At a Glance
- Tasks: Lead innovative marketing strategies for institutional clients in the asset management sector.
- Company: Join Goldman Sachs, a global leader in investment banking and asset management.
- Benefits: Enjoy competitive pay, generous vacation, health support, and professional growth opportunities.
- Why this job: Make a significant impact in a dynamic environment while collaborating with top industry professionals.
- Qualifications: 10+ years in financial marketing with strong strategic and digital skills.
- Other info: Diverse and inclusive workplace with excellent career advancement potential.
The predicted salary is between 72000 - 108000 £ per year.
This vice president will play a key role, devising and executing marketing strategies to support the growth of our institutional business in the UK, which span pension funds, endowments, foundations, sovereign wealth funds and insurers.
The vice president will partner with client-facing business leaders, product strategy, investment teams and broader AM Marketing teams to identify and harness the top commercial priorities and translate them into full-funnel plans, fueling our business growth objectives with this critical segment.
Position Responsibilities- Channel marketing vision and implementation: Research, plan, develop and implement an integrated marketing strategy for AM's institutional and insurance client segment to fuel overall business growth objectives.
- Brand narrative: Ensure the Asset Management value proposition, and associated institutional derivation and messaging pillars are infused through all institutional and insurance marketing activities globally.
- Client research: Partner with AM brand marketing, institutional and insurance business leaders to track, manage and analyze client research to determine how AM is perceived by our institutional and insurance clients and identify which perceptions need to be addressed to enable the business to move forward.
- Campaigns and execution: Develop and execute well thought-out, impactful and quantifiable lead generation and client retention campaigns leveraging a range of digital, media and in-person channels.
- Content: Partner with content and product marketing teams, to deliver a content calendar which fully supports the institutional and insurance marketing strategy, including the generation of editorial ideas, and content creation as well as continual improvement across marketing and sales collaterals, social media and am.gs.com.
- Measurement and reporting: End-to-end reporting and measurement of day-to-day and campaign-related marketing impact, delivering clear MROI and taking active steps to adjust marketing approach as necessary to optimize impact.
- Risk management: Maintaining strict adherence to regulatory and procedural guidelines for all marketing communications including proactive management of operational risk.
- Team effectiveness: Drive operational efficiency of the institutional and insurance marketing team, ensuring they are highly motivated, fully engaged and able to operate at scale.
- Partnership and collaboration: Develop and maintain strong relationships with other AM marketing leaders, EO marketing partners, Corporate Communications, sales and investment heads, and key senior stakeholders across the global organization.
- 10+ years in a similar role within a similar leading financial institution with an outstanding track record with measurable impacts and achievements.
- In-depth knowledge of the asset management industry: clients, products, regulations, competitors.
- Well-developed strategic thinking with commercial awareness and business acumen.
- Demonstrable track record of working effectively across matrixed, complex organizations with excellent communication, influencing and presentation skills as well as the ability to engage with partners at all levels.
- Ability to present investment views in a thoughtful and well-reasoned manner, synthesize information from multiple sources and develop a clear, compelling story.
- Demonstrated integrated marketing skills across strategy and execution; ability to leverage subject matter experts throughout broader divisional marketing team in pursuit of effective outcomes.
- Solid experience in digital marketing, with working knowledge of martech within B2B environments, lead generation, and analytics in order to partner with subject matter experts.
- Ability to work at varying speeds and under timeframe pressure, while maintaining extremely high standards.
- Bachelor's Degree (BA/BS); MBA and/or CFA preferred.
Asset & Wealth Management - Head of Institutional Marketing, EMEA - Executive Director- London employer: Goldman Sachs Group, Inc.
Contact Detail:
Goldman Sachs Group, Inc. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Asset & Wealth Management - Head of Institutional Marketing, EMEA - Executive Director- London
✨Tip Number 1
Network like a pro! Reach out to your connections in the asset and wealth management space. Attend industry events, webinars, or even casual meet-ups. The more people you know, the better your chances of landing that dream role.
✨Tip Number 2
Show off your expertise! Create content that showcases your knowledge in institutional marketing. Whether it's a blog post, a LinkedIn article, or even a video, let potential employers see what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company inside out. Understand their values, recent campaigns, and market position. This will help you tailor your responses and demonstrate your genuine interest in the role.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take the initiative to engage with us directly.
We think you need these skills to ace Asset & Wealth Management - Head of Institutional Marketing, EMEA - Executive Director- London
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the role. Highlight your experience in asset management and marketing strategies that align with the job description. We want to see how your skills can directly contribute to our institutional business growth.
Showcase Your Achievements: Don’t just list your responsibilities; share measurable impacts and achievements from your previous roles. Use numbers and specific examples to demonstrate your success in driving marketing campaigns and client engagement. This helps us see the value you can bring to our team.
Be Authentic: Let your personality shine through in your application. We appreciate candidates who are genuine and passionate about their work. Share your story and what motivates you in the asset and wealth management space, as this helps us connect with you on a personal level.
Apply Through Our Website: We encourage you to submit your application through our website. It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, you’ll find all the information you need about the position and our company culture there!
How to prepare for a job interview at Goldman Sachs Group, Inc.
✨Know Your Stuff
Make sure you have a solid understanding of the asset management industry, especially regarding institutional clients like pension funds and insurers. Brush up on recent trends, regulations, and competitors to show that you're not just knowledgeable but also passionate about the field.
✨Craft Your Narrative
Prepare a compelling story about your previous experiences and how they relate to the role. Highlight specific achievements in marketing strategies and client engagement that demonstrate your ability to drive growth in a complex organisation.
✨Showcase Your Collaboration Skills
This role requires working closely with various teams. Be ready to discuss examples of how you've successfully partnered with different departments in the past. Emphasise your communication and influencing skills, as these will be crucial for building relationships across the organisation.
✨Prepare for the Numbers
Since measurement and reporting are key aspects of the role, be prepared to discuss how you've tracked marketing impact in previous positions. Bring examples of MROI calculations or lead generation metrics to illustrate your analytical skills and strategic thinking.