At a Glance
- Tasks: Lead a dynamic team to drive outdoor media activation and revenue growth.
- Company: Global, an inclusive employer committed to diversity and innovation.
- Benefits: Competitive salary, flexible working, and opportunities for professional development.
- Other info: Join a high-performing team where your ideas are valued and celebrated.
- Why this job: Be the face of Global, shaping outdoor media strategies and building impactful relationships.
- Qualifications: Experience in media sales leadership and strong negotiation skills required.
The predicted salary is between 50000 - 65000 £ per year.
This job is with Global, an inclusive employer and a member of myGwork – the largest global platform for the LGBTQ+ business community. Accepting applications until: 17 July 2026.
Your Role: Group Activation Manager (Outdoor)
As a Group Activation Manager (Outdoor) at Global, you will be responsible for managing the activation managers within that outdoor hub team and will be responsible for revenue across Outdoor including DAXO linked to the specialist(s) they work on. This Group Activation Manager will need to ensure their team find the right balance between dealing with incoming requests whilst still being client facing and proactively pitching within the specialist.
This role is responsible for ensuring that we are proactively making recommendations, upselling our products and the implementational planning/buying - ensuring we deliver the right blend for Global. This role is also responsible for the management of weekly revenue for the group and ensuring the team are negotiating and delivering the highest possible share and yields across our Key specialist partners, delivering both profit and total revenue targets.
The Group Activation Manager is also responsible for ensuring we are delivering educational sessions and thought leadership pieces across specialist and building our brand. All content should be linked to driving Global's product mix. They should also be ensuring we are working towards our vision, mission and purpose (making everyone love outdoor as much as we do). This role is also responsible for managing a team that delivers brilliant basics and great service for our clients whilst ensuring the team gain a greater understanding of the clients and agencies they work on in order to make recommendations based on audiences and outcomes.
Key Responsibilities
- Lead and develop a high-performing team
- Understand the key challenges and issues our customers face and ensure that your team are helping to provide product solutions to these challenges linked to audiences and outcomes
- Ensure the management of revenue, pricing and product mix is being managed for the specialist you work on with a tailored plan to shift the dial
- Ensuring we are seen as experts in our channel and products and key partners to our customers
- Lead your team to deliver exceptional customer service and ensure the effective running of the day-to-day business
- Develop influential relationships with senior stakeholders across your specialist patch
What You'll Love About This Role
- Think Big: Working on the best Outdoor products in the market, including the number one programmatic offering in outdoor. Your days are guaranteed variety dealing with client requests, working with your internal counterparts on delivering marketing growth to pitching for your (un)fair share.
- Keep it Simple: Customer facing having autonomy on your business unit from planning to trading.
- Own It: You are the face of Global within your specialist patch, with the freedom to own and develop relationships with Specialist planning and buying teams.
- Better Together: You will be part of a large, high performing team where your opinions and values will be respected.
What Success Looks Like
In your first few months, you'll have:
- Built a new specialist facing team with clear roles and responsibilities
- Worked with the Director of Agency and Head of Agency/trading(s) to agree key measures of success for the business units for the remainder of the financial year
- Worked closely with other Group Activation Managers to ensure we are consistent in the market and that we are sharing good work
- Building new team processes (i.e. key internal meetings, management of revenue targets and development of culture)
- Set out and fulfilled a contact plan of key specialist stakeholders
- Write a plan with your head of agency/trading(s) tailored to your specialist and agencies to ensure we are aligned
- Collaborate with the outdoor Leadership team to ensure you are clear on your role in delivering the 6 pillars within the outdoor strategy
What You'll Need
- Experience of leading high performing media sales teams
- A strong understanding of Outdoor media planning and buying
- Strong negotiation skills
- No formal qualifications required
- Excellent time management and personal organization
- Clear communication to a wide variety of role types including to customers
- Excellent teamwork
- Ability to motivate a team of individuals
- Ability to use Keynote, PowerPoint, Excel
- Good understanding of the application of industry measurement tools - route
- Coaching and Development: Nurturing talent by empowering and guiding individuals to unlock their potential
- Building Trust: Creating and maintaining an inclusive environment where diverse views and experiences are welcomed and celebrated in your team
Group Activation Manager in Leicester employer: Global
Global is an exceptional employer that champions inclusivity and diversity, making it a fantastic place for professionals seeking meaningful careers. With a strong focus on employee growth, you will have the opportunity to lead a high-performing team while working with cutting-edge outdoor products in a dynamic environment. The supportive work culture encourages collaboration and values your input, ensuring that you thrive both personally and professionally in this vibrant location.
StudySmarter Expert Advice🤫
We think this is how you could land Group Activation Manager in Leicester
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy to reach out on LinkedIn. The more connections you make, the better your chances of landing that Group Activation Manager role.
✨Tip Number 2
Show off your skills! Prepare a portfolio or case studies that highlight your achievements in media sales and team leadership. When you get the chance to chat with potential employers, share these stories to demonstrate how you can drive revenue and build strong client relationships.
✨Tip Number 3
Practice makes perfect! Before any interviews, do some mock sessions with friends or mentors. Focus on articulating your experience in outdoor media planning and your approach to leading high-performing teams. This will help you feel more confident and ready to impress.
✨Tip Number 4
Apply through our website! We want to see your application come through directly. It shows you're keen and gives us a chance to see your enthusiasm for the role. Plus, it’s the best way to ensure your application gets the attention it deserves!
We think you need these skills to ace Group Activation Manager in Leicester
Some tips for your application 🫡
Show Your Passion for Outdoor:When writing your application, let your love for outdoor media shine through! We want to see how you connect with the industry and why you're excited about this role at Global.
Tailor Your Experience:Make sure to highlight your experience in leading high-performing teams and your understanding of outdoor media planning. We’re looking for specific examples that demonstrate your skills and achievements!
Be Clear and Concise:Keep your application straightforward and to the point. Use clear language to communicate your ideas and experiences, as we appreciate clarity and directness in our team.
Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensure you’re considered for the Group Activation Manager position.
How to prepare for a job interview at Global
✨Know Your Stuff
Make sure you have a solid understanding of outdoor media planning and buying. Brush up on the latest trends and tools in the industry, especially those related to DAXO and programmatic offerings. This will show your potential employer that you're not just interested in the role, but that you’re also knowledgeable about the field.
✨Showcase Your Leadership Skills
As a Group Activation Manager, you'll be leading a team. Prepare examples of how you've successfully managed teams in the past, focusing on how you motivated them and achieved results. Think about specific challenges you faced and how you overcame them to deliver exceptional customer service.
✨Prepare for Scenario Questions
Expect questions that ask how you would handle specific situations, like managing client requests while pitching new ideas. Practice articulating your thought process and decision-making skills. This will help demonstrate your ability to balance multiple priorities effectively.
✨Build Relationships
Since this role involves developing influential relationships with stakeholders, think about how you can convey your interpersonal skills during the interview. Share stories that highlight your ability to connect with clients and colleagues, and how these relationships have led to successful outcomes.
