Customer Activity Assistant (Outdoor Instructor)
Customer Activity Assistant (Outdoor Instructor)

Customer Activity Assistant (Outdoor Instructor)

Full-Time No home office possible
Go Ape

At a Glance

  • Tasks: Welcome customers, instruct on safety, and ensure an amazing adventure experience.
  • Company: Go Ape is the UK's #1 outdoor adventure company with 36 locations offering thrilling activities.
  • Benefits: Enjoy flexible hours, subsidised adventure trips, retail discounts, and paid volunteering days.
  • Why this job: Join a passionate team, develop essential skills, and make a positive impact on customers' lives.
  • Qualifications: Must have a customer-first attitude, excellent communication skills, and a love for the outdoors.
  • Other info: Employee-owned company with opportunities for tax-free bonuses and a commitment to diversity.

We\’re looking for Senior Instructors (Also known as Senior Customer Activity Assistants) with either past Go Ape experience or similar activity experience to provide leadership within the team, acting as a role model to the team and supporting the Site Management in their roles operating a safe and efficient site.

We welcome applicants from all backgrounds and are committed to equality of opportunity. All offers are subject to acceptable Right to Work documents being provided.

Responsibilities

  • Health & Safety – demonstrate and ensure the safe system of activities at all times.
  • Instruct and brief customers and the wider team on safety procedures and the safe way of experiencing activities.
  • Conduct emergency drills, including site rescues, in accordance with company directives and training.
  • When acting as a Duty Manager, take ultimate responsibility for Health and Safety matters of both customers and staff, supported by the team.
  • Maintain and follow company risk assessments, method statements, emergency procedures, course operating limits and Operations Manual.
  • Record, report and investigate accidents and incidents, consulting with Duty Ops as necessary.
  • Ensure staffing levels are tailored to the requirements of the day – manage lunches, start and finish times appropriately.
  • Monitor future availability, flag and take action as agreed with the Site Manager.
  • Ensure safety briefings are carried out correctly for each activity.
  • Ensure customers complete relevant paperwork and comply with company rules and policy.
  • Complete end‑of‑day reports, handover notes and daily, weekly, monthly tasks as laid out by the Site Manager and Operations Manual.
  • Fit, remove and inspect harnesses and protective equipment.
  • Evaluate participant competence beyond the briefing stage.
  • Monitor and patrol the course; ensure all participants are safely conducting themselves and assist participants where necessary.
  • Open and close course activities, ensuring all procedures are conducted safely and timely.
  • Maintain all landing sites to the correct standard throughout the day.
  • Apply first aid as appropriate to your skill level.
  • Report and record accidents and incidents as required.
  • Help with local marketing as requested by the Site Manager/Deputy Manager.
  • Conduct course checks and record/report findings.
  • Maintain site, equipment and facilities.
  • Assist with risk assessments and method statements where required.
  • Ensure all staff are aware of and have read the WRS and First Site File.
  • Day‑to‑day management of the site team, including training and toolbox talks when required.
  • Support the Site Manager in delivering site objectives and other duties as discussed.
  • Welcome customers and deliver an outstanding customer experience.
  • Host schools and education groups, helping children take new adventures and overcome their fears.
  • Minimise customer complaints and maximise satisfaction, attempting to resolve issues onsite.
  • Mentor and coach the team to ensure great customer experience and continual improvement.
  • Encourage positive mindset: “I can” instead of “I can’t”.
  • Seek continuous improvement and aim to be two steps better.
  • Promote zero risk and development. Challenge, surprise and excite guests. Build in customer delight. Be socially and environmentally responsible. Create worthwhile, rewarding jobs. Do the right thing.

Qualifications

  • Previous Go Ape experience or similar activity experience.
  • First‑rate Health & Safety knowledge and skills, able to exemplify required standards.
  • Customer‑first attitude with drive and enthusiasm to deliver WOW.
  • Self‑starter, able to work under own initiative without supervision.
  • Thrives when given responsibility and managing/co‑ordinating a team and site activities.
  • Excellent interpersonal and communication skills.
  • High standard of personal hygiene and appearance.
  • Enthusiastic leader and mentor capable of collaborating in a dynamic work environment.
  • High energy levels with a cheerful disposition, even under pressure.
  • Enjoy working outdoors and have an excellent head for heights.
  • Demonstrate excellent attention to detail and diligent follow‑through of procedures.
  • Own reliable transport – many sites are remote.
  • Able to perform all physical duties with reasonable adjustments where required.
  • First‑hand experience of Go Ape activities.
  • Minimum 2‑day First Aid at Work or equivalent certificate.
  • Rescue Trained – internal applicants only.
  • Coaching or training experience.
  • Marketing and sales experience.
  • Health and safety experience.
  • Climbing / High Ropes experience.
  • Practical DIY & maintenance skills.
  • Previous contact with corporate clients or school groups.
  • Computer literate.
  • Live within 1‑hour commute of site (desirable).

