Store Manager in Poole

Store Manager – GO Outdoors LTD

Role Overview: The Store Manager oversees daily operations, drives sales performance, manages a team of motivated employees, and ensures exceptional customer service to achieve business goals.

Responsibilities

• Effectively run all store operations to meet or exceed sales & KPI targets, set clear sales goals, track performance, and evolve processes for continuous growth.
• Create and maintain colleague schedules to ensure proper coverage and productivity.
• Build a positive team culture through recruiting, training, and continuous development.
• Analyze sales data and financial reports to make quick, well-informed decisions, identifying and responding to opportunities both operationally and commercially.
• Develop and implement strategies to meet and exceed sales targets.
• Attract, engage, and motivate customers into making purchases using visual merchandising techniques.
• Ensure merchandise displays are attractive and align with brand guidelines.
• Deliver the highest level of service in store to achieve a positive Net Promoter Score (NPS).
• Address customer inquiries, feedback, and complaints in a timely and professional manner.
• Drive existing customer loyalty programs and promotions to enhance engagement.
• Maintain compliance with company policies, procedures, and regulatory requirements, including health & safety regulations.
• Monitor and control store expenses to stay within budget.
• Ensure stock accuracy during store audits.
• Ensure all new colleagues complete mandatory training.
• Maintain employee satisfaction and engagement survey results above company benchmarks.

Skills and Experience

• Previous management experience in a fast‑paced retail/customers‑facing environment.
• Passionate about retail with a good understanding of latest trends and competitors.
• Strong leadership skills and experience coaching and developing a cohesive team.
• Strong communication skills.
• Proven track record of managing and exceeding sales targets and KPIs.
• Experience analysing reports and making commercial decisions.
• Keen eye for detail and commerciality.
• Experience in visual merchandising is advantageous.
• Promote JD Group values to internal and external stakeholders.

Benefits

• Quarterly discretionary bonus scheme.
• 30% discount on eligible products in‑store and online (JD Sports, Size?, Foot Patrol, Blacks, Millets, GO Outdoors).
• Exclusive deals and discounts through the online benefits platform (TELUS Health).
• Access to digital health and well‑being services via TELUS Health.
• Health cash plans.
• Wide range of internal development courses.
• Access to apprenticeships & accredited qualifications (Earn while you learn – England only).
• Company sick pay scheme.
• Health care cover.
• Discounted gym memberships at JD Gyms.
• Life assurance.
• Colleague networks for sharing experiences and supporting initiatives.
• Volunteer opportunities and JD Foundation involvement.
• Employer engagement forums.
• Incremental holiday allowance.

An associate application review period may take approximately two weeks. Applicants who do not receive a response within that time will be considered not successful.