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- Tasks: Connect with pet industry executives and upsell advertising opportunities.
- Company: Remote B2B media company focused on the international pet industry.
- Benefits: Flexible remote work, supportive team, and a fun industry to engage with.
- Other info: Be part of a dynamic team with over 35 years of industry presence.
- Why this job: Join a friendly team and make a real impact in the pet industry.
- Qualifications: Proven sales experience, especially in advertising or B2B sales.
The predicted salary is between 30000 - 40000 £ per year.
Does picking up the phone to call someone who's never heard of you feel like fun, not friction? Do you like dogs and cats as well? We're a B2B media company for the international pet industry. Executives in the industry love our publications (print + online) and events. Note that we're a remote business, so you don't have to show up to an office every day.
Yes, you'll inherit a portfolio of long-term advertisers to upsell and renew. But that side of the business mostly takes care of itself. That means emails, calls, LinkedIn and any other smart way to find executives in the pet industry who should be advertising with us but aren't yet. You'll work the occasional inbound leads that come in from our website.
You’ll own your pipeline end-to-end: running conversations, testing what works, and continuously improving your approach. You'll manage a portfolio of existing advertisers - most of them long-term clients - and look after their renewals and upsells.
A real track record in sales: not just hitting targets, but beating them. At least 2-3 years of hunter experience, or 4+ years in sales more broadly with a meaningful chunk of new business in there. If you've only ever managed existing accounts, this isn't the right role for you.
You've sold advertising before (or marketing services). Other B2B sales backgrounds can work if the rest is strong. Highly proficient (or native-level) in English. Pet industry knowledge is a nice-to-have, not a must.
It's a great industry to work in: pet people are (unsurprisingly) a very nice and friendly bunch. We're a small team with a lot of energy and drive that tries to improve and innovate every day to make a bigger and better impact on the industry. Because we've been around for 35+ years, our established brand will make your job easier.
Advertising Media Sales Executive employer: GlobalPETS (& PETS International magazine)
Contact Detail:
GlobalPETS (& PETS International magazine) Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Advertising Media Sales Executive
✨Tip Number 1
Get comfortable with cold calling! It might feel daunting, but remember, it’s all about building relationships. Start by researching potential clients in the pet industry and prepare a few talking points to make those calls feel less intimidating.
✨Tip Number 2
Leverage LinkedIn like a pro! Connect with industry executives and engage with their content. This not only helps you get noticed but also opens up opportunities for conversations that could lead to sales.
✨Tip Number 3
Don’t shy away from using our website for inbound leads! Keep an eye on who’s visiting and reach out to them. A friendly follow-up can turn a casual visitor into a loyal advertiser.
✨Tip Number 4
Always be testing your approach! Whether it’s your pitch or your follow-up strategy, try different methods to see what resonates best with your prospects. Continuous improvement is key to smashing those sales targets!
We think you need these skills to ace Advertising Media Sales Executive
Some tips for your application 🫡
Show Your Personality: When writing your application, let your personality shine through! We want to see the real you, so don’t be afraid to inject a bit of fun and enthusiasm into your words. Remember, we’re all about the pet industry, so if you love animals, share that passion!
Tailor Your Experience: Make sure to highlight your relevant sales experience, especially if you've got a track record of smashing targets. We’re looking for hunters, so focus on your new business wins and how you’ve successfully upsold or renewed existing accounts in the past.
Be Clear and Concise: Keep your application clear and to the point. We appreciate brevity, so avoid fluff and get straight to the facts. Use bullet points if it helps to make your achievements stand out – we want to see what you can bring to our team!
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures it gets into the right hands. Plus, it shows you’re keen and know how to follow instructions – both great traits for a sales role!
How to prepare for a job interview at GlobalPETS (& PETS International magazine)
✨Know Your Audience
Before the interview, do some research on the company and its publications. Understand their target audience in the pet industry and think about how your sales experience can help them reach more advertisers. This will show that you're genuinely interested and prepared.
✨Showcase Your Sales Success
Be ready to discuss specific examples of how you've not only met but exceeded sales targets in your previous roles. Prepare metrics or success stories that highlight your ability to upsell and renew accounts, as this is crucial for the role.
✨Demonstrate Your Communication Skills
Since you'll be making calls and sending emails, practice articulating your thoughts clearly and confidently. Consider role-playing with a friend to simulate the interview environment, focusing on how you would pitch to potential advertisers in the pet industry.
✨Embrace the Remote Work Culture
As this is a remote position, be prepared to discuss how you manage your time and stay motivated while working from home. Share any tools or strategies you use to keep organised and productive, which will reassure them that you can thrive in a remote setting.