At a Glance
- Tasks: Coordinate and execute customer retention campaigns while collaborating with creative teams.
- Company: Join a dynamic beauty brand focused on innovation and customer loyalty.
- Benefits: Gain hands-on experience in a fast-paced environment with growth opportunities.
- Other info: Flexible work arrangement in London with a collaborative team atmosphere.
- Why this job: Be the driving force behind impactful marketing strategies and enhance customer experiences.
- Qualifications: Experience with CRM platforms, strong organisational skills, and a passion for digital tech.
The predicted salary is between 40500 - 49500 £ per year.
Who you are
- Proven CRM/ESP Foundation: Demonstrable hands-on experience managing CRM/ESP platforms (ideally Ometria or comparable platforms) within a premium beauty, lifestyle, or fast-paced DTC environment. HTML/Jinja experience is an added bonus.
- Immediate Operational Capability: Ability to hit the ground running, taking ownership of build, QA, and deployment processes with minimal ramp-up time.
- Organised Multitasker: Highly organised with great time management skills, capable of juggling daily operational tasks alongside support for longer-term projects.
- Data-Literate: Comfortable working with numbers, with a knowledge of Excel and/or Google Sheets to assist in tracking and interpreting campaign performance.
- Exceptional Attention to Detail: A meticulous eye for detail, ensuring zero typos, correct link tracking, and seamless visual layout across all email deployments.
- Collaborative Team Player: Approachable and enthusiastic, with the communication skills required to work cross-functional and maintain strong internal relationships.
- Adaptable Growth Mindset: A positive attitude toward change and flexibility in daily tasks, with the maturity to seek guidance when unsure or when complex issues arise.
- AI Tech-Savvy: A strong appetite for digital tech and a genuine passion for the future of AI; hands-on experience or a strong curiosity toward using AI tools to boost productivity and creative execution.
What the job involves
As our Lifecycle Coordinator (6-Month FTC), you will be the operational engine powering our retention strategy during a key transformative period. You are a high-performing, CRM-savvy marketer ready to jump in from Day 1 to protect critical business continuity, scale high-impact personalisation, and safeguard our strategic capacity.
You will be the go-to contact for the day-to-day coordination, building, and execution of customer retention campaigns. Working closely with the digital and creative teams, you will support the delivery of key customer lifecycle initiatives that drive repeat purchases and build loyalty.
- Take ownership of the day-to-day delivery of the email marketing calendar, managing the build, testing, quality assurance and scheduling of campaigns to ensure every communication is accurate, on brand and deployed on time.
- Work closely with the wider Lifecycle team to support the execution of key strategic initiatives, including product launches, promotional campaigns, automated customer journeys and cross-channel activity across email, SMS and direct mail.
- Coordinate campaign assets and requirements alongside the Lifecycle Coordinator, partnering with Creative, Copy and other internal teams to ensure all deliverables are briefed, tracked and completed against agreed timelines.
- Carry out thorough pre-send checks across all campaigns, reviewing links, content, customer segmentation, personalisation, tracking and rendering to ensure a consistently high standard of execution and customer experience.
- Support regular channel reporting by pulling and organising performance data across key metrics, including open rates, click-through rates, conversion, engagement and unsubscribe rates.
- Monitor campaign performance following deployment, escalating any issues quickly and supporting the team with recommendations for testing, optimisation and continuous improvement.
- Conduct regular market, customer and competitor research across the beauty, retail and lifecycle marketing landscape.
- Contribute to a structured testing approach across areas such as subject lines, send times, content formats, creative, audience segmentation and calls to action.
- Actively explore and use AI tools to make day-to-day workflows more efficient and effective.
- Maintain accurate campaign documentation, trackers and shared resources, ensuring key information is organised, up to date and accessible to the wider team.
- Build strong working relationships across Marketing, Creative, Ecommerce and Trading, helping to ensure lifecycle activity is aligned with wider commercial priorities, brand moments and customer needs.
- Bring a highly organised, detail-focused and proactive approach to the role, taking responsibility for delivery while continually looking for ways to improve processes, campaign quality and overall channel performance.
