Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Lead marketing strategies for institutional clients in the UK, driving business growth.
- Company: Goldman Sachs is a global leader in investment banking and asset management.
- Benefits: Enjoy competitive vacation policies, health services, and financial wellness support.
- Why this job: Join a diverse team at a prestigious firm, making a real impact in finance.
- Qualifications: 7+ years in financial marketing with strong strategic and digital skills required.
- Other info: Opportunities for professional growth and a commitment to diversity and inclusion.
The predicted salary is between 72000 - 108000 ÂŁ per year.
Asset & Wealth Management – Head of Institutional Marketing, EMEA – Executive Director
London, Greater London, England, United Kingdom
Opportunity Overview
Corporate Title: Vice President
Office Locations: London
Job Function: Marketing
Division: Asset & Wealth Management
Role Summary
This vice president will play a key role, devising and executing marketing strategies to support the growth of our institutional business in the UK, which span pension funds, endowments, foundations, sovereign wealth funds and insurers.
The vice president will partner with client‑facing business leaders, product strategy, investment teams and broader AM Marketing teams to identify and harness the top commercial priorities and translate them into full‑funnel plans, fueling our business growth objectives with this critical segment.
Position Responsibilities
- Channel marketing vision and implementation: Research, plan, develop and implement an integrated marketing strategy for AM\’s institutional and insurance client segment to fuel overall business growth objectives.
- Brand narrative: Ensure the Asset Management value proposition, and associated institutional derivation and messaging pillars are infused through all institutional and insurance marketing activities globally.
- Client research: Partner with AM brand marketing, institutional and insurance business leaders to track, manage and analyze client research to determine how AM is perceived by our institutional and insurance clients and identify which perceptions need to be addressed to enable the business to move forward.
- Campaigns and execution: Develop and execute well‑thought‑out, impactful and quantifiable lead generation and client retention campaigns leveraging a range of digital, media and in‑person channels.
- Content: Partner with content and product marketing teams, to deliver a content calendar which fully supports the institutional and insurance marketing strategy, including the generation of editorial ideas, and content creation as well as continual improvement across marketing and sales collaterals, social media and
- Measurement and reporting: End‑to‑end reporting and measurement of day‑to‑day and campaign‑related marketing impact, delivering clear MROI and taking active steps to adjust marketing approach as necessary to optimize impact.
- Risk management: Maintaining strict adherence to regulatory and procedural guidelines for all marketing communications including proactive management of operational risk.
- Team effectiveness: Drive operational efficiency of the institutional and insurance marketing team, ensuring they are highly motivated, fully engaged and able to operate at scale.
- Partnership and collaboration: Develop and maintain strong relationships with other AM marketing leaders, EO marketing partners, Corporate Communications, sales and investment heads, and key senior stakeholders across the global organization.
Qualifications
- 10+ years in a similar role within a similar leading financial institution with an outstanding track record with measurable impacts and achievements
- In‑depth knowledge of the asset management industry: clients, products, regulations, competitors
- Well‑developed strategic thinking with commercial awareness and business acumen
- Demonstrable track record of working effectively across matrixed, complex organizations with excellent communication, influencing and presentation skills as well as the ability to engage with partners at all levels
- Ability to present investment views in a thoughtful and well‑reasoned manner, synthesize information from multiple sources and develop a clear, compelling story Demonstrated integrated marketing skills across strategy and execution; ability to leverage
- subject matter experts throughout broader divisional marketing team in pursuit of effective outcomes
- Solid experience in digital marketing, with working knowledge of martech within B2B environments, lead generation, and analytics in order to partner with subject matter experts
- Ability to work at varying speeds and under timeframe pressure, while maintaining extremely high standards
- Bachelor\’s Degree (BA/BS); MBA and/or CFA preferred
ABOUT GOLDMAN SACHS
At Goldman Sachs, we commit our people, capital and ideas to help our clients, shareholders and the communities we serve to grow. Founded in 1869, we are a leading global investment banking, securities and investment management firm. Headquartered in New York, we maintain offices around the world.
