Social Media, Content & Engagement Specialist in Birmingham

Social Media, Content & Engagement Specialist in Birmingham

Birmingham Full-Time 30000 - 40000 £ / year (est.) Home office (partial)
Gloss

At a Glance

  • Tasks: Create and manage engaging content across social media platforms while building client communities.
  • Company: Gloss, a creative agency focused on brand storytelling and digital experiences.
  • Benefits: Flexible hybrid work, competitive pay, and opportunities for professional growth.
  • Other info: Opportunity to progress and manage larger accounts as you grow.
  • Why this job: Join a dynamic team and make an impact in the world of social media.
  • Qualifications: 1-3 years in social media management with strong communication skills.

The predicted salary is between 30000 - 40000 £ per year.

Gloss is a creative agency specialising in brand, content and digital experiences. We work with ambitious brands to tell compelling stories, build meaningful communities and drive engagement across social and digital platforms.

The Role

As our Social Media, Content and Engagement Specialist you will plan, create, publish and manage content across multiple social platforms while actively engaging with client communities. You will work independently on smaller projects and collaborate closely with the creative, strategy and account teams on larger campaigns. This is a client-facing role with ownership of account performance, engagement growth and overall social delivery. You will be responsible for day-to-day client communication, taking part in calls and meetings where required and contributing to reporting and performance updates. The role is hybrid, with collaboration from our Birmingham office and flexibility to work remotely where appropriate.

Contract, Hours and Rate

  • Full-time or part-time opportunities available
  • Contracted position with initial contract and review after 6 months
  • Primary working hours during weekdays
  • Evenings and weekends may be required depending on client needs, flexibility is essential
  • Rate dependent on commercial experience

Key Responsibilities

  • Social Media Management
    • Plan, schedule and publish content across Instagram, TikTok, LinkedIn, Facebook and X
    • Manage client accounts end to end with clear ownership of performance
    • Maintain consistent brand voice across multiple clients
    • Stay up to date with platform changes, trends and best practice
  • Content Creation
    • Write engaging captions and develop concepts for short-form video, stories, reels and carousels
    • Work with designers and video creators to deliver high-quality content
    • Manage content calendars and support campaign delivery
  • Community and Engagement
    • Manage comments and direct messages in a timely and professional manner
    • Build relationships with online audiences and client communities
    • Identify opportunities to increase engagement and visibility
  • Reporting and Performance
    • Monitor engagement and account performance
    • Provide insights and recommendations to improve results
    • Take responsibility for continuous improvement across managed accounts
  • Tools and Platforms
    • Meta platforms
    • TikTok
    • Scheduling

What We Are Looking For

  • 1 to 3+ years experience in social media, content or community management
  • Experience managing client or brand social accounts
  • Strong understanding of social platforms and online culture
  • Excellent written communication skills with strong attention to tone of voice
  • Ability to manage multiple accounts and deadlines
  • Comfortable working independently while contributing within a wider team

Portfolio or Trial

Portfolio or examples of managed social accounts required. Alternatively, willingness to complete a small task or trial.

Progression and Growth

As you demonstrate the ability to grow engagement, retain clients and positively impact account performance, you will have the opportunity to manage larger client accounts and take on increased responsibility within the agency.

Social Media, Content & Engagement Specialist in Birmingham employer: Gloss

At Gloss, we pride ourselves on being a dynamic and innovative creative agency that fosters a collaborative and inclusive work culture. Our Birmingham office offers a hybrid working model, allowing for flexibility while still encouraging teamwork and creativity. With ample opportunities for professional growth and the chance to work with ambitious brands, we empower our employees to take ownership of their projects and make a meaningful impact in the world of social media and content engagement.

Gloss

Contact Details:

Gloss Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Social Media, Content & Engagement Specialist in Birmingham

Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Gloss and show them what you can bring to the table.

Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Gloss are looking for.

Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Gloss on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Gloss. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace Social Media, Content & Engagement Specialist in Birmingham

Social Media Management
Content Creation
Community Engagement
Client Communication
Performance Monitoring
Trend Analysis
Written Communication Skills

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Gloss. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of Gloss:Show us that you’ve done your homework! In your application, briefly mention what you admire about Gloss’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at Gloss

Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Gloss will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

Be Ready for Scenario-Based Questions

At Gloss, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.