Marketing Analytics Lead - Hybrid, Data-Driven

Marketing Analytics Lead - Hybrid, Data-Driven

Full-Time 45000 - 55000 £ / year (est.) Home office (partial)
GMAC

At a Glance

  • Tasks: Support marketing strategy by managing data infrastructure and delivering actionable insights.
  • Company: GMAC, a forward-thinking organisation in Greater London.
  • Benefits: Hybrid work model, flexible hours, and a diverse workplace culture.
  • Other info: Great opportunity for career growth in a data-driven environment.
  • Why this job: Join a dynamic team and make a real impact on marketing strategies.
  • Qualifications: Bachelor's degree and 3+ years in marketing analytics with Google Analytics 4 and HubSpot skills.

The predicted salary is between 45000 - 55000 £ per year.

GMAC in Greater London is looking for a Marketing Analytics Manager to support marketing strategy through technical data enablement. This role involves maintaining marketing data infrastructure, optimising tracking across channels, and delivering actionable insights for decision-making.

The ideal candidate will have a bachelor's degree and a minimum of 3 years’ experience in marketing analytics, with strong capabilities in Google Analytics 4 and HubSpot reporting. This position offers a hybrid work environment, providing flexibility and accommodating a diverse workforce.

Marketing Analytics Lead - Hybrid, Data-Driven employer: GMAC

GMAC is an exceptional employer that champions a flexible hybrid work environment, fostering a culture of inclusivity and innovation. With a strong emphasis on employee growth, we provide ample opportunities for professional development in the dynamic field of marketing analytics, ensuring our team members can thrive while contributing to impactful data-driven strategies in the vibrant Greater London area.

GMAC

Contact Details:

GMAC Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Marketing Analytics Lead - Hybrid, Data-Driven

Tip Number 1

Network like a pro! Reach out to folks in the marketing analytics field on LinkedIn or at industry events. A friendly chat can open doors and give you insights that might just land you that dream job.

Tip Number 2

Show off your skills! Create a portfolio showcasing your best work in Google Analytics 4 and HubSpot reporting. This will not only demonstrate your expertise but also make you stand out from the crowd.

Tip Number 3

Prepare for interviews by brushing up on common marketing analytics questions. We recommend practising your answers with a friend or in front of the mirror to boost your confidence and ensure you shine during the real deal.

Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take the initiative to connect directly with us.

We think you need these skills to ace Marketing Analytics Lead - Hybrid, Data-Driven

Marketing Analytics
Google Analytics 4
HubSpot Reporting
Data Infrastructure Management
Tracking Optimisation
Actionable Insights Delivery
Decision-Making Support

Some tips for your application 🫡

Show Off Your Data Skills:Make sure to highlight your experience with Google Analytics 4 and HubSpot reporting in your application. We want to see how you've used data to drive marketing decisions, so share specific examples that showcase your analytical prowess!

Tailor Your Application:Don’t just send a generic CV and cover letter! We love it when candidates tailor their applications to the role. Mention how your skills align with our needs for maintaining marketing data infrastructure and optimising tracking across channels.

Be Clear and Concise:When writing your application, keep it clear and to the point. We appreciate well-structured responses that get straight to the heart of your experience and how it relates to the Marketing Analytics Lead position.

Apply Through Our Website:We encourage you to apply through our website for the best chance of getting noticed. It’s super easy, and you’ll be able to submit all the necessary documents in one go. Plus, we love seeing applications come directly from our site!

How to prepare for a job interview at GMAC

Know Your Data Tools

Make sure you brush up on your knowledge of Google Analytics 4 and HubSpot reporting. Be ready to discuss how you've used these tools in past roles to drive marketing decisions. Having specific examples will show that you’re not just familiar with the tools, but that you can leverage them effectively.

Understand the Marketing Landscape

Familiarise yourself with current trends in marketing analytics. Research GMAC's recent campaigns and think about how data-driven insights could enhance their strategies. This shows that you’re proactive and genuinely interested in contributing to their success.

Prepare for Scenario Questions

Expect questions that ask you to solve hypothetical problems using data. Practice articulating your thought process clearly. For instance, how would you optimise tracking across different channels? This will demonstrate your analytical thinking and problem-solving skills.

Showcase Your Communication Skills

As a Marketing Analytics Lead, you'll need to convey complex data insights to non-technical stakeholders. Prepare to discuss how you've successfully communicated findings in the past. Use clear, jargon-free language to illustrate your points during the interview.