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For Companies At a Glance
- Tasks: Lead marketing projects, develop insights, and create compelling data stories.
- Company: Join the UK's leading independent media agency focused on data for good.
- Benefits: Enjoy a hybrid work model and a competitive salary up to £75,000.
- Why this job: Be part of a purpose-driven team that values innovation and social impact.
- Qualifications: 7+ years in media measurement, consulting experience, and strong analytical skills required.
- Other info: Opportunity to refer friends for rewards and be part of a vibrant company culture.
The predicted salary is between 60000 - 75000 £ per year.
Working for the UK's leading independent media agency, and one of the fastest growing. A media agency that’s made differently. Purpose-led, data-driven, founder-run and proudly independent. Join a team of 25 like-minded data-driven individuals, who have various engineering, analytics and advanced measurement and re-attribution, meaning learning different techniques and approaches are regular occurrences, which only helps accelerate an individual's consultancy experience.
This role lives within the Marketing Effectiveness team, where their measurement solutions and modelling expertise help a diverse client-set understand the true value of their media investment, create compelling data stories on how to drive growth, and automate the insights into the planning cycle through their advance and integrated tech stack.
Duties
- Lead end-to-end Marketing Mix Modelling/econometrics projects, from initial model development to insights generation and data storytelling.
- Specialise as an effectiveness consultant, working closely with client teams to ensure frameworks are fit-for-purpose and answer client challenges.
- The Principal Consultant (PC) is expected to develop deep expertise in the sector and be the key go-to person for a diverse set of clients and client team planners/buyers.
- Responsible for development of client presentation material alongside the senior team.
- Lead on business effort and revenue pipeline within assigned client list - this includes identifying new business opportunities (existing client- or new), writing proposals, creating thought leadership and involvement in pitches.
- Further, innovate, develop, and streamline the automated modelling process - working closely with the in-house engineering teams to make your plans a reality.
- Be an ambassador, connecting across external/internal stakeholders to deliver value by building a good reputation in the industry.
Skills
- Hands-on experience in delivering media measurement and effectiveness results using Marketing Mix Modelling/econometrics techniques (Min 7 years+).
- Consulting/client problem-solving experience, a solid understanding of how measurement frameworks can help clients with insights that make a real difference to grow their business.
- Responsible for the line management of other consultants/data scientists.
- Strong working knowledge of advertising, able to work closely with media planners/buyers and align analytical insights to practical application of results.
- Solid experience in handling and analysing data, willing to use a range of tools/approaches to best answer the clients' challenges.
- Experience in project management throughout delivery stages of using statistical techniques in a commercial environment.
- Significant experience in a marketing, media or business planning environment.
- A passion for media and marketing and motivated by new channel mediums and related measurement challenges.
If this sounds like the role for you then please apply today!
Alternatively, you can refer a friend or colleague by taking part in our fantastic referral schemes! If you have a friend or colleague who would be interested in this role, please refer them to us. For each relevant candidate that you introduce to us (there is no limit) and we place, you will be entitled to our general gift/voucher scheme.
Principal Effectiveness Consultant - Charity Focus (Basé à London) employer: Golden Bees
Contact Detail:
Golden Bees Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Principal Effectiveness Consultant - Charity Focus (Basé à London)
✨Tip Number 1
Network with professionals in the charity and media sectors. Attend industry events or webinars where you can meet potential colleagues or clients. Building relationships can give you insights into the role and may even lead to referrals.
✨Tip Number 2
Familiarise yourself with the latest trends in marketing effectiveness and econometrics. Follow relevant blogs, podcasts, or thought leaders on social media to stay updated. This knowledge will help you engage in meaningful conversations during interviews.
✨Tip Number 3
Prepare to discuss specific case studies where you've successfully implemented Marketing Mix Modelling or similar techniques. Be ready to explain your thought process and the impact of your work on client outcomes.
✨Tip Number 4
Showcase your passion for data-driven decision-making in your interactions. Whether it's through informal chats or during interviews, expressing your enthusiasm for using data to drive growth in the charity sector can set you apart from other candidates.
We think you need these skills to ace Principal Effectiveness Consultant - Charity Focus (Basé à London)
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and requirements of the Principal Effectiveness Consultant position. Tailor your application to highlight how your experience aligns with the specific duties mentioned in the job description.
Craft a Compelling CV: Your CV should clearly showcase your hands-on experience in media measurement and effectiveness, particularly with Marketing Mix Modelling. Use quantifiable achievements to demonstrate your impact in previous roles, especially those that relate to consulting and client problem-solving.
Write a Tailored Cover Letter: In your cover letter, express your passion for media and marketing, and explain why you are motivated to work in this role. Highlight your relevant skills and experiences, and how they can contribute to the agency's goals. Make sure to address the specific challenges mentioned in the job description.
Proofread Your Application: Before submitting your application, take the time to proofread all documents. Check for spelling and grammatical errors, and ensure that your formatting is consistent. A polished application reflects your attention to detail and professionalism.
How to prepare for a job interview at Golden Bees
✨Showcase Your Expertise
Make sure to highlight your hands-on experience with Marketing Mix Modelling and econometrics techniques. Be prepared to discuss specific projects you've led, the challenges you faced, and how you delivered results that made a difference for clients.
✨Understand the Client's Needs
Research the agency's client base and their specific challenges. During the interview, demonstrate your understanding of how effective measurement frameworks can provide insights that drive growth for these clients.
✨Prepare Data Stories
Since storytelling with data is a key part of the role, come prepared with examples of how you've turned complex data into compelling narratives. This will show your ability to communicate insights effectively to clients and stakeholders.
✨Demonstrate Leadership Skills
As a Principal Consultant, you'll be expected to lead teams and manage other consultants. Share examples of your leadership experience, including how you've mentored others and driven business efforts within your previous roles.
