Paid Social Manager

Paid Social Manager

Full-Time On-site
GNB Partnership Careers

Our client, a global fast-paced iGaming organisation is looking for an experienced Paid Social Manager.
The Role
We are looking to hire a manager to join our Paid Social team, supporting the continued growth of our client's online casino and bingo brand across international markets.
This role will focus on the delivery and optimisation of full-funnel paid social campaigns across key platforms, including Meta, Snapchat, and TikTok. The position is performance-driven and requires a strong analytical mindset, with a focus on using data to inform decisions and drive results.
You will work closely with internal stakeholders to translate campaign performance into clear insights, contributing to strategic discussions and continuous improvement across campaigns.
This is an excellent opportunity for a proactive and commercially minded marketer to further develop their expertise within a key marketing discipline in a fast-paced, growth-focused environment.
Your Responsibilities:
Manage campaigns across Meta, Snap and/or TikTok campaigns for assigned markets including campaign setup, budget management, liaising with the design team for assets and ensuring ad compliance.
Collaborate with stakeholders and country managers globally to plan, deliver and successfully execute annual marketing forecasts for Paid Social channels.
Maintain accurate daily reporting, create and present monthly and quarterly reports, factoring in Customer Lifetime Value (CLV).
Analyse campaign performance and translate data into actionable recommendations to improve results.
Help develop full-funnel campaign activity with a focus on acquisition, working with Brand teams to develop upper-funnel initiatives.
Work closely with data team to ensure tracking is set-up optimally including implementing tracking links and landing pages to ensure all published ads are fully functional.
Develop an understanding of international markets, adapting campaigns to reflect cultural nuances and audience behaviour.
Identify opportunities for increased automation and efficiency through advanced technical solutions.
Lead internal and external meetings where required, presenting insights and recommendations clearly.
Experience required:
4+ years management of Paid Soc...

Paid Social Manager employer: GNB Partnership Careers

Join a dynamic and innovative global iGaming organisation as a Paid Social Marketing Manager, where you'll thrive in a fast-paced environment that champions creativity and data-driven decision-making. With a hybrid work model, competitive salary, and opportunities for professional growth, this role offers a unique chance to make a significant impact while enjoying a supportive work culture that values collaboration and employee well-being. Experience exciting company activities and the potential for career advancement within one of the industry's leading brands.

GNB Partnership Careers

Contact Details:

GNB Partnership Careers Recruitment Team