Who you are
- Strong desk and online research skills, including previous experience of qualitative interview or participant sourcing
- Ability to identify relevant companies, executives and subject matter experts against a defined brief
- Ability to verify professional and contact information accurately
- Clear and persuasive written communication skills
- Ability to summarise research into concise and useful briefing notes
- Strong spreadsheet, database and tracker-management skills
- Confidence using social media and professional networking platforms for research and outreach
- Understanding of B2B industries, business functions and senior job titles
- Strong communication, collaboration, negotiation and stakeholder liaison skills
- A proactive and independent approach, with the ability to work effectively in a fast-paced environment
- Strong time management and the ability to manage multiple priorities to tight deadlines
- Good judgement, including knowing when to advance questions or sensitive communications
- Understanding of GDPR and internal compliance processes, with the ability to handle personal information securely and use approved systems, templates and communications
Desirable
- Confidence using simple design tools to create template-based social assets
- Experience building or maintaining pipelines of executives, subject matter experts or other professional contacts
- Experience supporting network recruitment, relationship-building or engagement activity
What the job involves
- FT Longitude is looking for an Influencer Relations Executive to support the delivery of qualitative research projects and the development of the FT Longitude Speakers Network
- The role will combine desk research, interview and participant sourcing, outreach and relationship building
- You will identify relevant executives and subject matter experts against defined briefs, support approved communications and interview activity, and maintain accurate project and network records
- You will also help build a strong pipeline of experts for future research, speaking and engagement opportunities, while supporting the Research Operations team to deliver a growing portfolio of qualitative projects efficiently and consistently
- Conduct desk research to identify suitable organisations, executives and subject matter experts for qualitative interviews
- Create accurate and well-targeted candidate lists against agreed interview profiles
- Research and verify job titles, company information, professional backgrounds and contact details
- Use approved templates to conduct interview outreach and follow-up communications
- Maintain accurate interview trackers, project documentation and supporting files
- Support interview scheduling and related administration
- Assist with quote approvals, live-link sharing and other interviewee follow-up
- Build candidate pipelines for current and likely future qualitative research projects
- Prepare concise editor interview briefs covering interviewees’ professional backgrounds and expertise, relevant company context and history, and suggested areas and approved questions for exploration
- Prepare first drafts of selected communications and project materials for review
- Create simple, on-brand still or animated social assets using approved templates and brand guidance
- Identify executives, experts, PR contacts and other suitable prospects for the FT Longitude Speakers Network
- Build and maintain accurate prospect and subscriber records
- Support approved network recruitment and acquisition campaigns, including follow-up communications with prospective members
- Coordinate internal referrals and introductions
- Track network sign-ups, responses and conversion rates
- Support network communications, reporting and administration
- Help maintain a high-quality and relevant network across FT Longitude’s priority industries and business themes
- Improve research, outreach and follow-up templates and checklists
- Clean and update contact and network data
- Support the creation of qualitative research sales and marketing materials
- Document repeatable research, outreach and network-management processes
- Prepare qualitative research updates for the wider FT Longitude team
- Identify opportunities to improve the efficiency and quality of interview sourcing and network administration
- Handle personal information securely and accurately, following GDPR requirements and internal compliance processes
- This is a 4-month fixed term contract opportunity, working 2 days per week
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