviva, with employer-matched contributions up to 7.5% of your base salary.
Marketing Manager - Supply in Chippenham employer: Good Energy Group
Good Energy is an exceptional employer, offering a dynamic work culture that prioritises growth and collaboration in the heart of Chippenham, Wiltshire. With a strong commitment to employee development, flexible hybrid working options, and generous benefits including annual allowances for home working and personal development, we empower our team to thrive while contributing to a cleaner, greener future. Join us to make a meaningful impact in the energy sector while enjoying a supportive and inclusive workplace.
