Urban Outfitters Europe is seeking a Marketing Effectiveness Lead to bring rigour and strategy to measurement and investment across paid, organic, and social channels. You will own MMM/MTA implementations, build cross-channel reporting, and translate complex data into actionable budget recommendations.
The role sits at the intersection of brand and performance, ensuring unified measurement and accountability for every pound spent. EU data across multi-market contexts is a plus.
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European Marketing Effectiveness Lead (MMM/MTA) employer: Go Fractional
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