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- Tasks: Lead innovative tech startups focused on human well-being and ethical technology.
- Company: Good add Ventures, a mission-driven venture studio for sustainable tech.
- Benefits: Equity stake, competitive salary, and support from a world-class creative agency.
- Why this job: Make a real impact by reversing the trend of harmful technology.
- Qualifications: Visionary leadership, strong communication skills, and operational expertise.
- Other info: Join a dynamic team dedicated to creating 'Tech-for-Good' solutions.
The predicted salary is between 25000 - 100000 £ per year.
Location: London, UK or Silicon Valley, USA.
Employment Type: Full-time
Startup Options (As at April 2026): itoms | Napp
Backing: Fully incubated by Good add Ventures (A Tech-for-Good venture studio)
The Studio Mission: Technology for Humanity
Modern technology is failing us. From addictive algorithms to the erosion of truth, the majority of software has prioritised shareholder value over human well-being. At Good add Ventures (GaV), we are reversing this trend and believe in creating sustainable Unicorns with our profits generated by caring for our audience. We are a venture studio that builds 'Tech-for-Good' startups, protected by a mandatory Code of Ethics and a legal "Mission-Lock." We are searching for 'Showman' CEOs—visionary leaders, master communicators, and relentless operators—to take the helm of our active ventures and lead them from pre-seed to Series A. You can choose to apply for a specific startup or ALL current and future startups in our portfolio.
- itoms (ito.ms) | Communication Reimagined
The Mission: Kill the Attention Economy
About itoms: Modern social technology is an ethical failure that diminishes human wellbeing. itoms is a decentralised communication platform built on a singular principle: Brands and creators must own their content and their audience directly—with zero ads, zero algorithms, and zero noise.
The Goal: To replace extractive social media with a "Tech-as-Bridge" alternative.
- Napp (napp.tech) | Universal Cognitive Restoration
The Mission: Restore Human Vitality
In an age of constant digital stimulation and chronic stress, we have lost the ability to truly rest. Napp is a restorative technology platform designed to improve general mental and physical wellbeing by facilitating deep, intelligently timed recovery sessions.
About Napp (The Mainstream App): Our primary focus and core consumer offering. Positioned alongside platforms like Headspace and Calm, Napp uses proprietary restorative logic to help general users achieve profound mental and physical recovery within their own homes or quiet spaces.
About Napp Pro (VR): A specialised B2B extension for high-stakes professionals (medical, transportation, military, corporate) who operate in extreme, high-pressure environments. This version uses immersive VR to provide rapid "emergency" cognitive restoration where traditional rest environments are impossible.
The Goal: To move beyond simple meditation into active cognitive and physical restoration, improving long-term health and daily performance.
The Studio Model: De-Risked Innovation
Unlike a traditional startup journey, you are not starting from zero.
The Foundation: Each startup is born from a pool of 20+ validated ideas and comes with a functional MVP, a clear brand and ethical roadmap.
The Powerhouse: You are supported by Creamos (www.creamos.com), our world-class creative agency, providing full-spectrum strategy, branding, and product development.
The Council: You will work alongside the venture studio and agency head, Stephen Gray and our Advisory Board to ensure every decision aligns with our mission.
The Role & Roadmap
As the Founder/CEO, you will lead the venture through its $1M Pre-Seed and $3M Seed rounds.
- Phase 1 (Pre-Funding): Lead business operations, investor outreach, and market traction, supported by the GaV studio team.
- Phase 2 (Post-Funding): Lead the recruitment of your executive team (CMO and CPO).
- Phase 3 (Scaling): Drive the mission toward a Series A close and beyond.
The Package
- Initial Equity: 50% equity (shared equally with the studio), targeting a final stake of 25% post-Seed.
- Incentive Pool: A 10% pool is reserved for your future team (9%) and advisors (1%).
- Salary Progression: Starting at a £25,000 stipend, rising to ~£50,000 post-Pre-Seed and ~£100,000 post-Seed.
- Vesting: 1-year cliff and a 6-year vesting period.
See and Hear the Vision
Listen to our venture studio founder, Stephen Gray, and our Advisors explain the planning behind our ventures in The GaV Podcast Series: Go to www.goodaddventures.com and then click on the 'itoms' button on the bottom-right of the screen.
How to Apply
Follow the link to find a more comprehensive background on each of the roles and the application form.
Founder & CEO in London employer: Good add Ventures
Contact Detail:
Good add Ventures Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Founder & CEO in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to potential mentors or peers. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your passion! When you get the chance to chat with someone from Good add Ventures or any related startup, make sure to express your enthusiasm for 'Tech-for-Good'. Share your ideas on how you can contribute to their mission and stand out from the crowd.
✨Tip Number 3
Prepare for interviews by researching the company’s values and projects. Be ready to discuss how your vision aligns with theirs, especially around ethical tech and human well-being. This will show that you’re not just looking for any job, but that you genuinely care about their mission.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining the Good add Ventures family and contributing to something meaningful.
We think you need these skills to ace Founder & CEO in London
Some tips for your application 🫡
Be Authentic: When you're writing your application, let your true self shine through. We want to see your personality and passion for 'Tech-for-Good'. Don't be afraid to share your vision and how it aligns with our mission!
Tailor Your Application: Make sure to customise your application for the specific startup you're interested in. Highlight relevant experiences and skills that show why you're the perfect fit for either itoms or Napp. We love seeing how you connect your background to our goals!
Showcase Your Leadership Skills: As a potential CEO, we want to know about your leadership style and past experiences. Share examples of how you've led teams or projects successfully, and how you plan to inspire others at Good add Ventures.
Apply Through Our Website: Don't forget to submit your application through our website! It's the best way for us to receive your details and ensure you’re considered for the role. Plus, it gives you a chance to explore more about our ventures!
How to prepare for a job interview at Good add Ventures
✨Know the Mission Inside Out
Before stepping into the interview, make sure you fully understand Good add Ventures' mission of 'Tech-for-Good'. Familiarise yourself with how itoms and Napp align with this vision. Be ready to discuss how your leadership can further this mission.
✨Showcase Your Visionary Leadership
As a potential CEO, it's crucial to demonstrate your ability to lead with vision. Prepare examples from your past experiences where you've successfully driven a project or team towards a significant goal. Highlight your communication skills and how you inspire others.
✨Prepare for Ethical Discussions
Given the emphasis on ethics in the role, be prepared to discuss your views on ethical technology and how you would implement a Code of Ethics in your leadership. Think about real-world scenarios where ethical dilemmas may arise and how you would handle them.
✨Engage with the Studio Model
Understand the unique studio model that Good add Ventures employs. Be ready to discuss how you would leverage the support from Creamos and the Advisory Board to drive your startup's success. Show enthusiasm for collaboration and innovation.