Advertising Copywriter - Email and Direct Response
Advertising Copywriter - Email and Direct Response

Advertising Copywriter - Email and Direct Response

Full-Time 30000 - 42000 £ / year (est.) Home office possible
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At a Glance

  • Tasks: Craft compelling copy for email and direct response campaigns that drive conversions.
  • Company: Join GoDaddy, a leader in empowering everyday entrepreneurs globally.
  • Benefits: Enjoy competitive health benefits, paid time off, and family-friendly perks.
  • Why this job: Make an impact by humanising a brand and championing entrepreneurs.
  • Qualifications: 4+ years of advertising copywriting experience with strong digital platform skills.
  • Other info: Work remotely with a diverse team and excellent career growth opportunities.

The predicted salary is between 30000 - 42000 £ per year.

Location Details: Remote, United Kingdom

At GoDaddy the future of work looks different for each team. Some teams work in the office full-time; others have a hybrid arrangement (they work remotely some days and in the office some days) and some work entirely remotely. This is a remote position, so you’ll be working remotely from your home. You may occasionally visit a GoDaddy office to meet with your team for events or meetings.

GoDaddy is seeking an Advertising Copywriter, Email and Direct Response with agency and/or in-house experience bringing unique ideas to life in down-funnel executions. You should have strong experience in email with the ability to stretch into other digital mediums. Your job is to bring GoDaddy's unique point of view to advertising that spans audiences, platforms, and countries. Your work will showcase GoDaddy's mission: to empower everyday entrepreneurs, while humanising us as a brand, providing useful insights, and delighting our audience with engaging content.

You’ll develop new ideas from scratch, punch up existing copy, provide constructive feedback, collaborate with account and product managers to deliver a variety of ads, and most importantly, champion entrepreneurs in ways that inform and entertain.

What you’ll get to do:

  • Craft compelling copy for email and direct response campaigns that drive conversions and resonate with diverse audiences.
  • Write quickly and strategically under tight deadlines while maintaining high-quality output and achieving measurable results.
  • Develop and maintain deep knowledge of GoDaddy's business, audience behaviours, and content consumption patterns to inform creative decisions.
  • Interpret creative briefs and translate them into strong, platform-appropriate copy across multiple digital channels and media formats.
  • Collaborate with strategists and Art Directors to conceive and execute succinct, impactful campaigns and activations that achieve business objectives.
  • Partner effectively with cross-functional teams including copywriters, designers, creative directors, and external agencies to deliver cohesive, effective communications.
  • Communicate clearly and consistently with stakeholders across the organisation at an international level, ensuring alignment and clarity.
  • Champion and embody GoDaddy's culture of integrity, productive dissent, passion, and scrappiness in all work and interactions.

Your experience should include:

  • 4+ years of advertising copywriting experience with demonstrated expertise in email and direct response, along with proven ability to write effectively across multiple digital platforms and media formats.
  • Excellent communicator with strong organisational and problem-solving skills, high attention to detail, and the ability to clearly articulate ideas and collaborate across international teams.
  • Self-starter capable of working independently with minimal supervision in fast-paced, deadline-driven environments while managing multiple priorities, implementing feedback quickly, and adapting to varying demands.

We’ve got your back:

We offer a range of total rewards that may include paid time off, retirement savings (e.g., 401k, pension schemes), bonus/incentive eligibility, equity grants, participation in our employee stock purchase plan, competitive health benefits, and other family-friendly benefits including parental leave. GoDaddy’s benefits vary based on individual role and location and can be reviewed in more detail during the interview process.

We also embrace our diverse culture and offer a range of Employee Resource Groups (Culture). Have a side hustle? No problem. We love entrepreneurs! Most importantly, come as you are and make your own way.

About us:

GoDaddy is empowering everyday entrepreneurs around the world by providing the help and tools to succeed online, making opportunity more inclusive for all. GoDaddy is the place people come to name their idea, build a professional website, attract customers, sell their products and services, and manage their work. Our mission is to give our customers the tools, insights, and people to transform their ideas and personal initiative into success.