We believe who you are makes you better at what you do. We\’re committed to fostering and advancing diversity and inclusion in our own workplace and beyond by ensuring every individual within our firm has a number of opportunities to grow professionally and personally, from our training and development opportunities and firmwide networks to benefits, wellness and personal finance offerings and mindfulness programs. Learn more about our culture, benefits, and people at
Language & Accommodation
We\’re committed to finding reasonable accommodations for candidates with special needs or disabilities during our recruiting process. Learn more:
Equal Employment Opportunity Statement
The Goldman Sachs Group, Inc., 2021. All rights reserved. Goldman Sachs is an equal employment/affirmative action employer Female/Minority/Disability/Veteran/Sexual Orientation/Gender Identity
Benefits
We offer a wide range of health and welfare programs that vary depending on office location. These generally include medical, dental, short‑term disability, long‑term disability, life, accidental death, labor accident and business travel accident insurance.
We offer competitive vacation policies based on employee level and office location. We promote time off from work to recharge by providing generous vacation entitlements and a minimum of three weeks expected vacation usage each year.
Financial Wellness & Retirement
Health Services
Fitness
Child Care & Family Care
Benefits at Goldman Sachs
#J-18808-Ljbffr
Asset & Wealth Management - Head of Institutional Marketing, UK - Executive Director- London Lo ... employer: Goldman Sachs Bank AG
Contact Detail:
Goldman Sachs Bank AG Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Asset & Wealth Management - Head of Institutional Marketing, UK - Executive Director- London Lo ...
✨Tip Number 1
Network with professionals in the asset and wealth management sector. Attend industry events, webinars, and conferences to connect with potential colleagues and leaders in the field. Building relationships can give you insights into the company culture and may even lead to referrals.
✨Tip Number 2
Stay updated on the latest trends and developments in institutional marketing within the asset management industry. Follow relevant publications, blogs, and thought leaders on social media to demonstrate your knowledge during interviews and discussions.
✨Tip Number 3
Prepare to discuss specific marketing strategies you've successfully implemented in previous roles. Be ready to share quantifiable results that showcase your ability to drive growth and engagement, as this will resonate well with the hiring team.
✨Tip Number 4
Familiarise yourself with Goldman Sachs' brand narrative and values. Tailor your conversations to reflect how your experience aligns with their mission and how you can contribute to their institutional marketing goals.
We think you need these skills to ace Asset & Wealth Management - Head of Institutional Marketing, UK - Executive Director- London Lo ...
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in asset and wealth management, particularly in institutional marketing. Use specific examples of past achievements that align with the responsibilities outlined in the job description.
Craft a Compelling Cover Letter: Your cover letter should clearly articulate your understanding of the role and how your skills and experiences make you the ideal candidate. Mention your strategic thinking abilities and provide examples of successful marketing campaigns you've led.
Showcase Industry Knowledge: Demonstrate your in-depth knowledge of the asset management industry in your application. Discuss current trends, challenges, and opportunities within the sector, and how you can contribute to the company's growth objectives.
Highlight Collaboration Skills: Since the role involves working with various teams, emphasise your ability to collaborate effectively across different departments. Provide examples of how you've successfully partnered with others to achieve common goals in previous roles.
How to prepare for a job interview at Goldman Sachs Bank AG
✨Understand the Role Inside Out
Make sure you thoroughly understand the responsibilities and qualifications outlined in the job description. Be prepared to discuss how your experience aligns with their needs, especially in areas like integrated marketing strategies and client research.
✨Showcase Your Strategic Thinking
Demonstrate your ability to think strategically by discussing past experiences where you've successfully devised and executed marketing strategies. Use specific examples that highlight your commercial awareness and business acumen.
✨Prepare for Collaborative Questions
Since the role involves working across various teams, be ready to answer questions about your experience in collaboration. Think of examples where you've effectively partnered with different stakeholders to achieve a common goal.
✨Highlight Your Digital Marketing Expertise
Given the emphasis on digital marketing in the role, prepare to discuss your experience with martech, lead generation, and analytics. Be ready to explain how you've used these tools to drive successful campaigns in the past.
