International Lead Generation Manager - Fully Remote / Worldwide

We help fast-growing online brands advertise on television, focusing on brands that evaluate advertising based on returns rather than aesthetics. Operating across 50+ countries from the UK, Canada, and East Africa, we serve clients in online gaming, online-first retail, and travel, employing innovative strategies that larger competitors might overlook.

You’ll generate new business leads and pass them to our senior team for progression and closure. When a lead aligns with our UK, Canada, or East Africa operations, you’ll route it accordingly. You are the front of the funnel for the entire group. Cold outreach (email, LinkedIn, calls) is a core aspect of the role, and your performance will be measured on it. We seek outreach that is well thought out: targeting the right people, providing a reason for engagement, and crafting messages that elicit responses. While volume is important, it must translate into meaningful conversations.

We want someone who thinks beyond immediate outreach. The ideal candidate will build a system to identify where our target customers focus their attention and develop repeatable methods to increase our visibility. This includes content creation, establishing a presence, attending the right events, and utilising channels often overlooked by competitors. Familiarity with our name enhances outreach effectiveness, and we expect you to lay this groundwork over time.

Qualifications include:

• You may have two years or ten years of experience; we value your thought process more than your tenure.
• A background in television or media is not required.
• You should be full of ideas and eager to test them.
• You have previously built something—an audience, a channel, a campaign, or a process that succeeded—rather than merely working from a provided list.
• You possess a commercial mindset, understanding that activity counts only when it results in leads that can be closed by the team.
• This role suits those who appreciate the freedom to experiment and see their ideas implemented quickly.
• You may find it frustrating if you require a large brand's backing, a comprehensive marketing team, or a steady influx of inbound leads.

Location is not a barrier; we will consider strong candidates from anywhere in the world.

The deal includes a competitive base salary based on experience, plus rewards linked to the leads you generate and the team's conversion rate.

Interested? Instead of a standard covering letter, please share one idea you would implement in your first month to engage a brand unfamiliar with us, along with your follow-up strategy.