At GoDaddy, we know diverse teams build better products—period. Our people and culture reflect and celebrate that sense of diversity and inclusion in ideas, experiences and perspectives. But we also know that that's not enough to build true equity and belonging in our communities. That’s why we prioritise integrating diversity, equity, inclusion and belonging principles into the core of how we work every day—focusing not only on our employee experience, but also our customer experience and operations. It’s the best way to serve our mission of empowering entrepreneurs everywhere, and making opportunity more inclusive for all.

GoDaddy is proud to be an equal opportunity employer. GoDaddy will consider for employment qualified applicants with criminal histories in a manner consistent with local and federal requirements.

Our recruiting team is available to assist you in completing your application. If they could be helpful, please reach out to myrecruiter@godaddy.com.

Advertising Copywriter - Email and Direct Response employer: GoDaddy

At GoDaddy, we pride ourselves on being an exceptional employer that champions creativity and innovation in a fully remote environment. Our inclusive work culture fosters collaboration and personal growth, offering comprehensive benefits such as competitive health plans, retirement savings, and family-friendly policies. Join us to empower entrepreneurs globally while enjoying the flexibility of remote work and the support of a diverse team dedicated to your success.
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Contact Detail:

GoDaddy Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Advertising Copywriter - Email and Direct Response

✨Tip Number 1

Network like a pro! Reach out to people in the industry, attend virtual events, and connect with fellow creatives on platforms like LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.

✨Tip Number 2

Show off your portfolio! Make sure it’s up-to-date and highlights your best work, especially in email and direct response copywriting. When you get the chance to chat with potential employers, share your portfolio and discuss how your unique ideas can benefit their brand.

✨Tip Number 3

Prepare for interviews by researching GoDaddy’s mission and values. Think about how your experience aligns with empowering entrepreneurs and how you can contribute to their goals. Tailor your responses to show you’re not just a fit for the role, but for the company culture too!

✨Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining the GoDaddy team and ready to make an impact.

We think you need these skills to ace Advertising Copywriter - Email and Direct Response

Advertising Copywriting
Email Marketing
Direct Response Campaigns
Digital Content Creation
Creative Brief Interpretation
Collaboration with Cross-Functional Teams
Strong Communication Skills
Organisational Skills
Problem-Solving Skills
Attention to Detail
Ability to Work Under Tight Deadlines
Self-Starter
Adaptability
Knowledge of Audience Behaviours

Some tips for your application 🫡

Show Off Your Copy Skills: Make sure your application showcases your best copywriting work. Include samples that highlight your ability to craft compelling email and direct response content. We want to see how you can bring ideas to life!

Tailor Your Application: Don’t just send a generic application! Tailor your CV and cover letter to reflect the specific skills and experiences mentioned in the job description. Show us how you fit into our mission of empowering entrepreneurs.

Be Clear and Concise: When writing your application, keep it clear and to the point. We appreciate well-structured content that’s easy to read. Remember, you’re applying for a copywriting role, so let your writing shine!

Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets to the right people. Plus, it shows us you’re serious about joining our team!

How to prepare for a job interview at GoDaddy

✨Know Your Audience

Before the interview, take some time to research GoDaddy's target audience and their needs. Understanding who you’ll be writing for will help you tailor your responses and showcase your ability to create compelling copy that resonates with diverse audiences.

✨Showcase Your Copywriting Skills

Prepare a portfolio of your best work, especially pieces that highlight your experience in email and direct response campaigns. Be ready to discuss the thought process behind each piece and how it achieved measurable results, as this will demonstrate your strategic thinking and creativity.

✨Emphasise Collaboration

Since the role involves working with cross-functional teams, be prepared to share examples of how you've successfully collaborated with others in the past. Highlight your communication skills and how you’ve contributed to cohesive campaigns, as this will show you can thrive in a team environment.

✨Be Ready for Quick Thinking

Expect to answer questions or tackle scenarios on the spot. Practice articulating your ideas clearly and concisely under pressure. This will not only demonstrate your quick thinking but also your ability to maintain high-quality output even when deadlines are tight.

Advertising Copywriter - Email and Direct Response
GoDaddy

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