At a Glance
- Tasks: Welcome customers, maintain store displays, and support daily operations.
- Company: GO Outdoors, a passionate retailer dedicated to outdoor adventures.
- Benefits: Competitive pay, staff discounts, personal development opportunities, and gym membership discounts.
- Other info: Flexible shifts and opportunities for growth in a supportive environment.
- Why this job: Join a vibrant team and inspire others to enjoy the great outdoors.
- Qualifications: Enthusiastic attitude, strong communication skills, and a passion for outdoor activities.
The predicted salary is between 26500 - 26500 £ per year.
At GO Outdoors our purpose is strong and clear; “to inspire and equip everyone for life outdoors”. We passionately believe in the positive benefits of the outdoors, whether that be the daily dog walk or hiking Ben Nevis, horse riding or cold water therapy, we provide the best equipment for all outdoor activities, always at the best price guaranteed! Our values aren’t just posters on the wall, we live them every day; ‘One Team ‘we are stronger together’, ‘Responsibility ‘we take ownership’, ‘Passion ‘we believe in what we do’ and ‘Integrity ‘we do the right thing’. Clear values which help us to fulfil our mission to be ‘the nations favourite outdoor retailer’. If you share our passion and want to make a difference join our team to be a part of something ‘unbeatable’!
Hourly Rate - £12.81
This is GO Outdoors. Made for Exploring. Built for Everyone.
Role Overview
At GO Outdoors, we don’t just equip adventures — we inspire them. As a Store Colleague, you’ll play an important role in delivering a great in-store experience every day, helping customers feel welcome, supported, and ready for their next adventure.
You’ll bring energy to the shop floor by greeting customers confidently, keeping displays well presented, replenishing stock, and maintaining high service and presentation standards. With a positive attitude, strong teamwork, and a passion for helping people, you’ll help keep the store running smoothly and reflect the high standards we’re known for.
If you’re ready to step into a fast-paced retail environment, learn new skills, and be part of a supportive team, this is your opportunity to make an impact and build a strong foundation for your future career.
Key Responsibilities
- Welcome customers with confidence and energy, offering friendly support and helping them find the right products for their needs.
- Use in-store systems to check stock, share product options, and support the full customer journey.
- Keep the shop floor clean, organised, and fully replenished — ensuring displays stay fresh and aligned with GO Outdoors standards.
- Support day-to-day store tasks, including till duties, restocking, and following all safety and store guidelines.
Skills & Experience Required
- A positive, enthusiastic approach suited to a fast-paced, customer-focused retail environment.
- Strong communication skills, with confidence engaging customers and working as part of a team.
- Willingness to learn, take on new tasks, and develop skills in a supportive store environment.
- Flexibility to work a variety of shifts, including weekends, evenings, and busy seasonal periods.
- A genuine passion for the outdoors and GO Outdoors product range.
- Proactive attitude, with confidence in approaching customers and supporting sales opportunities.
- Strong attention to detail, ensuring the shop floor is always well presented and customer-ready.
- Self-motivated, with a desire to learn, improve, and progress within the business.
What We Offer
We are proud to be an equal opportunity employer, committed to creating a workplace where every colleague is valued, respected, and empowered. We celebrate the diversity of our teams and strive to ensure that all colleagues — regardless of background, identity, or lived experience — can thrive and contribute meaningfully.
As part of our successful and continually evolving company, you’ll be encouraged to embrace our core priorities: putting people first, staying connected to our customers, and delivering operational excellence. We are always exploring new opportunities for growth and welcome individuals who are passionate about making a positive impact every day.
We know our employees work tirelessly to make GO Outdoors the success it is today and, in return, we offer some great benefits: Incremental Holiday Allowance; Staff Discount on qualifying purchases across Group retail stores and online; Exclusive Colleague Bike Discount scheme; Discounted Gym membership; Personal development opportunities to learn and develop at work; Access to Apprenticeships and accredited qualifications.
About JD Group
Founded in 1981 with a single store in the Northwest of England, JD Group has grown into a leading global omni-channel retailer in Sports Fashion, Outdoors, and Gyms. Our diverse and dedicated teams operate across a portfolio of renowned retail brands in multiple international markets.