Work Arrangement
- Location: London
- 2-5 days a week in office
- Contract: 6 Month Fixed-Term Contract
- Salary: Not provided
Required Skills & Tools
- HTML
- Excel
- Google Sheets
- Ometria
- Boost
Lifecycle Coordinator in London employer: Gofractional
Gofractional is an exceptional employer that prioritises a positive candidate experience and fosters a collaborative work culture in the heart of London. With a strong focus on employee growth, you will have the opportunity to enhance your skills while working with cutting-edge recruitment technologies. Join us to be part of a team that values kindness, innovation, and the continuous improvement of hiring practices.
StudySmarter Expert Advice🤫
We think this is how you could land Lifecycle Coordinator in London
✨Dive into Local Events
Get involved with local marketing and communications events! These are great places to meet people from the industry, learn about temporary roles, and even uncover hidden job leads. Check out local networking events or marketing conferences that might be happening in your area.
✨Show Off Your Work
Create a standout digital portfolio showcasing your previous campaigns, writing samples, or projects. Share this on social media and professional groups relevant to marketing-communications. This public visibility can often attract interest from potential employers, especially for those temporary gigs!
✨Utilise Online Job Boards
Focus on job boards specific to marketing and communications. Sites like MarketingJobs.com or even LinkedIn can have temp roles that aren’t always advertised on the usual job sites. Keep your eyes peeled and apply through our website—temp roles can come up unexpectedly, and you want to be first in line!
✨Tap into Your Uni's Resources
If you're still at university, don't forget to lean on your career services for temporary marketing roles. They often have connections to firms looking for interns or temporary staff who can jump in at short notice. Plus, networking with your professors can lead to some valuable opportunities—always worth a chat!
We think you need these skills to ace Lifecycle Coordinator in London
Some tips for your application 🫡
Highlight Your Experience with Campaigns:In marketing-communications, it’s all about showcasing your ability to create impactful campaigns. Make sure to include any relevant projects you’ve worked on in your CV, detailing your role, the strategies used, and the results achieved. We're looking for candidates who can demonstrate their creativity and analytical skills!
Tailor Your Writing Samples:For a temporary role, we want to see your versatility and adaptability in communication. Include a couple of writing samples that align with our brand voice or reflect your ability to engage various audiences. This gives us a taste of what you can bring to the team at Gofractional from day one!
Show Off Your Digital Savvy:Digital marketing is a big part of marketing-communications, so make sure your application reflects your understanding of social media, SEO, and content marketing. Feel free to throw in any certificates you've earned in these areas—it shows your initiative and dedication to learning the latest trends!
Express Your Enthusiasm for the Short-Term Role:In your cover letter, focus on why you’re interested in this temporary position at Gofractional specifically. Share what you hope to learn during your time with us and how you can contribute to our ongoing projects. We're all about passion and potential, so let that shine through!
How to prepare for a job interview at Gofractional
✨Showcase Your Creative Portfolio
As a candidate for a temporary marketing-communications role at Gofractional, your portfolio will speak volumes. Bring along samples of your best work—think campaigns you've managed, social media content, and any visuals. Be ready to talk through your creative process and the impact your work had on previous projects.
✨Understand the Latest Trends
We know the marketing-communications field moves at lightning speed. Make sure you brush up on the latest trends—such as digital storytelling or the effectiveness of influencer partnerships. Being able to discuss these trends during your interview will show Gofractional you're not just up-to-date but also eager to innovate.
✨Highlight Your Adaptability
Since this is a temporary position, emphasise your ability to adapt quickly and work on short timelines. Share examples from your past where you had to pivot a strategy or campaign swiftly to meet changing demands. This will reassure Gofractional that you’re ready to hit the ground running.
✨Ready Your Communication Strategy
Be prepared for questions that assess your communication skills. You might get asked to pitch a marketing idea on the spot or create a quick content plan. This is your chance to shine and show how your unique perspective can solve problems for Gofractional, so think on your feet and don't hesitate to showcase your creativity!
