SAP Partner Alliances Manager
SAP Partner Alliances Manager

SAP Partner Alliances Manager

London Full-Time 48000 - 84000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Manage and expand strategic relationships with SAP and partners to drive revenue.
  • Company: Join a global leader in SAP-based solutions and technology alliances.
  • Benefits: Enjoy competitive salary, commission structure, and career growth opportunities.
  • Why this job: Be part of a dynamic team influencing the company's direction within the SAP ecosystem.
  • Qualifications: Bachelor’s degree required; experience in partner management and SAP ecosystem preferred.
  • Other info: Fast-paced environment with opportunities for personal and professional development.

The predicted salary is between 48000 - 84000 £ per year.

The SAP Partner Alliances Manager is responsible for managing and expanding the company’s strategic relationship with SAP and its ecosystem partners to drive revenue, increase market presence, and develop joint go-to-market (GTM) initiatives. This role requires deep knowledge of SAP’s partner ecosystem, strong business acumen, and a proven ability to execute partnership strategies. The ideal candidate will work closely with SAP’s teams, internal stakeholders, and customers to maximize the value of the partnership.

Key Responsibilities & Role Tasks

  • Strategic Partner Relationship Management
    • Establish and maintain strong relationships with key SAP stakeholders, including partner account managers, sales teams, and product groups.
    • Develop and execute a partner engagement strategy, ensuring alignment with SAP’s goals and the company’s business objectives.
    • Act as the primary point of contact for SAP partnership-related activities, escalations, and strategic discussions.
    • Stay updated on SAP’s evolving business models, partner programs, and technology roadmap to position the company’s solutions effectively.
    • Identify and nurture new partnership opportunities within SAP’s global and regional ecosystems.
  • Sales & Revenue Growth Through SAP Partnerships
    • Align with SAP’s sales teams to identify and pursue joint sales opportunities, co-sell engagements, and deal acceleration strategies.
    • Work with internal sales teams to educate them on SAP alliance benefits, SAP partnership resources, and co-sell programs.
    • Manage the pipeline of SAP-driven opportunities, tracking performance metrics such as lead generation, partner-influenced revenue, and co-sell success rates.
    • Drive the execution of sales plays, industry solutions, and account-based strategies leveraging SAP’s ecosystem.
    • Support SAP sales teams by providing case studies, customer success stories, and competitive differentiation insights.
  • Go-To-Market (GTM) & Marketing Execution
    • Collaborate with SAP’s marketing and partner teams to develop joint GTM plans, marketing campaigns, and demand generation activities.
    • Organize and participate in SAP-sponsored events, trade shows, and executive roundtables.
    • Secure MDF (Marketing Development Funds) from SAP and ensure effective utilization for marketing initiatives.
    • Create co-branded marketing assets, such as solution briefs, whitepapers, presentations, and customer success stories.
    • Align SAP product messaging with the company’s value proposition to ensure consistency in external communications.
  • Partner Program & Compliance Management
    • Ensure the company meets all SAP Partner Program requirements (certifications, solution validations, revenue thresholds, etc.).
    • Keep internal teams informed about SAP’s evolving partner tiers, program benefits, and new requirements.
    • Track partnership ROI (Return on Investment), ensuring continued alignment with business goals.
    • Maintain accurate records of SAP partnership agreements, certifications, and benefits utilization.
  • Internal Stakeholder Collaboration & Enablement
    • Conduct regular enablement sessions for internal sales, marketing, and technical teams on SAP’s ecosystem, co-selling processes, and solution positioning.
    • Develop and share competitive intelligence reports on SAP and industry trends to help teams tailor their strategies.
    • Work closely with product teams to ensure solution compatibility and technical alignment with SAP technologies.
    • Coordinate with customer success teams to drive adoption and expansion within SAP-related accounts.
  • Partner Performance Monitoring & Reporting
    • Define KPIs (Key Performance Indicators) to measure SAP partnership success, including revenue and pipeline influenced by SAP partnerships, number of SAP co-sell opportunities and joint wins, engagement levels with SAP teams (meetings, marketing activities, etc.), and marketing ROI from SAP-led initiatives.
    • Generate reports on SAP-related deal progress, marketing performance, and partnership effectiveness for leadership teams.
    • Provide regular updates to executive teams on SAP partnership growth strategies and areas for improvement.