Listed on the London Stock Exchange since 1996 and a proud member of the FTSE100 since 2019, JD Group continues to expand both in the UK and globally, driven by a commitment to innovation, excellence, and possibility.
Our vision is to become the world’s most trusted and dynamic omni-channel retailer in the sports and outdoor industry. We welcome individuals from all backgrounds to join us in shaping this future.
If you’re passionate about contributing to an inclusive, people-first, and customer-centric organisation and are motivated by continuous growth and operational excellence, we’d love to hear from you.
Due to the high volumes of applications our opportunities attract, it takes time to review them all. If you don't hear back within two weeks of you applying, please consider your application to have been unsuccessful on this occasion. Applications that meet the skills criteria will be contacted for a 1st stage meeting with the talent team. Shortlisted candidates will then be invited to interview with the hiring manager. Thank you again for your time.
Store Colleague in Cheltenham employer: Go Outdoors
At GO Outdoors, we are dedicated to creating a vibrant and inclusive work environment where every team member is valued and empowered. Located in the heart of Cheltenham, our store offers not only competitive pay and benefits like staff discounts and personal development opportunities but also a culture that celebrates passion for the outdoors and teamwork. Join us to inspire others while building a rewarding career in a supportive atmosphere that prioritises growth and operational excellence.
StudySmarter Expert Advice🤫
We think this is how you could land Store Colleague in Cheltenham
✨Tip Number 1
Get to know the company! Before your interview, dive into GO Outdoors' mission and values. Show us that you’re not just another candidate but someone who genuinely shares our passion for the outdoors.
✨Tip Number 2
Practice makes perfect! Role-play common interview questions with a friend or in front of the mirror. This will help you feel more confident and articulate when discussing how you can contribute to our team.
✨Tip Number 3
Bring your enthusiasm! When you walk into that interview, let your passion for the outdoors shine through. We want to see your energy and excitement about helping customers find their next adventure.
✨Tip Number 4
Follow up after your interview! A quick thank-you email can go a long way. It shows us that you’re genuinely interested in the role and appreciate the opportunity to chat with us.
We think you need these skills to ace Store Colleague in Cheltenham
Some tips for your application 🫡
Show Your Passion for the Outdoors:When you're writing your application, let your love for the outdoors shine through! Share any personal experiences or adventures that highlight your enthusiasm for outdoor activities. This will resonate with us at GO Outdoors and show that you’re a great fit for our team.
Be Yourself:We want to get to know the real you! Don’t be afraid to let your personality come through in your application. Use a friendly tone and share what makes you unique. Remember, we value authenticity and want to see how you can contribute to our vibrant team culture.
Highlight Your Teamwork Skills:As a Store Colleague, teamwork is key! Make sure to mention any past experiences where you’ve worked well with others. Whether it’s in retail or other settings, showing that you can collaborate effectively will make your application stand out to us.
Apply Through Our Website:We encourage you to apply directly through our website for the best chance of success! It’s super easy and ensures your application goes straight to the right people. Plus, you’ll find all the info you need about the role and our values there!
How to prepare for a job interview at Go Outdoors
✨Know Your Outdoor Stuff
Before the interview, brush up on your knowledge of outdoor activities and the products GO Outdoors offers. Being able to chat about hiking gear or camping essentials will show your genuine passion for the outdoors and help you connect with the interviewers.
✨Show Off Your People Skills
Since this role is all about customer interaction, be ready to demonstrate your communication skills. Think of examples where you've successfully helped customers or worked as part of a team. A friendly, enthusiastic attitude goes a long way!
✨Prepare for Scenario Questions
Expect questions that ask how you'd handle specific situations in-store, like dealing with a difficult customer or managing stock levels. Practise your responses to these scenarios so you can showcase your problem-solving skills and proactive attitude.
✨Emphasise Teamwork and Flexibility
GO Outdoors values teamwork and adaptability, so highlight your experiences working in a team and your willingness to take on various tasks. Mention any past roles where you’ve had to be flexible with your schedule or responsibilities.
