At a Glance
- Tasks: Manage client requests, craft media pitches, and stay updated on industry trends.
- Company: Join a progressive PR agency with a commitment to innovation and inclusivity.
- Benefits: Comprehensive benefits programme and a culture that values happiness and excellence.
- Other info: Dynamic team environment with opportunities for growth and recognition.
- Why this job: Build your career in consumer PR while making a real impact on exciting projects.
- Qualifications: Experience in PR, strong writing skills, and a passion for media relations.
The predicted salary is between 30000 - 40000 € per year.
We are looking for someone who already has some experience working in PR and wants to build their career specifically in consumer. We’re seeking a trusted team player who can be relied upon across your accounts and the wider consumer team. You will play an active role in team meetings and on client calls, support managing client requests and be solutions-focused. You’ll be responsible for crafting media pitches, selling in stories and keeping both the team and clients up to date on new developments within PR, competitor activity, and wider industry trends.
Day-to-day Responsibilities Include
- Client Management
- Proactively manage client requests, fielding to the team as needed
- Attend client and team meetings, taking detailed notes to circulate to attendees and updating on areas you are working on
- Take the lead on media monitoring, identifying relevant coverage for clients and knowing what to flag
- Team Collaboration
- Deliver work to deadline, flagging issues and finding solutions with your wider team when necessary
- Share information and ideas with others to help the team achieve its goals
- Help troubleshoot and offer constructive feedback
- Maintain a visible presence in the team, with strong communication both virtually and in-person
- Be an active member of the consumer team sharing social trends, media stories and brand campaigns with the wider group
- Project & Time Management
- Prioritise your workload and communicate proactively if there are any concerns with hitting deadlines
- Have a clear understanding of how long tasks should take and manage your time accordingly
- Commercial Acumen
- Assist with managing account finances
- Support financial processes including PO raising, supplier setup, chasing invoices, and running supplier cost trackers
- Complete timesheets daily and understand how your time impacts the business and budgets
- Source and maintain relationships with vendors and third-party suppliers
- Business Growth
- Carry out research for new business proposals and pitches
- Keep abreast of industry media to spot potential new business opportunities
What We Are Looking For
- A trusted, proactive team player with a visible presence and a positive attitude
- Passionate about consumer PR
- A passion for media relations, with eagerness to evolve your understanding of the media landscape and further develop your pitching skills and ability to sell in stories
- A strong writer with experience crafting materials such as media pitches, briefing documents, etc. that fit with brand messaging
- A keen eye for detail, ensuring work is of a high quality
- Able to problem-solve and actively find solutions
- Comfortable managing multiple workstreams at once, working in a fast-paced environment under pressure with professionalism
- Curious and resourceful — you proactively seek feedback and look for opportunities to learn and grow
- Experience working on consumer campaigns with existing media contacts (preferred but not required)
- A team member who contributes to an inclusive culture and role models inclusive behaviours
About Golin
We are a progressive public relations agency, designed to reach a profoundly diverse global market. We proudly reclaim and redefine PR at a time when earning attention has never been more important. Our progressive approach aligns earned first, data driven creative with the customer journey, to build relevance and deliver maximum impact for our clients. With 50 offices around the world and 60 years of experience, ‘Go All In’ is our agency’s ethos and commitment to bravery over mediocrity. We Go All In, in everything we do. We are committed to Go All In for our people, offering a full benefits programme that builds a culture of happy people who are the best at what they do. We’re proud of the work we do, and even prouder when it is recognised by our peers. Over the last five years, we have been named ‘Agency of the Year’ ten times in a row and received many awards for our creative work. It’s a testament to our team’s excellent work and dedication to innovation and client service.
Account Executive - Consumer employer: Golin
At Golin, we pride ourselves on being a progressive public relations agency that champions diversity and innovation. Our vibrant work culture fosters collaboration and inclusivity, ensuring that every team member feels valued and empowered to grow their skills in consumer PR. With a comprehensive benefits programme and a commitment to professional development, we offer an environment where you can thrive and make a meaningful impact in the industry.
StudySmarter Expert Advice🤫
We think this is how you could land Account Executive - Consumer
✨Tip Number 1
Network like a pro! Get out there and connect with people in the PR industry. Attend events, join online forums, and don’t be shy about reaching out to folks on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! When you get the chance to chat with potential employers, be ready to discuss your past experiences and how they relate to consumer PR. Bring examples of your media pitches or successful campaigns to the table – it’ll make you stand out!
✨Tip Number 3
Be proactive! If you see a company you love, don’t wait for them to post a job. Reach out directly and express your interest. Tailor your message to show how you can add value to their team – it shows initiative and enthusiasm!
✨Tip Number 4
Keep learning! Stay updated on the latest trends in consumer PR and media relations. Follow industry news, read relevant blogs, and even consider taking a short course. This not only boosts your knowledge but also gives you great talking points in interviews!
We think you need these skills to ace Account Executive - Consumer
Some tips for your application 🫡
Show Your Passion for Consumer PR:When you’re writing your application, let your enthusiasm for consumer PR shine through! Share any relevant experiences or projects that highlight your passion and understanding of the media landscape.
Craft a Strong Media Pitch:Since you'll be crafting media pitches in this role, why not showcase your skills right from the start? Include a brief example of a media pitch you've created in your application to demonstrate your writing prowess and creativity.
Be Solutions-Focused:We love team players who can think on their feet! In your application, mention instances where you’ve proactively solved problems or contributed to team success. This will show us you’re ready to tackle challenges head-on.
Apply Through Our Website:Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it’s super easy to navigate!
How to prepare for a job interview at Golin
✨Know Your PR Basics
Before the interview, brush up on your PR knowledge, especially in consumer relations. Familiarise yourself with recent trends and successful campaigns in the industry. This will not only show your passion but also help you engage in meaningful conversations during the interview.
✨Showcase Your Team Spirit
Since they’re looking for a trusted team player, be ready to share examples of how you've collaborated effectively in past roles. Highlight instances where you’ve contributed to team success or helped troubleshoot issues, as this will demonstrate your proactive attitude.
✨Craft Your Media Pitch
Prepare a mock media pitch related to a current consumer trend or product. This will showcase your writing skills and ability to sell in stories. Be ready to discuss your thought process behind the pitch and how it aligns with brand messaging.
✨Ask Insightful Questions
Prepare thoughtful questions about the company’s approach to consumer PR and their expectations for the role. This shows your genuine interest in the position and helps you assess if the company culture aligns with your values.