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- Tasks: Execute marketing campaigns for sustainability conferences and generate leads for sales.
- Company: Join a friendly, diverse team in a growing London-based company.
- Benefits: Enjoy hybrid working, structured training, and international travel opportunities.
- Other info: Regular team socials and a fun, friendly working culture.
- Why this job: Make an impact in the decarbonisation space while developing your marketing skills.
- Qualifications: 1 year of B2B events marketing experience and strong copywriting skills.
The predicted salary is between 30000 - 40000 £ per year.
We are seeking a motivated and detail-oriented Conference Marketing Executive to join our friendly, diverse, and growing team based in London. In this role, you will support the Marketing team in executing comprehensive marketing plans and campaigns for a portfolio of decarbonisation and sustainability conferences. You will be responsible for implementing marketing campaigns to generate leads for the sales team and increase online bookings.
Responsibilities
- Campaign Execution: Develop and implement multi-channel marketing campaigns (email, social media, website) to drive attendee registration and revenue.
- Content Creation: Write, proofread, and produce engaging marketing copy, including newsletters, press releases, and editorials.
- Website management: Maintain and update event websites with accurate and engaging content.
- Digital & Social Media Management: Manage event websites, maintain attendee databases, and coordinate social media schedules.
- Operational Support: Work with sales and operations teams to create marketing collateral, manage media partner relations, and run ambassador programs.
- Analysis & Reporting: Monitor, analyse, and report on campaign performance, ROI, and attendee feedback.
- Administrative Tasks: Manage marketing budgets, coordinate with vendors, and assist with on-site event marketing as needed.
Experience
- Minimum 1 year of B2B events marketing experience.
- Strong copywriting and analytical skills, with a proven track record of running successful, data-driven marketing campaigns.
- Graphic design fundamentals (e.g. Canva, Adobe), preferable but not essential.
- Excellent time management and project coordination skills.
- Familiarity with marketing automation tools and CRM platforms.
If you are passionate about marketing and eager to grow and contribute to our success, we invite you to apply for this exciting opportunity.
Additional pay: Bonus scheme
Benefits:
- Hybrid working from our Central London office.
- Structured training to support long-term career growth.
- International travel opportunities to meet clients and run events abroad.
- 22 days annual leave (increasing by one day every year, up to 25 days) + bank holidays + your birthday off.
- Regular team socials and a fun, friendly working culture.
B2B Conference Marketing Executive in Shrewsbury employer: Globuc
Contact Detail:
Globuc Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land B2B Conference Marketing Executive in Shrewsbury
✨Tip Number 1
Network like a pro! Attend industry events, webinars, and meetups to connect with people in the B2B marketing space. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best marketing campaigns, copywriting samples, and any analytics reports you've worked on. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Don’t just apply blindly! Tailor your approach for each application. Research the company and mention specific projects or values that resonate with you in your conversations. It shows you're genuinely interested and not just sending out mass applications.
✨Tip Number 4
Leverage our website! Apply through StudySmarter’s platform to ensure your application stands out. Plus, keep an eye on our job board for new opportunities that match your skills and interests.
We think you need these skills to ace B2B Conference Marketing Executive in Shrewsbury
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the B2B Conference Marketing Executive role. Highlight your relevant experience in executing marketing campaigns and any specific skills that match the job description, like copywriting or using marketing automation tools.
Show Off Your Creativity: Since you'll be involved in content creation, don’t shy away from showcasing your creative side. Include examples of engaging marketing copy you've written or campaigns you've executed. This is your chance to impress us with your flair!
Be Data-Driven: We love numbers! If you’ve run successful campaigns before, share the results. Talk about how you monitored performance and what strategies you used to improve ROI. This will show us you’re analytical and results-oriented.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. Plus, it’s super easy!
How to prepare for a job interview at Globuc
✨Know Your Campaigns
Before the interview, brush up on recent marketing campaigns in the B2B space, especially those related to decarbonisation and sustainability. Be ready to discuss how you would approach similar campaigns and what strategies you think would work best.
✨Show Off Your Copywriting Skills
Since strong copywriting is key for this role, prepare a few examples of your best marketing copy. Whether it's newsletters or social media posts, having tangible examples will demonstrate your skills and creativity.
✨Familiarise Yourself with Tools
Get comfortable with marketing automation tools and CRM platforms. If you have experience with specific tools, mention them during the interview. This shows you're ready to hit the ground running and can adapt quickly to their systems.
✨Be Ready to Analyse
Prepare to discuss how you've monitored and reported on campaign performance in the past. Bring examples of how you've used data to drive decisions and improve results, as this will highlight your analytical skills and understanding of ROI.