Marketing Executive in London

GlobalData operates an intelligence platform that empowers leaders to act decisively in a world of complexity and change. By uniting proprietary data, human expertise, and purpose-built AI into a single, connected platform, we help organizations see what’s coming, move faster, and lead with confidence. Our solutions are used by over 5,000 organizations across the world’s largest industries, delivering tailored intelligence that supports strategic planning, innovation, risk management, and sustainable growth.

GlobalData is at a pivotal point in its growth journey and we need curious, ambitious, courageous people to support us in achieving our vision to deliver intelligence that transforms uncertainty into opportunity for the world’s most successful organizations. Our big ambitions mean that life at GlobalData is fast paced, entrepreneurial and rewarding. Working together in an intellectually challenging environment, where learning is super-charged to keep us on our toes, the highly stimulating, fast-paced, global environment we operate in, and our bold ambitions result in unique learning opportunities for our people.

The Marketing Executive will develop and oversee marketing campaigns to promote GlobalData in-person events, including conferences, roundtables, breakfast briefings, and awards. You will coordinate end-to-end event marketing, managing the website updates, building and deploying campaigns, tracking event performance and analytics, liaising with internal stakeholders and partners, and supporting on-site delivery. It is a busy schedule, often running multiple events concurrently, with regular stakeholder calls and tight deadlines.

What you’ll be doing:

• Planning and executing integrated marketing campaigns across channels and timelines
• Writing and editing marketing copy, communications, and promotional materials
• Driving delegate registrations and sponsor acquisition through targeted outreach
• Managing use of marketing automation platform and CRM systems (HubSpot/Salesforce)
• Regularly tracking event registrations, attendance, email performance and engagement
• Liaising with media partners and sponsors regarding event marketing, branding, assets, lead delivery expectations, and timelines
• Working cross-functionally with event teams (Production, Operations, Delegate Sales and Sponsorship) to support event delivery
• Post-event follow-up (thank-you emails, surveys, content distribution, lead routing, internal debriefs and learnings)

What we’re looking for:

• Experience in B2B events or conference marketing
• Excellent written communication: clear, direct, audience-aware copy
• An ability to think-out-of-the-box and bring fresh ideas
• Commercially minded with experience of working to achieve targets
• Intelligent, quick-witted and able to use own initiative
• Practical experience with marketing automation and CRM systems
• Proofreading skills – Excellent Attention to Detail
• Excellent oral communication skills at all levels and stakeholder management skills
• Highly organised and self-motivated with the ability to prioritise tasks
• Ability to work accurately under pressure and meet strict deadlines
• Works well in a team as well as on their own

In addition to a rewarding career, we support our GlobalData colleagues with a range of benefits across health, finances, fitness, travel, tech and more. GlobalData believes strongly in the value of diversity and creating supportive, inclusive environments where our colleagues can succeed. As such, we are proud to be an Equal Opportunity Employer.