At a Glance
- Tasks: Lead the Marketing Ops team to boost efficiency and drive impactful initiatives.
- Company: Dynamic marketing company focused on growth and innovation.
- Benefits: Hybrid work model, competitive salary, and commitment to diversity and inclusion.
- Other info: Join a diverse team dedicated to creating an inclusive workplace.
- Why this job: Make a real difference in marketing operations and influence company growth.
- Qualifications: Experience with marketing tech stacks and strong people-management skills.
The predicted salary is between 51750 - 63250 £ per year.
Director of Marketing Operations
Location: London Office requirement: Right now we're looking for a Director of Marketing Operations to oversee the Marketing Ops team based in London.
If that's you, and making a difference gets you out of bed in the morning, keep reading.
As our Director of Marketing Operations you'll: Lead the people that are the engine that improves the efficiency and performance of our Growth Marketing team.
Marketing Ops at GWI is a growth engine, not a service function.
Reporting to the VP Growth Marketing and as a member of our Marketing Leadership team, you'll have real influence and be expected to identify and drive initiatives that have an impact on pipeline and revenue.
You'll own the prioritisation and delivery of the MOps roadmap, ensuring your team are working on the highest impact projects.
Ownership of our entire marketing tech stack, including assessing new tech, budget ownership, vendor management, and rationalising the stack when necessary.
The lead and account lifecycle. You will be responsible for lead and account scoring and ensuring actionable intent signals are surfaced to Sales.
Data governance and quality in all tooling. You'll work closely with Rev Ops to ensure data is syncing seamlessly in Salesforce and Hubspot.
You'll be responsible for our measurement methodology and ensuring we have a clear source of truth for performance Collaborating with, global marketing, revenue, product and Rev Ops to improve GTM operations Advising the Marketing & Revenue leadership on GTM efficiency, investment trade-offs, and improvements to our operating model Identifying and implementing automations that measurably reduce manual work or improve conversion What do I need to bring with me?
You are comfortable managing a modern marketing tech stack.
You'll need deep expertise in Hubspot, Salesforce and Clay and understand how to connect those tools into a broader stack including Claude, Intercom, Qualified, GA, paid media channels, SEO/GEO tooling etc.
You have people-management experience and can quickly bring clarity and direction to a team that is new to the business, setting priorities and helping them do their best work from day one.
You act as the marketing subject-matter expert for the wider business, influencing and bringing together teams across Marketing, Revenue, Product and Rev Ops, even where you have no formal authority.
You think account-first.
You understand account-based models and can lead the shift from lead-focused to account-focused marketing, shaping the scorecard, reporting and activation that go with it.
Experience in an enterprise-focused business is a plus.
Diversity, Equity & Inclusion Diversity is fundamental to who we are—as a data company and as a workplace.
Our data reflects global realities, and so must our teams.
As a Disability Confident employer, we welcome applications from disabled candidates and are committed to making adjustments throughout the hiring process—whether that's extra time, materials in advance or a different format, breaks, an adjusted interview format, assistive tools, or flexible scheduling.
We actively encourage applications from underrepresented and marginalised communities.
li-hybrid#LI-VS01
Marketing Operations Manager (Hybrid) in London employer: Global Web Index
At GWI, we pride ourselves on being an exceptional employer, offering a vibrant work culture that prioritises innovation and collaboration. As a Senior Customer Success Manager, you'll enjoy meaningful work with visible impact, alongside generous benefits such as 25 days of annual leave, health and wellbeing support, and opportunities for career growth through accredited learning and leadership development. Our commitment to diversity, equity, and inclusion ensures a welcoming environment for all, making GWI a truly rewarding place to advance your career.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Operations Manager (Hybrid) in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Global Web Index and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Global Web Index are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Global Web Index on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Global Web Index. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Operations Manager (Hybrid) in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Global Web Index. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Global Web Index:Show us that you’ve done your homework! In your application, briefly mention what you admire about Global Web Index’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Global Web Index
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Global Web Index will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Global Web Index, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
