Global Business Development Director (Basé à London)

Global Business Development Director is a newly created role which recognises the importance of proactively driving business growth and development across all of Talon and its markets. This role will hold responsibility for delivering forecasted revenue and commercial targets and will be expected to create and implement strategies to drive growth (organic and new business) across all agencies as well as across brand new clients. This is all with the aim of uncovering new commercial opportunities for the Group.

ABOUT US

At Talon, our mission is to unlock the full potential of out of home, making it more effective, creative, measurable and sustainable than ever. We’re passionate about OOH and are on a mission to drive the growth of this sector within the media industry. In just over a decade, our desire to offer intelligent, creative, technology-led OOH solutions and a full-service OOH offering saw us grow into a team of over 420 people located in key cities across the globe. In that time, we have been awarded for our approach to our people, our clients and our industry. We hire the finest talent to help us unlock the full potential of the Out of Home (OOH) environment for our clients; and pride ourselves on the individuals who represent our business.

Evolve OOH is part of the Talon Group and is a global outdoor media agency whose vision is to evolve the OOH medium through pioneering, results driven tools, team experience on a global scale, and a passion for creativity.

THE ROLE

The role will work closely with (and report into) the Global Chief Client Officer, with its key focus being to drive growth and reach by ensuring that clients/agencies continue to see Talon Group as THE best OOH agency due to our market leading client servicing, results driven strategic planning capability and global OOH expertise. The Global Business Development Director will also create bespoke programs of engagement in line with Talon’s client and agency strategy. This role will act as a senior, front-facing representative of Talon Group to our clients, agencies and media owner partners. Over time, the role will need to manage a team across multiple business areas and geographies to ensure alignment to best practices and business development strategies.

A DAY IN THE LIFE

• Developing new business opportunities by conducting market research, identifying potential clients, and creating strategies to reach and convert them into customers.
• Working with different agency departments across other media, with mobile teams or creative agencies, working with vendors, cross-selling clients etc.
• Working with the Global Chief Client Officer to create new annual agency business development plans that will grow Talon’s client portfolios.
• Building and managing strategic partnerships by establishing strong relationships with key partners and stakeholders to drive collaborative growth and expand Talon’s reach.
• Supporting the GCCO in identifying new opportunities for new clients/agencies that will help them to onboard and increase the conversion rate.
• Building new relationships with the senior management team across new agencies and always spending face-to-face time with key contacts whenever required.
• Evaluating and analysing market trends: staying informed about industry trends, market demands, and competitor strategies to anticipate opportunities and challenges.
• Developing and implementing effective business strategies: creating and executing strategies to enhance the organisation’s market position and increase its competitive advantage.
• Promoting products and services effectively: Leveraging market insights and consumer understanding to develop targeted marketing campaigns and effectively communicate the value of products and services to clients.
• Negotiating deals, contracts, and agreements with clients and partners to secure beneficial partnerships and maximise business opportunities.
• Creating and delivering introduction meetings as well as inspiration sessions and international content across new agencies/clients.
• Overall responsibility for delivering on diversified revenue targets.
• Working with the GCCO to drive global business initiatives, taking the lead on specific projects when required (i.e. pitches, new revenue opportunities, conferences, Inspiration sessions etc.).
• Role modelling the Talon values and behaviours to help ensure the best possible culture and tone is set throughout Talon.

WHAT WE’RE LOOKING FOR

• A solid understanding of the Global OOH landscape and established relationships with Media Owners.
• Versatility to work and travel across multiple markets.
• Experience in OOH, DOOH strategic planning, programmatic buying and creative optimisation.
• Exceptional commercial acumen.
• First class relationship management skills; with the ability to communicate across all levels, both internally and externally.
• Solid business acumen, with demonstrable experience of lead generation and closing deals.
• Strong people management skills and the ability to maximise a team’s potential through ongoing motivation, evaluation and development.
• Team player, who can also work independently with a strong sense of responsibility, work ownership and accountability.
• Strong presentation skills and both strong knowledge and skills of Microsoft Office software.

OUR TEAM

Evolve OOH/Talon International is a truly international team. Thanks to all our different backgrounds we provide a truly holistic approach to international OOH, something that makes us unique. Because we are international, we manage a huge pool of clients and manage campaigns in different parts of the world. While we are very hardworking, we always make sure to have fun and support each other in the process.

OUR VALUES AND HOW WE WORK TOGETHER

• WE ARE BOLD: As industry provocateurs and pioneers, we respectfully challenge the status quo, take pride in our people, big ideas and partnerships.
• WE ARE HUMAN: We are a diverse collective of changemakers who value respect, fairness, and integrity and expect the same in return.
• WE ARE SMART: Our trailblazing spirit and learning centric culture ensures our knowledge provides maximum value to each other and our clients.

Talon is an equal opportunities employer. We celebrate diversity and are committed to creating an inclusive environment where all individuals can thrive. We seek to employ and develop a workforce representative of the markets that we serve and brands that we represent.