At a Glance
- Tasks: Execute marketing campaigns for sustainability conferences and generate leads for sales.
- Company: Join a friendly, diverse team in a growing London-based company.
- Benefits: Enjoy hybrid working, structured training, and international travel opportunities.
- Other info: Regular team socials and a fun, friendly working culture await you!
- Why this job: Make a real impact in the decarbonisation space while developing your marketing skills.
- Qualifications: 1 year of B2B events marketing experience and strong copywriting skills.
The predicted salary is between 30000 - 40000 £ per year.
We are seeking a motivated and detail-oriented Conference Marketing Executive to join our friendly, diverse, and growing team based in London. In this role, you will support the Marketing team in executing comprehensive marketing plans and campaigns for a portfolio of decarbonisation and sustainability conferences. You will be responsible for implementing marketing campaigns to generate leads for the sales team and increase online bookings.
Responsibilities
- Campaign Execution: Develop and implement multi-channel marketing campaigns (email, social media, website) to drive attendee registration and revenue.
- Content Creation: Write, proofread, and produce engaging marketing copy, including newsletters, press releases, and editorials.
- Website management: Maintain and update event websites with accurate and engaging content.
- Digital & Social Media Management: Manage event websites, maintain attendee databases, and coordinate social media schedules.
- Operational Support: Work with sales and operations teams to create marketing collateral, manage media partner relations, and run ambassador programs.
- Analysis & Reporting: Monitor, analyse, and report on campaign performance, ROI, and attendee feedback.
- Administrative Tasks: Manage marketing budgets, coordinate with vendors, and assist with on-site event marketing as needed.
Experience
- Minimum 1 year of B2B events marketing experience.
- Strong copywriting and analytical skills, with a proven track record of running successful, data-driven marketing campaigns.
- Graphic design fundamentals (e.g. Canva, Adobe), preferable but not essential.
- Excellent time management and project coordination skills.
- Familiarity with marketing automation tools and CRM platforms.
If you are passionate about marketing and eager to grow and contribute to our success, we invite you to apply for this exciting opportunity.
Additional pay: Bonus scheme
Benefits:
- Hybrid working from our Central London office.
- Structured training to support long-term career growth.
- International travel opportunities to meet clients and run events abroad.
- 22 days annual leave (increasing by one day every year, up to 25 days) + bank holidays + your birthday off.
- Regular team socials and a fun, friendly working culture.
B2B Conference Marketing Executive in Coventry employer: Globuc
Join a vibrant and inclusive team in the heart of London, where your role as a B2B Conference Marketing Executive will not only allow you to contribute to impactful decarbonisation and sustainability initiatives but also offer you structured training and international travel opportunities for personal and professional growth. With a focus on collaboration and creativity, our hybrid working model and regular team socials foster a fun and supportive work culture, making us an excellent employer for those seeking meaningful and rewarding employment.
StudySmarter Expert Advice🤫
We think this is how you could land B2B Conference Marketing Executive in Coventry
✨Tip Number 1
Network like a pro! Attend industry events, webinars, and meetups to connect with potential employers and fellow marketers. Don’t be shy – introduce yourself and share your passion for B2B marketing!
✨Tip Number 2
Show off your skills! Create a personal website or portfolio showcasing your best marketing campaigns and copywriting samples. This is your chance to shine and demonstrate what you can bring to the table.
✨Tip Number 3
Leverage social media! Use platforms like LinkedIn to engage with companies you're interested in. Follow them, comment on their posts, and even reach out directly to express your interest in their marketing roles.
✨Tip Number 4
Apply through our website! We love seeing applications come directly from passionate candidates. Make sure to tailor your application to highlight your experience in executing successful marketing campaigns.
We think you need these skills to ace B2B Conference Marketing Executive in Coventry
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the B2B Conference Marketing Executive role. Highlight your relevant experience in executing marketing campaigns and any specific skills that match what we're looking for, like copywriting and analytical abilities.
Show Off Your Creativity:Since you'll be creating engaging marketing content, don’t hesitate to showcase your creative flair in your application. Include examples of past campaigns or projects where you’ve made a real impact, especially if they relate to sustainability or decarbonisation.
Be Data-Driven:We love numbers! If you've got experience with analysing campaign performance or ROI, make sure to mention it. Show us how your analytical skills have helped improve marketing strategies in your previous roles.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at Globuc
✨Know Your Campaigns
Before the interview, dive deep into the types of marketing campaigns you’ve executed in the past. Be ready to discuss specific examples that showcase your ability to drive attendee registration and revenue, especially in B2B settings.
✨Show Off Your Copywriting Skills
Since strong copywriting is key for this role, prepare a few samples of your work. Whether it’s newsletters or press releases, having tangible examples will demonstrate your writing prowess and creativity during the interview.
✨Familiarise Yourself with Tools
Brush up on any marketing automation tools and CRM platforms you’ve used. If you have experience with graphic design tools like Canva or Adobe, mention that too! This shows you’re tech-savvy and ready to hit the ground running.
✨Be Ready to Analyse
Prepare to discuss how you’ve monitored and reported on campaign performance in the past. Highlight your analytical skills and be ready to share insights on how you’ve used data to improve marketing strategies.
