At a Glance
- Tasks: Lead the marketing strategy for a fast-growing DTC beauty brand and manage a dynamic team.
- Company: Join an ambitious, founder-led consumer brand with a strong digital presence.
- Benefits: Hybrid working, significant investment for growth, and excellent career progression opportunities.
- Other info: Work closely with the Founder and collaborate with senior stakeholders.
- Why this job: Shape the future of a rapidly growing brand and influence its direction directly.
- Qualifications: Experience in DTC marketing and strong leadership skills required.
The predicted salary is between 60000 - 80000 £ per year.
Applicants must have previous experience working within a DTC (Direct-to-Consumer) beauty or fashion brand.
We're partnering with an ambitious, founder-led consumer brand that has experienced exceptional growth over the last few years.
Having built a loyal customer base and a strong digital presence, the business is now entering its next stage of expansion across both DTC and retail channels.
As part of this exciting journey, they're looking to appoint a Head of Marketing to bring together brand, digital and commercial marketing under one strategic leader.
Reporting directly to the Founder, this is a rare opportunity to play a key role in shaping the future of a high-growth business, building the marketing function and influencing the wider commercial strategy.
The Role
You’ll take ownership of the entire marketing function, ensuring the brand and commercial trading strategy work seamlessly together while leading a growing team and managing external agency partners.
You’ll be responsible for developing the long‑term marketing vision while remaining close enough to execution to ensure ideas become reality.
Key Responsibilities
- Develop and deliver the overall marketing strategy across both brand and commercial marketing.
- Own the annual marketing calendar, ensuring brand campaigns and trading activity are fully aligned.
- Lead brand positioning, customer engagement and storytelling across all channels.
- Work closely with the ecommerce function to drive revenue, customer acquisition and trading performance.
- Manage external agencies across paid media, social media and digital marketing.
- Analyse marketing performance and present commercial insights and recommendations to the Founder.
- Build, mentor and develop the internal marketing team as the business continues to grow.
- Manage marketing budgets and ensure investment delivers measurable commercial return.
- Collaborate with senior stakeholders across ecommerce, product and operations to support continued business growth.
- Help shape the future marketing structure as the company scales internationally.
About You
We're looking for an experienced marketing leader who enjoys operating within ambitious, fast‑paced businesses.
You’ll be equally comfortable discussing brand strategy, customer engagement and creative campaigns as you are analysing commercial performance, marketing budgets and trading activity.
You’ll likely have experience within a consumer, beauty, lifestyle or ecommerce brand and enjoy balancing strategic thinking with a hands‑on approach.
You’ll ideally have
- Previous experience as a Head of Marketing, Senior Marketing Manager, Marketing Director or similar leadership role.
- Experience within a DTC, ecommerce or consumer brand environment.
- Strong understanding of both brand marketing and commercial/trading marketing.
- Experience managing marketing budgets and external agencies.
- A commercially driven mindset with the ability to translate data into marketing decisions.
- Experience building and developing high-performing marketing teams.
- Excellent stakeholder management skills with experience working alongside founders or senior leadership teams.
Why Join?
- Opportunity to shape the future of a rapidly growing consumer brand.
- Work directly alongside an ambitious Founder with genuine influence over business direction.
- Build and lead a growing marketing function.
- Join at an exciting stage of growth with significant investment planned.
- Hybrid working (2 days per week in the Leeds office).
- Excellent opportunity for future progression as the business continues to scale.
If you're an experienced Head of Marketing looking for a role where you can genuinely influence performance and be part of an exciting growth journey, we’d love to hear from you.
- Please contact Jack at Golden Fox Recruitment on Jack@golden-fox. co. uk
- #J-18808-Ljbffr
Head of Marketing in Leeds employer: Golden Fox Recruitment
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StudySmarter Expert Advice🤫
We think this is how you could land Head of Marketing in Leeds
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Golden Fox Recruitment and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Golden Fox Recruitment are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Golden Fox Recruitment on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Golden Fox Recruitment. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Head of Marketing in Leeds
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Golden Fox Recruitment. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Golden Fox Recruitment:Show us that you’ve done your homework! In your application, briefly mention what you admire about Golden Fox Recruitment’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Golden Fox Recruitment
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Golden Fox Recruitment will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Golden Fox Recruitment, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
