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- Tasks: Lead the HubSpot platform as a Product Owner, optimising sales usage and driving strategic initiatives.
- Company: Join a forward-thinking company that values innovation and collaboration.
- Benefits: Enjoy competitive pay, flexible work options, and opportunities for professional growth.
- Why this job: Make a real impact by shaping how we use HubSpot to drive business success.
- Qualifications: 3+ years of HubSpot experience and strong analytical skills required.
- Other info: Dynamic role with potential for significant career advancement.
The predicted salary is between 36000 - 60000 £ per year.
We are seeking a detail-oriented and strategic Business Analyst to serve as the Product Owner for our HubSpot ecosystem. This role combines traditional business analysis with product ownership responsibilities, acting as the central point of coordination for all HubSpot-related changes, optimizations, and strategic initiatives. The ideal candidate will bridge the gap between business needs and technical implementation while ensuring all changes align with our broader data and business strategy.
Role & Responsibilities
- Product Ownership & Strategy
- Serve as the primary Product Owner for HubSpot platform, owning the product roadmap and vision for sales usage optimization.
- Define and prioritize the HubSpot backlog based on business value, strategic alignment, and resource availability.
- Translate business requirements into actionable user stories and acceptance criteria.
- Facilitate stakeholder meetings to gather requirements and communicate platform capabilities and limitations.
- Champion data-driven decision-making and ensure HubSpot usage supports company-wide KPIs.
- Change Management & Triage
- Establish and manage a formal change request process for all HubSpot modifications.
- Triage incoming change requests by assessing business impact, technical feasibility, and strategic alignment.
- Maintain a change request log with clear prioritization criteria and status tracking.
- Conduct impact analysis for proposed changes across integrated systems and workflows.
- Coordinate with cross-functional teams to evaluate dependencies and potential conflicts.
- Planning & Documentation
- Develop detailed implementation plans for approved changes, including timelines, resource requirements, and risk mitigation strategies.
- Create and maintain comprehensive documentation of all HubSpot workflows, automations, and custom processes.
- Document standard operating procedures (SOPs) for common HubSpot operations and troubleshooting.
- Maintain a system architecture diagram showing HubSpot's integration points with other business systems.
- Produce regular reports on platform usage, adoption metrics, and ROI.
- Data Strategy Alignment
- Ensure all HubSpot configurations and customizations align with enterprise data governance policies.
- Collaborate with data team to maintain data quality standards and implement validation rules.
- Design and enforce naming conventions, field management protocols, and data hygiene practices.
- Monitor data flow between HubSpot and other systems to ensure consistency and accuracy.
- Identify opportunities to leverage HubSpot data for advanced analytics and business intelligence.
- Testing & Quality Assurance
- Develop and execute comprehensive test plans for all HubSpot changes before production deployment.
- Perform user acceptance testing (UAT) coordination and sign-off processes.
- Create test scenarios covering functional, integration, and regression testing.
- Maintain a testing environment and ensure it mirrors production configurations.
- Document and track defects through resolution, working with vendors or internal teams as needed.
- Continuous Improvement
- Monitor HubSpot platform performance and identify optimization opportunities.
- Stay current with HubSpot product updates, new features, and best practices.
- Conduct regular audits of workflows, automations, and data quality.
- Facilitate training sessions and create user guides to improve platform adoption.
- Benchmark our HubSpot usage against industry best practices.
Requirements
- Technical Skills
- 3+ years of hands-on experience with HubSpot (Marketing Hub, Sales Hub, and/or Service Hub).
- Strong understanding of CRM architecture, data models, and integration patterns.
- Experience with workflow automation, lead scoring, and attribution modelling.
- Proficiency in data analysis and visualization tools.
- Working knowledge of APIs, webhooks, and middleware platforms.
- HubSpot certifications preferred (Administrator, Implementation, Solutions Partner).
- Business & Analytical Skills
- Proven experience in business process mapping and workflow documentation.
- Strong analytical mindset with ability to translate complex business needs into technical requirements.
- Experience with Agile/Scrum methodologies and product ownership.
- Excellent problem-solving skills and attention to detail.
- Understanding of marketing operations, sales processes, and customer lifecycle management.
- Soft Skills
- Outstanding communication skills with ability to present to both technical and non-technical audiences.
- Strong stakeholder management experience across multiple departments.
- Ability to prioritize competing demands and manage multiple projects simultaneously.
- Self-motivated with ability to work independently and drive initiatives forward.
- Diplomatic approach to change management and conflict resolution.
Preferred Qualifications
- Experience with SQL and data querying languages.
- Knowledge of GDPR, CCPA, and other data privacy regulations.
- Familiarity with complementary marketing tech tools (Salesforce, Marketo, Segment, etc.).
- Project management certification (PMP, Prince2, or similar).
- Experience in SaaS or technology company environment.
- Understanding of revenue operations (RevOps) principles.
Success Metrics
- Reduction in system errors and data quality issues.
- Increased platform adoption and user satisfaction scores.
- Successful delivery of projects on time and within scope.
- Improvement in lead-to-customer conversion rates.
- Documented ROI from HubSpot optimizations.
- Stakeholder satisfaction ratings.
This role offers the opportunity to shape how our organization leverages HubSpot as a strategic business platform while working at the intersection of technology, data, and business strategy. The successful candidate will have significant influence over our customer engagement capabilities and play a crucial role in driving business growth through operational excellence.
Business Analyst - HubSpot Product Owner in London employer: GoGlobal
Contact Detail:
GoGlobal Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Business Analyst - HubSpot Product Owner in London
✨Tip Number 1
Network like a pro! Reach out to people in your industry on LinkedIn or at events. A friendly chat can lead to opportunities that aren’t even advertised yet.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Tailor your answers to show how your skills align with their needs, especially around HubSpot and data strategy.
✨Tip Number 3
Practice makes perfect! Do mock interviews with friends or use online platforms. The more comfortable you are speaking about your experience, the better you'll perform.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who take that extra step!
We think you need these skills to ace Business Analyst - HubSpot Product Owner in London
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter to highlight your experience with HubSpot and business analysis. We want to see how your skills align with the role, so don’t hold back on showcasing relevant projects!
Showcase Your Analytical Skills: As a Business Analyst, your analytical mindset is key. Use your application to demonstrate how you've translated complex business needs into actionable insights in the past. We love seeing real examples!
Be Clear and Concise: When writing your application, clarity is crucial. Keep your language straightforward and avoid jargon unless it’s relevant. We appreciate a well-structured application that gets straight to the point!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at GoGlobal
✨Know Your HubSpot Inside Out
Make sure you’re well-versed in HubSpot’s features, especially the Marketing Hub, Sales Hub, and Service Hub. Familiarise yourself with how these tools can optimise sales usage and align with business strategies. Being able to discuss specific functionalities and how they can be leveraged will show your expertise.
✨Prepare for Stakeholder Scenarios
Since this role involves facilitating stakeholder meetings, think of examples where you've successfully gathered requirements or communicated platform capabilities. Prepare to discuss how you’ve managed competing demands and prioritised projects in the past, as this will demonstrate your stakeholder management skills.
✨Showcase Your Analytical Skills
Be ready to talk about your experience with data analysis and how it relates to HubSpot. Bring examples of how you’ve translated complex business needs into actionable user stories or acceptance criteria. This will highlight your analytical mindset and ability to bridge the gap between business and technical requirements.
✨Demonstrate Change Management Experience
Discuss your approach to managing change requests and conducting impact analyses. Share specific instances where you’ve triaged requests based on business impact and strategic alignment. This will illustrate your understanding of change management processes and your ability to drive initiatives forward.
