At a Glance
- Tasks: Manage and develop exciting toy brands while collaborating with creative teams.
- Company: Join Goliath, a global leader in toys and games with a fun, innovative culture.
- Benefits: Competitive salary, pension scheme, and a vibrant work environment.
- Other info: Work with passionate colleagues and enjoy variety in every day.
- Why this job: Make your mark on international brands and enjoy a dynamic, fast-paced role.
- Qualifications: Degree in Marketing or Business, plus 2-4 years of relevant experience.
The predicted salary is between 28800 - 48000 £ per year.
Goliath is an international manufacturer and distributor of toys and games, operating in 15 countries and reaching over 100 countries worldwide. At the heart of our business is a belief in great products and the magic of innovation. Our mission is to bring fun to every household, which we achieve through teamwork and smart collaboration. Goliath has an entrepreneurial, fast-moving, market-driven culture, so the ability to work independently as well as part of a team is critical. You will also need to be organised, proactive, and able to work well under pressure.
Key Tasks / Main Duties:
- Act as custodian of assigned brand(s), ensuring all elements of the brand strategy align to maximise business results.
- Manage all aspects of the product range, working with partners to bring products to market within key milestones and budget.
- Support the development of the brand line plan in collaboration with the Senior Marketing Team.
- Create and maintain brand preview documents and product line plans.
- Identify new opportunities through market and category gap analysis, becoming a true category expert.
- Develop A&P plans in collaboration with agencies and the Senior Marketing Team to ensure cost-effective use of promotional budgets.
- Brief and manage external agencies.
- Oversee and manage TVC edits.
- Build strong working relationships with licensors, working closely with the Marketing and Licensing Director; attend licence meetings and identify joint consumer and retail marketing opportunities.
- Develop and deliver brand presentations and sales materials at key times of year (toy fairs, spring and autumn previews).
- Plan and execute toy fair activity across the brand portfolio.
- Demonstrate a willingness to learn, continuously building knowledge and expertise within the marketing team.
Qualifications & Experience:
- A degree in Marketing, Business Studies, or an equivalent qualification.
- 2–4 years' experience, ideally within the toy, games, or entertainment industry.
- Strong teamwork and communication skills, as we work across multiple countries.
Essential Personal Attributes:
- Strong interest in toys and games.
- Outgoing, open, and energetic personality with a good sense of humour.
- A professional, self-motivated, and dedicated marketer committed to continuous learning and development.
- Strong initiative and creative problem-solving skills.
- Ability to listen to and understand others' perspectives and objectives.
- Positive team player with excellent organisational and project management skills.
What You Can Expect from Us:
- Opportunity to work on fast-paced, high-performing international brands.
- Exposure to a multinational business with teams across the globe.
- Freedom to make your mark on the brands you manage.
- A fun working environment with experienced and driven colleagues.
- Work on exciting products with plenty of variety—no two days are the same.
- Competitive salary and company pension scheme.
Brand Manager in Guildford employer: Goliath
Goliath is an exceptional employer that fosters a vibrant and dynamic work culture, perfect for those looking to thrive in the fast-paced toy and games industry. With opportunities for professional growth and the chance to collaborate with international teams, employees enjoy a supportive environment that encourages creativity and innovation. The company offers competitive salaries, a pension scheme, and a fun atmosphere where no two days are the same, making it an ideal place for passionate marketers to make their mark.
StudySmarter Expert Advice🤫
We think this is how you could land Brand Manager in Guildford
✨Tip Number 1
Network like a pro! Reach out to people in the toy and games industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your creativity! When you get the chance to present yourself, think outside the box. Use visuals or even props related to toys and games to make your pitch memorable and engaging.
✨Tip Number 3
Be proactive! Don’t just wait for job postings to appear. Reach out directly to companies like Goliath through our website and express your interest in working with them. A little initiative can go a long way!
✨Tip Number 4
Prepare for interviews by researching the latest trends in the toy industry. Show that you’re not just passionate about toys but also knowledgeable about what’s hot right now. This will impress your interviewers and show you’re ready to jump in!
We think you need these skills to ace Brand Manager in Guildford
Some tips for your application 🫡
Show Your Passion for Toys and Games:When you're writing your application, let your love for toys and games shine through! We want to see that you’re not just applying for any job, but that you genuinely care about the industry and our mission to bring fun to every household.
Tailor Your Application:Make sure to customise your CV and cover letter to highlight your relevant experience in marketing, especially within the toy or entertainment sectors. We appreciate when candidates take the time to align their skills with what we’re looking for in a Brand Manager.
Be Organised and Clear:Keep your application neat and structured. Use bullet points where necessary and make it easy for us to see your achievements and skills. A well-organised application reflects your ability to manage projects effectively, which is key for this role!
Apply Through Our Website:We encourage you to submit your application directly through our website. It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re proactive—just what we like to see!
How to prepare for a job interview at Goliath
✨Know Your Brands Inside Out
Before the interview, dive deep into Goliath's brand portfolio. Familiarise yourself with their products, recent launches, and marketing strategies. This will not only show your genuine interest but also help you discuss how you can contribute to their brand strategy.
✨Showcase Your Team Spirit
Goliath values teamwork, so be ready to share examples of how you've successfully collaborated in the past. Highlight situations where you worked independently but also contributed to a team goal, demonstrating your ability to balance both.
✨Be Proactive and Organised
Prepare a few questions about the role and the company culture that reflect your proactive nature. Also, bring along a well-organised portfolio showcasing your previous work, especially any relevant projects in the toy or entertainment industry.
✨Bring Your Creative Problem-Solving Skills
Think of a couple of challenges you've faced in previous roles and how you creatively solved them. Goliath is looking for someone who can think outside the box, so be ready to impress them with your innovative ideas and solutions.
