At a Glance
- Tasks: Lead performance marketing for sportsbook and casino brands across multiple markets.
- Company: Join GOAT Interactive, a dynamic online division of Editec Group.
- Benefits: Competitive salary, flexible working options, and opportunities for professional growth.
- Other info: Collaborative environment with a focus on innovation and results.
- Why this job: Make a real impact in the exciting world of iGaming and paid media.
- Qualifications: 5+ years in online gaming paid acquisition with proven success.
The predicted salary is between 50000 - 60000 £ per year.
GOAT Interactive, the online division of Editec Group, is seeking a Senior Paid Media Manager to lead performance marketing acquisition across sportsbook and casino brands. You will own the paid acquisition strategy across multiple markets, managing campaigns across Google, Meta, programmatic, DSPs and ad networks while working closely with country marketing teams and senior stakeholders.
The successful candidate will have 5+ years in online gaming paid acquisition, a track record of profitable results.
Senior iGaming Paid Media Lead employer: GOAT & Partners Ltd
At GOAT Interactive, we pride ourselves on fostering a dynamic and inclusive work culture that champions innovation and collaboration. As a Senior Customer Insight Analyst, you'll not only have the opportunity to influence data-led growth but also benefit from continuous professional development and a supportive environment that values your contributions. Located within the vibrant Editec Group, we offer a unique blend of career advancement opportunities and a commitment to enhancing customer experiences through cutting-edge analytics.
StudySmarter Expert Advice🤫
We think this is how you could land Senior iGaming Paid Media Lead
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for GOAT & Partners Ltd and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like GOAT & Partners Ltd are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with GOAT & Partners Ltd on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at GOAT & Partners Ltd. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Senior iGaming Paid Media Lead
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit GOAT & Partners Ltd. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of GOAT & Partners Ltd:Show us that you’ve done your homework! In your application, briefly mention what you admire about GOAT & Partners Ltd’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at GOAT & Partners Ltd
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at GOAT & Partners Ltd will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At GOAT & Partners Ltd, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.