At a Glance
- Tasks: Lead impactful marketing campaigns and analyse client perceptions in the asset management sector.
- Company: Join Goldman Sachs, a leader in financial services with a commitment to diversity.
- Benefits: Competitive salary, diverse work environment, and opportunities for professional growth.
- Why this job: Make a real impact in a dynamic role that shapes institutional marketing strategies.
- Qualifications: 10+ years in financial marketing with strong strategic and digital skills.
- Other info: Collaborate with top professionals in a fast-paced, innovative environment.
The predicted salary is between 72000 - 108000 £ per year.
Overview
Client research: Partner with AM brand marketing, institutional and insurance business leaders to track, manage and analyze client research to determine how AM is perceived by our institutional and insurance clients and identify which perceptions need to be addressed to enable the business to move forward.
Responsibilities
- Develop and execute well thought-out, impactful and quantifiable lead generation and client retention campaigns leveraging a range of digital, media and in-person channels.
- Partner with content and product marketing teams to deliver a content calendar that fully supports the institutional and insurance marketing strategy, including generation of editorial ideas, content creation, and continual improvement across marketing and sales collaterals, social media and am.gs.com.
- End-to-end reporting and measurement of day-to-day and campaign-related marketing impact, delivering clear MROI and taking active steps to adjust marketing approach as necessary to optimize impact.
- Maintain strict adherence to regulatory and procedural guidelines for all marketing communications including proactive management of operational risk.
- Drive operational efficiency of the institutional and insurance marketing team, ensuring high motivation, full engagement and scalable operations.
- Develop and maintain strong relationships with AM marketing leaders, EO marketing partners, Corporate Communications, sales and investment heads, and key senior stakeholders across the global organization.
Qualifications
- 10+ years in a similar role within a leading financial institution with a track record of measurable impacts and achievements.
- In-depth knowledge of the asset management industry: clients, products, regulations, competitors.
- Strong strategic thinking with commercial awareness and business acumen.
- Demonstrated ability to work effectively across matrixed, complex organizations with excellent communication, influencing and presentation skills.
- Ability to present investment views in a thoughtful and well-reasoned manner, synthesize information from multiple sources and develop a clear, compelling story.
- Integrated marketing skills across strategy and execution; ability to leverage subject matter experts throughout the broader divisional marketing team.
- Solid experience in digital marketing, with knowledge of martech within B2B environments, lead generation, and analytics.
- Excellent time management under pressure while maintaining extremely high standards.
- Bachelor's Degree (BA/BS); MBA and/or CFA preferred.
About Goldman Sachs
At Goldman Sachs, we commit our people, capital and ideas to help our clients, shareholders and the communities we serve to grow. We are committed to fostering diversity and inclusion and to providing equal employment opportunity.
Asset & Wealth Management - Head of Institutional Marketing, EMEA - Executive Director- London in Westminster employer: Goldman Sachs, Inc.
Contact Detail:
Goldman Sachs, Inc. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Asset & Wealth Management - Head of Institutional Marketing, EMEA - Executive Director- London in Westminster
✨Tip Number 1
Network like a pro! Reach out to your connections in the asset management industry and let them know you're on the lookout for opportunities. A personal referral can make all the difference when it comes to landing that dream job.
✨Tip Number 2
Get your online presence sorted! Make sure your LinkedIn profile is up-to-date and showcases your skills in institutional marketing. Engage with relevant content and connect with industry leaders to boost your visibility.
✨Tip Number 3
Prepare for interviews by researching the company and its marketing strategies. Be ready to discuss how you can contribute to their goals, especially in lead generation and client retention campaigns. Show them you mean business!
✨Tip Number 4
Don't forget to apply through our website! We love seeing candidates who take the initiative to engage directly with us. It shows you're serious about joining the team and makes it easier for us to find your application.
We think you need these skills to ace Asset & Wealth Management - Head of Institutional Marketing, EMEA - Executive Director- London in Westminster
Some tips for your application 🫡
Know Your Audience: Before you start writing, take a moment to understand who you're addressing. Tailor your application to resonate with the values and goals of the institution. We want to see how you can connect with our clients and stakeholders.
Showcase Your Achievements: Don’t just list your responsibilities; highlight your successes! Use quantifiable results to demonstrate your impact in previous roles. We love numbers that tell a story about your contributions and how they align with our mission.
Be Authentic: Let your personality shine through your writing. We appreciate genuine voices that reflect passion and enthusiasm for the role. Don’t be afraid to share your unique perspective on asset management and marketing!
Follow the Guidelines: Make sure to adhere to any specific instructions in the job posting. Whether it’s formatting or content requirements, we value attention to detail. Apply through our website to ensure your application gets the attention it deserves!
How to prepare for a job interview at Goldman Sachs, Inc.
✨Know Your Audience
Before the interview, research Goldman Sachs and their approach to asset management. Understand their values, recent campaigns, and how they position themselves in the market. This will help you tailor your responses and show that you're genuinely interested in the company.
✨Showcase Your Achievements
Prepare specific examples of your past successes in institutional marketing. Quantify your achievements where possible, such as lead generation numbers or campaign impacts. This will demonstrate your ability to deliver measurable results, which is crucial for this role.
✨Master the Art of Storytelling
Be ready to present your investment views and marketing strategies in a clear and compelling manner. Practice synthesising information from various sources into a cohesive narrative that highlights your strategic thinking and commercial awareness.
✨Engage with Questions
Prepare thoughtful questions to ask your interviewers about their marketing strategies and challenges. This not only shows your interest but also gives you insight into the role and the team dynamics, helping you assess if it's the right fit for you.
