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- Tasks: Lead magazine advertising sales and develop strategies to boost revenue.
- Company: Join Insignia Group, a leader in luxury media and advertising.
- Benefits: Enjoy competitive salary, flexible working options, and professional development opportunities.
- Why this job: Be part of a dynamic team shaping the future of luxury advertising.
- Qualifications: 10+ years in advertising sales, with strong client relationships and leadership skills.
- Other info: Opportunity to work in a vibrant London office and attend industry events.
The predicted salary is between 43200 - 72000 £ per year.
We are seeking a dynamic and results-driven Commercial Director to lead our magazine advertising sales operations. This individual will be responsible for developing and executing a robust commercial strategy to grow advertising revenue across print and digital platforms. The ideal candidate will have a strong network of clients and agencies in the luxury, fashion, travel, finance, and lifestyle sectors, with proven success in premium media sales.
Key Responsibilities:
- Define and implement the commercial sales strategy aligned with overall business objectives.
- Identify and pursue new business opportunities with brands, agencies, and media buyers.
- Expand relationships with existing advertisers to increase revenue and renewals.
- Build and lead a high-performing sales team, providing mentorship, training, and clear KPIs.
- Monitor and report on sales performance, revenue forecasting, and pipeline management.
- Develop tailored advertising packages across print, digital, branded content, and special editions.
- Drive sponsorship and partnership opportunities for events, supplements, and native content.
- Manage top-tier accounts and attend client meetings, industry events, and trade shows.
- Work closely with editorial, marketing, and production teams to deliver integrated campaigns.
- Provide strategic input into pricing, packaging, and positioning of advertising inventory.
- Stay abreast of market trends, competitor activity, and shifts in advertiser behaviour.
- Identify emerging categories and sectors for new revenue streams.
Key Requirements:
- Minimum of 10 years' experience in advertising/media sales, with at least 5 years in a senior commercial role.
- Demonstrated track record of exceeding sales targets and building revenue pipelines.
- Strong relationships with media agencies, luxury brands, and direct clients across relevant sectors.
- Deep understanding of print, digital, and content-driven advertising solutions.
- Excellent leadership, negotiation, and client-facing communication skills.
- Strategic thinker with a proactive, entrepreneurial mindset.
- Bachelor’s degree in Marketing, Business, Media, or related field; MBA preferred.
Commercial Director - Magazine Advertising Sales (Basé à London) employer: Golden Bees
Contact Detail:
Golden Bees Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Commercial Director - Magazine Advertising Sales (Basé à London)
✨Tip Number 1
Network like a pro! Since this role requires strong relationships with clients and agencies, attend industry events and trade shows to connect with key players in the luxury, fashion, and media sectors. Building these connections can give you an edge when applying.
✨Tip Number 2
Stay updated on market trends. Understanding shifts in advertiser behaviour and emerging categories will not only help you in interviews but also demonstrate your proactive approach to the role. Follow relevant publications and join online forums to keep your knowledge fresh.
✨Tip Number 3
Showcase your leadership skills. As a Commercial Director, you'll need to lead a high-performing sales team. Prepare examples of how you've successfully managed teams in the past, focusing on mentorship and achieving KPIs to highlight your capability.
✨Tip Number 4
Tailor your pitch. When you get the chance to speak with the hiring team, be ready to discuss specific advertising strategies you've implemented in previous roles. This will show that you understand the nuances of both print and digital advertising, making you a strong candidate for the position.
We think you need these skills to ace Commercial Director - Magazine Advertising Sales (Basé à London)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in advertising and media sales. Focus on your achievements in previous roles, especially those that demonstrate your ability to exceed sales targets and build strong client relationships.
Craft a Compelling Cover Letter: Write a cover letter that showcases your understanding of the luxury, fashion, travel, finance, and lifestyle sectors. Explain how your background aligns with the role and how you can contribute to the company's commercial strategy.
Highlight Leadership Experience: Since the role requires team management, emphasise your leadership skills and experience. Provide examples of how you've successfully built and led high-performing teams in the past.
Showcase Industry Knowledge: Demonstrate your knowledge of current market trends and advertiser behaviour in your application. Mention any relevant insights or strategies you have implemented in previous roles that could benefit the company.
How to prepare for a job interview at Golden Bees
✨Showcase Your Network
As a Commercial Director, your connections are invaluable. Be prepared to discuss your existing relationships with clients and agencies in the luxury, fashion, and lifestyle sectors. Highlight specific examples of how these connections have led to successful partnerships or revenue growth.
✨Demonstrate Strategic Thinking
This role requires a strategic mindset. During the interview, share your approach to developing and executing commercial strategies. Discuss how you identify new business opportunities and adapt to market trends, showcasing your ability to think ahead and innovate.
✨Highlight Leadership Experience
The ability to lead and mentor a sales team is crucial. Prepare to talk about your experience in building high-performing teams, including how you've set KPIs, provided training, and fostered a positive team culture. Use specific examples to illustrate your leadership style.
✨Prepare for Client Scenarios
Expect questions about managing top-tier accounts and client relationships. Think of scenarios where you've successfully navigated challenges or closed significant deals. This will demonstrate your client-facing communication skills and your ability to drive revenue through strong relationships.