Qualifications & Experience

  • Required:
    • Bachelor’s degree in Business, Marketing, IT, or a related field. (MBA preferred)
    • Extensive experience in partner management, alliances, or business development within the SAP ecosystem.
    • Proven experience in managing SAP partnerships, co-sell initiatives, and GTM strategies.
    • Strong knowledge of SAP’s partner programs, partner benefits, and sales processes.
    • Excellent relationship-building and negotiation skills.
    • Ability to drive collaboration between sales, marketing, and technical teams to execute joint initiatives.
    • Strong project management skills, with the ability to manage multiple initiatives simultaneously.
    • Proficiency in CRM and partner management tools (Salesforce, SAP PartnerEdge, etc.).
  • Preferred:
    • Experience working in cloud, ERP, or enterprise software solutions related to SAP.
    • Familiarity with SAP technology stack (SAP S/4HANA, SAP BTP, SAP SuccessFactors, etc.).
    • Knowledge of SAP’s market trends, industry verticals, and competitive positioning.
    • Background in channel sales, alliances, or ecosystem strategy development.

Why Join Us?

  • Opportunity to work with a global leader in SAP-based solutions and technology alliances.
  • Dynamic, fast-paced environment with career growth opportunities in a high-impact role.
  • Competitive salary, commission structure, and benefits.
  • Ability to influence the company’s strategic direction within the SAP ecosystem.
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Contact Detail:

Globant Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land SAP Partner Alliances Manager

✨Tip Number 1

Network with current and former SAP employees to gain insights into the company culture and partnership strategies. Attend SAP-related events or webinars to connect with key stakeholders and learn about their latest initiatives.

✨Tip Number 2

Familiarise yourself with SAP's partner ecosystem by researching their partner programmes and success stories. This knowledge will help you demonstrate your understanding of how to leverage these partnerships effectively during interviews.

✨Tip Number 3

Prepare to discuss specific examples of successful partnership management and co-selling initiatives you've led in the past. Highlight your ability to drive revenue growth and align with business objectives, as these are crucial for the role.

✨Tip Number 4

Stay updated on the latest trends in the SAP ecosystem, including new technologies and market shifts. Being knowledgeable about SAP's evolving landscape will position you as a valuable candidate who can contribute to strategic discussions.

We think you need these skills to ace SAP Partner Alliances Manager

Strategic Partner Relationship Management
Business Acumen
Partnership Strategy Execution
Sales Alignment
Co-Sell Engagements
Pipeline Management
Marketing Development Funds (MDF) Utilisation
Go-To-Market Planning
Partner Program Compliance
Performance Metrics Tracking
Internal Stakeholder Collaboration
Competitive Intelligence Reporting
Project Management
CRM Proficiency (Salesforce, SAP PartnerEdge)
Negotiation Skills
Technical Alignment with SAP Technologies

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience in partner management and alliances, particularly within the SAP ecosystem. Use specific examples that demonstrate your ability to manage partnerships and drive revenue growth.

Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Discuss how your background aligns with the key responsibilities outlined in the job description, particularly your experience with SAP partnerships and go-to-market strategies.

Highlight Key Achievements: When detailing your work experience, focus on quantifiable achievements related to partnership success, such as revenue generated through SAP collaborations or successful joint marketing initiatives. This will showcase your impact in previous roles.

Showcase Your Knowledge of SAP: Demonstrate your understanding of SAP’s partner ecosystem and its business models. Mention any relevant certifications or training you have completed, and discuss how you can leverage this knowledge to benefit the company.

How to prepare for a job interview at Globant

✨Know Your SAP Ecosystem

Familiarise yourself with SAP's partner ecosystem and its latest developments. Understand the key players, their roles, and how they align with the company's objectives. This knowledge will help you demonstrate your expertise and show that you're proactive in staying updated.

✨Showcase Relationship Management Skills

Prepare examples of how you've successfully built and maintained relationships in previous roles. Highlight your negotiation skills and ability to collaborate across teams, as these are crucial for managing partnerships effectively.

✨Demonstrate Sales Acumen

Be ready to discuss your experience with sales strategies and revenue growth through partnerships. Share specific instances where you've identified joint sales opportunities or driven co-sell initiatives, as this will showcase your ability to contribute to the company's bottom line.

✨Prepare for Go-To-Market Discussions

Think about how you would approach developing joint go-to-market plans with SAP. Be prepared to discuss marketing strategies, campaign execution, and how you would leverage marketing development funds effectively. This will illustrate your strategic thinking and alignment with the role's responsibilities.

SAP Partner Alliances Manager
Globant
Location: London
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  • SAP Partner Alliances Manager

    London
    Full-Time
    48000 - 84000 £ / year (est.)
  • G

    Globant

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