Benefits and Development

  • Extensive online and practical training package covering health & safety, operations, customer service and communication skills.
  • Opportunities to participate in subsidised adventure trips each year (caving, hiking, cycling, kayaking, climbing, and international trips).
  • Voice through the Co‑Owner Council – represent interests on projects such as pay, benefits, environment & social initiatives and charity.
  • Flexible working hours and contracts – wide range of options, including weekend and bank holiday work.
  • Give As You Earn – donate to charity directly from salary.
  • Employee help line – free confidential advice on family, health, life, money and work.
  • Free Go Ape! – immediate family and partners are free; others receive 20% off.
  • Pension scheme – employer contributions matched to 3%.
  • Retail & leisure discounts.
  • Go Ape Foundation support and volunteering days – paid time off to volunteer on local community projects.

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Customer Activity Assistant (Outdoor Instructor) employer: Go Ape

At Go Ape, we pride ourselves on being the UK's leading outdoor adventure company, where our employees are not just staff but co-owners of the business. With a vibrant work culture that promotes teamwork, personal growth, and a commitment to safety, we offer flexible working hours, generous holiday allowances, and unique benefits like subsidised adventure trips and volunteering days. Join us in creating unforgettable experiences while enjoying a supportive environment that values your voice and contributions.
Go Ape

Contact Detail:

Go Ape Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Customer Activity Assistant (Outdoor Instructor)

✨Tip Number 1

Familiarise yourself with Go Ape's mission and values. Understanding their commitment to creating adventurous experiences will help you align your enthusiasm and customer service approach with what they stand for.

✨Tip Number 2

Highlight any previous experience in outdoor activities or customer service roles during your interactions. Sharing specific examples of how you've created memorable experiences for customers can set you apart from other candidates.

✨Tip Number 3

Demonstrate your teamwork skills by discussing past experiences where you've successfully collaborated with others. Go Ape values team players, so showing that you can work well in a group will be beneficial.

✨Tip Number 4

Be prepared to discuss your understanding of health and safety procedures relevant to outdoor activities. Showing that you take safety seriously and can follow protocols diligently will reassure them of your suitability for the role.

We think you need these skills to ace Customer Activity Assistant (Outdoor Instructor)

Customer Service Skills
Instruction and Briefing Skills
Teamwork
Risk Assessment
Communication Skills
Confidence
Independence
Attention to Detail
Health and Safety Awareness
Physical Fitness
Problem-Solving Skills
Interpersonal Skills
Ability to Work Under Pressure
Outdoor Activity Knowledge
Transport Accessibility

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience and skills that align with the role of a Customer Activity Assistant. Emphasise any previous customer service roles, outdoor activities, or instructional experience.

Craft a Compelling Cover Letter: Write a cover letter that showcases your enthusiasm for outdoor activities and working with customers. Mention specific examples of how you've provided excellent customer service or led groups in outdoor settings.

Highlight Relevant Skills: In your application, focus on key skills mentioned in the job description such as teamwork, communication, and safety awareness. Provide examples of how you've demonstrated these skills in past experiences.

Show Your Passion for Adventure: Convey your love for outdoor activities and adventure in your application. Discuss any personal experiences that reflect your adventurous spirit and ability to encourage others to step out of their comfort zones.

How to prepare for a job interview at Go Ape

✨Show Your Enthusiasm for Adventure

Make sure to express your passion for outdoor activities and adventure during the interview. Share personal experiences that highlight your love for the outdoors and how it aligns with Go Ape's mission of encouraging everyone to live life adventurously.

✨Demonstrate Customer Service Skills

Prepare examples of how you've provided excellent customer service in previous roles. Highlight situations where you went above and beyond to ensure customer satisfaction, as this is crucial for creating the 'customer WOW' experience that Go Ape values.

✨Emphasise Teamwork and Independence

Be ready to discuss your ability to work both as part of a team and independently. Provide examples of how you've successfully collaborated with others while also taking initiative when required, showcasing your versatility in different working environments.

✨Understand Health and Safety Protocols

Familiarise yourself with basic health and safety principles relevant to outdoor activities. Be prepared to discuss how you would ensure participant safety and follow procedures, as this is a key responsibility of the role.

Customer Activity Assistant (Outdoor Instructor)
Go Ape

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