At a Glance
- Tasks: Plan and execute exciting trade events and activations for top-tier audiences.
- Company: Join a leading global media company with a vibrant culture.
- Benefits: Competitive salary, flexible working, and opportunities for professional growth.
- Other info: Dynamic role with opportunities to work across various media platforms.
- Why this job: Be at the forefront of innovative marketing and connect brands with audiences.
- Qualifications: Experience in marketing or events, strong project management skills, and a collaborative spirit.
The predicted salary is between 40000 - 50000 £ per year.
The Commercial Marketing team helps bring our brands, products and commercial opportunities to life for agencies and clients through events, activations and communications. This role supports the Commercial Marketing leadership team in planning and hosting top-tier Global-owned events and activations for our Commercial audiences and key industry moments.
Key Responsibilities:
- Planning and Roadmap (25%): Shape an events and activation plan that brings Global’s commercial story to life across Radio, Outdoor, Global Studios and DAX in a creative, clear and compelling way. Develop a clear plan to service different audience and market segments. Support the Commercial Marketing Lead in communications and negotiations with external suppliers and events.
- Project Management & Delivery (50%): Own work streams or end-to-end activations, from brief to delivery, ensuring timelines, stakeholders and outputs stay on track. Lead the planning and delivery of client-facing events, hosted experiences, trade activity and internal Sales launches. Work closely with Commercial Design, Communications, Marketing and Sales teams to deliver joined-up activity. Manage multiple projects and work streams simultaneously, balancing deadlines, budgets and stakeholder feedback. Secure and manage talent at events.
- Administration & Reporting (25%): Agree clear objectives and success measures upfront, track campaign and event performance and share ROI insights. Proactively implement learnings from previous campaigns. Support budget tracking, supplier management and general project administration, including maintaining a clear log of activity and progress for Legal, Finance and other teams. Maintain an up-to-date Preferred Supplier List to improve efficiency. Ensure activity is delivered to a high standard and in line with Global brand guidelines and processes.
What You’ll Love About This Role:
- Think Big – excite yourself with big ideas and deliver standout activations and events that bring Global’s commercial story to life.
- Own It – be proactive and accountable, leading projects from start to finish.
- Keep it Simple – love being organised, creating clarity, structure and momentum across every stage.
- Better Together – team-spirited, collaborative and brilliant with people, bringing teams and partners together.
What Success Looks Like:
- Built strong relationships across the Commercial Marketing team and key stakeholders.
- Got to grips with Global’s commercial priorities, products and customer audiences.
- Created an Events and Activation calendar that plots key industry events, Global branded events and Commercial activations.
- Took ownership of key projects, delivering them smoothly from planning through to execution with excellent project management and communication.
- Supported the creation of high-quality B2B marketing content and events that engage clients and agencies.
- Helped improve ways of working across planning, delivery and reporting.
What You’ll Need:
- Experience in Commercial or Trade Marketing, B2B marketing or events.
- Confidence in your project management skillset with outstanding organisational skills and strong attention to detail.
- Experience delivering events, activations or campaigns in a fast-paced environment.
- Comfort with ambiguity and last-minute adjustments.
- Strong written communication skills for presentations, event invites and communications.
- Ability to manage multiple stakeholders with different points of view and keep projects moving at pace.
- A proactive, positive and solutions-focused approach.
- Strong interpersonal communication skills and confidence working with a range of teams and seniority levels.
- Comfortable working with budgets, timelines, reporting and campaign administration.
- A strong interest in media, advertising and how brands connect with audiences.
- Experience across Radio, Outdoor, Podcasts, Video or Digital media is a bonus but not essential.
Trade Events Marketing Manager in London employer: Global
As a Trade Events Marketing Manager at Global, you'll thrive in a dynamic and innovative environment that champions creativity and collaboration. Our commitment to employee growth is evident through tailored development opportunities and a supportive work culture that values teamwork and accountability. Located in a vibrant industry hub, you'll enjoy the unique advantage of being at the forefront of media and advertising, working on exciting projects that make a real impact.
StudySmarter Expert Advice🤫
We think this is how you could land Trade Events Marketing Manager in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join relevant groups on social media, and don’t be shy about reaching out to folks on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Showcase your skills! Create a portfolio or a personal website that highlights your past projects and achievements. This is especially important for roles like Trade Events Marketing Manager where creativity and project management shine. Make it easy for potential employers to see what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company and its recent events. Be ready to discuss how you can contribute to their commercial marketing goals. Tailor your answers to reflect their values and show that you’re not just another candidate, but the right fit for their team.
✨Tip Number 4
Apply through our website! We’ve got loads of opportunities waiting for you. By applying directly, you’ll ensure your application gets the attention it deserves. Plus, it’s a great way to stay updated on new roles that pop up!
We think you need these skills to ace Trade Events Marketing Manager in London
Some tips for your application 🫡
Show Your Passion for Events:When you're writing your application, let your enthusiasm for events and activations shine through. We want to see how excited you are about bringing Global’s commercial story to life and how you can contribute to our team!
Be Clear and Concise:Keep your application straightforward and to the point. We appreciate clarity, so make sure to highlight your relevant experience in project management and event delivery without any fluff. Remember, we love simplicity!
Tailor Your Application:Make sure to customise your application to reflect the specific skills and experiences mentioned in the job description. We’re looking for someone who understands our needs, so show us how you fit the bill!
Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for this exciting opportunity. We can’t wait to hear from you!
How to prepare for a job interview at Global
✨Know Your Audience
Before the interview, research the company’s recent events and activations. Understand their target audiences and how they engage with them. This will help you tailor your responses and show that you’re genuinely interested in their commercial story.
✨Showcase Your Project Management Skills
Be ready to discuss specific examples of projects you've managed from start to finish. Highlight your organisational skills and how you’ve balanced multiple stakeholders and deadlines. Use the STAR method (Situation, Task, Action, Result) to structure your answers.
✨Prepare for Creative Thinking
Since this role requires big ideas, think of innovative event concepts or activations you could propose. Be prepared to discuss how you would bring Global’s commercial story to life creatively while keeping it simple and effective.
✨Demonstrate Team Spirit
This position values collaboration, so be ready to share experiences where you worked effectively within a team. Discuss how you’ve built relationships with colleagues and stakeholders, and how you’ve contributed to a positive team environment.
